
Learn what user experience design is and how it shapes the human–computer relationship through interface, context, and understanding users’ needs to address desirability, feasibility, and viability.
Decode the difference between ux and ui using restaurant and construction analogies, showing how ux focuses on user research, workflow, and product structure while ui handles visual design.
Embrace user centered design by empathizing with users, defining problems, ideating, sketching wireframes, prototyping, and iterating through evaluation to deliver a truly user driven product experience.
Learn to run product design workshop with UCD canvas, turning inputs into a design requirement document and mapping blocks: business, users, problems, motives, fears, solutions, competitive advantages, alternatives, value proposition.
Create a design requirement document from your canvas to define the product name, one-line statement, overview, business goals, and target users for a live project reference.
Plan your research with a schedule and team, define users, and select a research method. Create a research guide, recruit participants, conduct the study, and analyze insights.
Learn to craft a structured questionnaire for user research, balancing icebreaking, functional, and aspirational questions within a 20-minute interview, with follow-ups, consent, and observation guidelines.
Learn to create user personas and scenarios through storytelling, build persona templates, identify motivations and goals, map use cases, and apply persona levels (novice, intermediate, advanced) with examples.
Explore how to map the user journey across discovery, onboarding, engagement, transaction, and fulfillment while charting the emotional graph, touchpoints, goals, and pain points to guide product design.
Use paper sketches to quickly convey and refine early product ideas with low fidelity wireframes and templates, then transition to digital wireframes in the next chapter.
LEARN PRODUCT DESIGN,UX/UI AND BUILD STRONG DESIGN ACUMEN & FRAMEWORKS TO DELIVER DELIGHTING PRODUCT EXPERIENCES
Design WOW Experiences & Validate Products Faster with Visual Prototypes.
What will you Learn?
Principles of User Experience(UX) Design and User Interface(UI) design and Customer Experience (CX) Design, differences between User Experience Design and User Interface Design
Tools & Techniques for Low Fidelity & High Fidelity Prototyping
User Research for creating compelling products and services
Principles & Frameworks for Design Thinking and Information Architecture
Prototyping and User Testing of Prototypes
Understand the iterative process of creating user-centered designs and its stages.
Key principles of the 5S Model for creating effective user experiences.
Learn how to utilize the User-Centered Design canvas for planning and structuring design projects.
Create effective information architectures and user flow diagrams.
Discover the advantages of paper sketching.
Use the knowledge gained throughout the course to showcase your own UX design project effectively.
Top skills you will learn
User Research, Low Fidelity Prototyping, High Fidelity Prototyping, User Journey Mapping, Information Architecture, Affinity Mapping, User Testing & Design Validation, UX Audit, Principles of Visual Design
Ideal For
Anyone who wants to communicate ideas visually & design/deliver compelling customer experiences – Product Managers, Project Managers, Program Managers, Q/A Managers, Managers, Solutions Architect, Software Developers, Marketing Professionals, Sales Professionals, UI-UX designers, Business Analysts, Consultants, Entrepreneurs
Course Curriculum
Chapter 1 - Introduction to User Experience
Chapter 2 - User Centered Design and 5S Model
Chapter 3 - Product Design Workshop
Chapter 4 - Introduction to User Research
Chapter 5 - Introduction to User Persona and Scenarios
Chapter 6 - What is User Journey Mapping
Chapter 7 - Brainstorming/ Affinity Mapping
Chapter 8 - Introduction to Information Architecture/ User Flows
Chapter 9 - Low Fidelity Wireframing
Chapter 10 - Digital Wireframing using Tools
Chapter 11 - Prototyping
Chapter 12 - User Testing of Prototype
Chapter 13 - Introduction to Visual Design
Chapter 14 - Showcase UX Design Project