
Discover seven steps to success through a personal journey, from investing time and resources and mentoring, to dreaming big, clarifying your why, setting core values, and embracing entrepreneurship.
Meet the team of instructors behind the 2in1 branding certificate, delivering a holistic, expert-led perspective from a 50+ person company and answering questions within 24 hours.
Discover the four levels of the stairs of competence: unconscious incompetence, conscious incompetence, conscious competence, and unconscious competence, and learn how to progress through them to master new skills.
Discover how an entrepreneur built Lightning video editors into a video marketing firm and embraced why not three, a three-principle work-life balance approach.
Elvira shares an on-premises solution similar to Clickfunnels for individuals or companies, highlighting about 50 clients and million-revenue firms, and praises the course guidance as excellent.
Discover fundamentals and practical sales techniques for the digital age with the Elite X training, featuring branding, lead generation, and LinkedIn strategies.
Explore nine mental and branding triggers to sell better and overcome objections, including authority, reciprocity, trust, anticipation, likability, events and rituals, community, scarcity, and social proof.
Identify your why and love what you do to overcome sales fear, embracing three strategies: ignore fear, act anyway, or address imposter syndrome; boost mindset with affirmations and accountability.
Learn efficient, goal-oriented selling with honesty, using the mountain analogy to stay focused on closing, ethically handling objections, and building lifetime clients by steering conversations back to the goal.
Build lifetime clients through proactive communication, honesty, and timely problem resolution. Personalize interactions, guide clients to the right solutions, and use thoughtful gifts with personalized thank-you notes to reinforce relationships.
Explore why knowing yourself matters and how quick personality tests like the Big Five, Pen model, and Myers-Briggs reveal strengths, weaknesses, and career directions.
Discover your passions by exploring childhood interests, skills, and emotions. Study the market and pour everything into a business plan for a startup that is useful.
Learn how to define impact and scale it by serving others, choosing startups that tackle big societal problems, and building automated, trackable systems for lasting change.
Explore vision mapping to focus dreams and build a vision board through a four-step process: mindset, goal listing, image visualization, and digital or physical board creation.
Learn how premium branding communicates your event, builds a distinct look, and accelerates sales and partnerships, with practical steps on colors, brand direction, logos, intro video, and content design.
Discover eight strategies to name your brand, product, or blog, from using your own name to inventing new words, with practical naming checks.
Define brand identity and its role in shaping your marketing strategy by translating your core values into a brand personality that resonates with customers.
Explore how a tagline conveys your brand with concise, clear messaging and design. See how practical, easy-to-use, modern or playful design expresses brand values and supports maturing a company.
Design a simple, black-and-white logo that stays memorable and recognizable as you add color to express personality, reflects your company values, and is tattoo-worthy.
Match visual content to your brand message with professional pictures, graphics, and infographics, and choose readable fonts that convey your brand personality to protect conversions.
Explore how branding strategies from Headspace, Airbnb, Chobani, Thinx, and Starbucks use storytelling, visuals, and customer experience to convey mission, values, and community.
Compare branding and marketing, defining branding as shaping identity with logo and mission, while marketing promotes to connect customers; branding is long-term, marketing is temporary.
Master essential branding terms, including brand, brand equity, brand experience, brand extension, brand identity, brand image, licensing, and co-branding, to understand how names, logos, and visuals drive value.
Learn how to create a brand identity from your brand purpose beyond profit. Align purpose with the brand and customers to build trust, loyalty, and a unique market position.
Explore how purpose driven brands differ from corporate social responsibility through examples like Paella and Tony Chocolate, highlighting eco-friendly materials, waste-to-plastic innovations, and missions to fight ecological problems.
Contrast brand purpose with mission and vision, showing how purpose guides philosophy, inspires change, and answers why it matters, while goals and strategies address how and what.
Create a brand mission that explains what you do now and how you add value to your audience, and a future-oriented brand vision that inspires and guides big, achievable goals.
Design visual assets early to ensure brand consistency from the early days through the growth period and beyond, using digital elements like videos, diagrams, infographics, screenshots, and images.
Learn how a simple, impression-making logo embodies your business and master key file formats (AI, EPS, PDF, PNG, JPEG) while keeping brand colors to three or fewer.
Define a branding font set with a primary font for titles and a secondary for body text; favor Google Fonts to avoid licensing costs and ensure consistency.
Align imagery and photography with your brand content and message to appeal to your target audience, maintain typography consistency, and use rights-compliant images from royalty-free sites like Pexels or Pixabay.
Analyze your customers, competitors, and capabilities to determine why buyers choose you, map price and quality to identify gaps, and craft an authentic three-word positioning reflected in all brand touchpoints.
Define your brand personality by imagining your business as a person with authentic emotional traits that create a memorable first impression, then analyze competitors and audience to choose deliverable traits.
Put branding to work on your website to create a strong first impression. Understand how design, speed, and usability shape client perception; follow six rules of a branded website.
Define your identity with five words, narrowed to one mantra to guide your website. Create a simple logo and brand guide that convey your sales position to your target customer.
Choose emotion-filled brand images, professionally shot or from stock like Unsplash and iStock; keep your site simple, whitespace-rich, and mobile-friendly for better usability and Google ranking.
Apply SEO strategies to help clients find you by identifying key search terms; your business name, location, services, and staff names, and tag your website and content accordingly.
Explore basic rules of social media branding and five easy ways to build and enhance your brand awareness, leveraging social channels as a one-to-many solution.
Focus on one or a few social channels and execute with consistency; prioritize engagement over follower counts, posting regularly to stay visible on platforms like Instagram and YouTube.
Learn to build a consistent, human brand across platforms by defining tone, creating a social media style guide, posting relevant visual content, and timing posts for engagement.
Explore product packaging as brand storytelling, even for services or digital products. Design packaging with materials, graphics, colors, and fonts to connect with consumers, differentiate, and balance novelty with familiarity.
Define your core customer and craft a strong usp to guide every ad. Create intriguing, credible ads with clear contact information and continuous testing to attract customers and boost profitability.
Explore how customer service drives branding, with a culture code and brand values, transparent online presence, outstanding call centers, and customer feedback to build trust and loyalty.
Very unique is that we host online workshops, so the value of the course grows exponentially for users who stay longer.
--Certification for people who finish this course included--
--Coming from a team working with clients from Silicon Valley to Amsterdam--
Do you believe in making a real positive impact on people?
In this course, we reveal all the behind-the-scenes principles of our product launch teams, and how that lead to multi-million-pound deals, and getting invited at events like TEDx and Google to speak at. This course will focus on a great fundamentals overview of how to write, sell, advertise and market your Linkedin and personal brand on every single relevant platform. We will include case studies and step by step walkthroughs so you can start with confidence in your personal branding career.
Do you want access to a world-class team of people who are grinding every day and have won design awards, launched successful Kickstarters, and put growth hacking first, with a high-level focus on conversion-based performance marketing?
In this course, our focus is on you. We are daily practitioners giving you answers when you ask them in the QnA. Making sure you get the most cutting-edge advice out there.
Are we the real deal?
Please check out the video testimonials from our executive clients who run 7+ figure businesses, as well as students of this course who have won our monthly 1 on 1 coaching giveaway. And previews of speeches we were invited to speak, like Google Startupgrind.
These principles we're about to teach you are based on our very own blueprint and have been featured on TEDx, Google StartupGrind, and many more...
Outside of using these principles to help others, we also use them daily on our own team of over 50+ people, and they have been proven to work under the most extreme cases with people dealing from small startup teams to large corporates who have dealt with all the struggles you can have in advertising and marketing.
If you've ever struggled with launching your Kickstarter or not convincing your potential clients that you have a high-quality service or product and them ghosting you with no explanation. Then you'll definitely love having access to our team.
We're practitioners, that's why we can provide real use cases, 24/7 support, and a certification from an organization that has delivered thousands of trainings to corporate organizations worldwide.
This specific ELITEx 2in1 Product and Business Branding course is approx. 10 hours and more heavily focused on getting you up and running. In this course, we will be focused on:
Fundamentals of Product and Business Branding
Behind-the-scenes
How to ensure premium design & Important templates, messages, and more...
Design essentials for business branding
Expert interviews (From YouTubers with 5 million + subscribers to Startup Entrepreneurs with 1 million + clients, as well as some surprise marketing champions and global corporates)
Even though it is smaller, it's still ongoing and will be updated monthly with new QnA videos until we've answered all your questions. You can request the next topic once inside the course. So make sure to stay engaged once inside.
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THIS IS FOR PEOPLE WHO ARE INTERESTED IN:
Business Branding
Product Branding
Website Branding
Social media Branding
Starting with Branding by learning the essentials
Learning the fundamentals of product design and branding and how to explain them to others, so they know the strategies behind all writing, design, advertising, and marketing techniques
Beginners who are starting with product design and in the tech sector or a startup/scaleup
Business branding management
Social Media management
Digital Marketing training topics
Design exercises
Digital Sales strategies
Beginner training
Design Fundamentals for beginning marketers
Branding Design tools for instructors who need more royalty-free assets for their teams, like templates, proposals, and more...
Training your business branding team or virtual assistants
Branding business events and getting more exposure through successful launch events
How to guide your branding team
How to guide your marketing team
A great new way to create additional revenue and give yourself more credibility
Great step-by-step process and history to explain marketing better to beginners
DO NOT BUY THIS COURSE IF:
Only parts of this course may be relevant for you if you are a professional Chief Design Officer or doing 7 figure sales and up. For that, you'll need our more in-depth courses.
This course is heavily focused on attracting what you need to get started or improve your basic teachings. You need to be comfortable with advertising and putting yourself in the digital world with your brand to people on the internet to accomplish this.
Even if you are a beginner or advanced, our entire team is here to answer your questions, so if you have a unique situation, getting this course is a cheaper way to get access to us.
Extra 5+ hour Expert interviews included.
* And a ton of extras, QnA's, Free update videos, More content, more expert interviews ...
A BRAND NEW WAY TO DO IMPACTFUL BRANDING, DIGITAL & SOCIAL MEDIA MARKETING!
Do you also find it extremely difficult to focus and stay in the moment – where you are actually enjoying Branding countless details?
For the first time ever, as ELITEx, we’re launching the ultimate online Product and Business training.
We’ll be teaching you how we came up with our teachings through countless interactions with our clients from all over the world, from Silicon Valley to Amsterdam, and how we scaled it within our organization of over 50+ people. The best thing is that you can have zero experience starting out and we'll be able to guide you through the essential strategies of sales.
IS THIS PERFECT FOR YOU?
This is perfect for you if you’re a business owner, freelancer, or student that is looking to create a career path and wants to learn proven branding strategies and practices... Whether you're a beginner or seasoned branding expert we'll cover the basics of marketing in this course.
Our practices have been featured in small rooms as well as in front of global audiences with thousands of people at our events.
GET READY!
If you ever wondered how to start your marketing career or explain certain practices to your team… but the only thing stopping you is the experience or lack of resources, then this course will be worth it to you.
...
We’ll be walking you step by step through the following:
FUNDAMENTALS OF BRANDING ON A GLOBAL SCALE
Learn how to Copywrite for your product or business, start and automate the outreach process to put yourself out there, close sales on a global scale, and much more...
BRANDING IN THE DIGITAL AGE
The basics of how to adapt traditional methods in the digital age, and automate all your boring tasks. So that you can understand or teach others who are more practical and need the exact strategies to become successful.
+ MANY EXTRAS
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LEARN
Our learning platform is updated monthly with new videos. If there is a certain topic you want to know about, please request this by asking us a question on the Udemy Platform. Our support and instructor team answer quickly.
Of course, the practical experience is half the work. That’s why we also invite you to our virtual job shadows, and any of our events, to really get practical with everything you learn. That's right, free access giveaways to our members to visit a live event.
CULTURE
We invest highly in the community culture, with live events, meetups, feedback Fridays, and collaborations. It is our everyday mission to create a creative, safe, and fun environment to thrive in.
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ABOUT US
The ELITEx Program is a private online training community founded in 2018.
It’s the ultimate online school for impact creators, designed to teach you how to build and scale any skill that has the potential to bring good into the world and impact human lives, even if you have no idea where to start or you have no technical skills or knowledge.
Each year we have thousands of new people from all around the world enter our online training programs, and live events and I want to make sure that you can make an informed and educated decision on whether the ELITEx Program is right for you.
What people say about our live in-person events
“The event was fun, energetic, and inspiring… Thank you so much team, keep doing what you do, and stay in the core of all this energy.”
“This Event really opens up the calendar... I think it’s a win-win situation. I’ll definitely be inviting other partners to join the event as well.”
“What I really liked at this event is that it’s about giving back… You can be successful. But you can have even more success if you’re in an inspiring environment and today was all about that!”
“I think this event is one of those potential partnerships where you can get a lot of value out of it.
Thank you so much for having us and helping us with the preparations… It was really joyful to be here!”
“The giving back concept of the event as well as the people making impact is what I love. I think this is the start of a great initiative… Initiatives like this should be started in other places as well.”
“Empowering, inspiring, and connecting with other people...”