
Join the Novak Academy course on category management. Nick, a former chief procurement officer, shares practical, on-the-job insights to drive strategic value for procurement professionals.
Build knowledge and a practical framework to transition from tactical to strategic procurement through a robust category management program and clear category strategies.
Identify your organization's top procurement categories and their subcategories, such as real estate, it, travel, and software, to develop category management strategies across BRM and SRM.
Analyze procurement category management in building the Death Star, sourcing construction firms, negotiating with subcontractors, and contracting for materials and labor, while aligning stakeholders through constant communication.
Frame a category management program as a data-led, supplier-inclusive process with strong stakeholder relationships and cross-functional governance, guided by a documented strategy, with procurement leaders and finance collaborating.
Demonstrate category management in action with real-world examples, from catalog management with Staples for office supplies to marketing subcategories and stakeholder-aligned strategies in travel and entertainment.
Use data sources, validate spend data with finance partners, and apply market intelligence to set contract length and strengthen category management insights.
Avoid missing category management: implement a clear category management program to protect value, promote supplier diversity and innovation, and maintain credibility with stakeholders.
Discover how a robust category management program yields a synchronized global strategy and consistent buying. Leverage this approach to unlock savings by negotiating with headquarters rather than local deals.
Examine why procurement is seen as tactical and how executive support, policy adherence, and aligned goals drive effective category management and supplier innovation.
Own the category manager role by actively sharing best practices, using data to inform decisions, nurturing stakeholder and supplier relationships, and pursuing continuous learning for cross-organization category success.
Navigate a varied day as a category manager, constantly communicating with stakeholders, suppliers, and colleagues. Demonstrate market intelligence and category mastery while executing savings, sourcing strategy, and risk mitigation.
Define objectives and KPIs for category strategies, measure performance, and share outcomes with senior leadership and staff. Celebrate successes to articulate value, motivate teams, and demonstrate what winning looks like.
Identify the three foundations of an ideal category manager—knowledge, skills, and attributes—and apply supplier knowledge, Excel mastery, pivot tables, and collaboration to excel in a complex category role.
Identify the knowledge, skills, and attributes essential for a category manager. Explore core procurement competencies—data analytics, sourcing, negotiating, contracting—plus soft skills like influencing and collaboration.
Identify non-ideal characteristics of a category manager, such as poor time management and bad data. Engage stakeholders, collaborate with suppliers, and communicate proactively to maximize value and advance career ambitions.
Review how categories and category strategies shape procurement and how category management improves a procurement organization, guiding you to build your company's approach to category management.
The perfect place to begin for someone looking to develop their Procurement acumen, this course provides a basic overview of Category Management fundamentals.
To kick off this course, I briefly share my background so that you can better understand where my experience comes from. I don't spend too long on this, however, because you know how to work LinkedIn and you can simply look me up there. I also introduce my co-instructor, Sean-Michael Callahan, who has experience leading several categories within Fortune 50 companies and is an excellent source of knowledge and real-life examples.
The course really begins with a section called What Is A Category Management Strategy. We help you identify categories and figure out which ones warrant detailed strategies. I'm a huge star wars fan, so I bring in a 'Death Star' example to illustrate!
The next section, How To Determine If Your Procurement Organization Needs A Category Management Program, is really designed for those organizations who are on the fence about developing a Category Management Program, but anyone will find value in it. The key to Category Management is really the data that your organization uses, and we go over this here. We also discuss what aspects of spend are addressable and not addressable, which is helpful when deciding which categories your organization should focus on.
Sean-Michael and I also have a brief discussion about the Benefits Of A Category Management Program before we go on to talk about The Connection Between Category Management, BRM, and SRM. Sneak peek: They're connected!
For many learners, the value in this course will come from the section on Creating A Category Management Program, where we walk through the steps to create a successful program of your own.
In the penultimate section, we detail The Role Of The Category Manager, walking you through a day in the life, the skills necessary, and even going over the various things that might derail a Category Manager.
Finally, we wrap things up with a brief recap.
Unlike other courses out there, our courses are not theoretical, they contain tons of real-life examples of Procurement in action.
I hope you enjoy the course. Feel free to reach out and connect on LinkedIn once you're enrolled. I'd love to connect!
Cheers,
Nick