Udemy
    •  
    •  
    •  
    •  
    •  
    •  
    •  
    •  
Turn what you know into an opportunity and reach millions around the world.
Learn More
Your cart is empty.
Keep shopping
Price and Pricing Strategies
Rating: 4.6 out of 5(255 ratings)
909 students

Price and Pricing Strategies

A Step Towards Generating Revenues and Earning Profit
Last updated 5/2026
English

What you'll learn

  • Definitions of price
  • Types of price
  • Setting effective price
  • Factors affecting pricing decision
  • Pricing strategies
  • Types of Markets (related to price)
  • New product pricing strategies
  • Price adjustment strategies

Course content

3 sections11 lectures40m total length
  • Welcome & Introduction1:16

Requirements

  • You are ready

Description

We can not deny the importance of marketing mix or 4 Ps of marketing, and one of the most crucial Ps which is solely responsible for generating revenue for the organisation is "Pricing".

In this course, you learn some of the most important concept related to the pricing. It intends to cover many topics related to pricing and pricing strategies. Understanding these concepts will help you design effective pricing strategies, which in return will ensure generating the revenue you are looking for. So, enrol in the course and see you inside.

Happy learning!

Dr. Jan

Who this course is for:

  • Business Administration Students
  • Marketing Students
  • Business Owners
  • BBA and MBA students
  • Those who are interested to learn pricing