PRICE, FINANCE, PROFIT AND LOSS MAGAGEMENT

Name: PRICE, FINANCE, PROFIT AND LOSS MAGAGEMENT
Rating: 4.2 (9 reviews)

PROFITABLE PRICING EXPLAINED

Created byRodrigo Ramis Lemes

Last updated 8/2023

English

What you'll learn

Introduction to Pricing
Factors that affect the price
Importance of Financial Management
Marketing Mix ( Price, Promotion, Place and Product)
Break even Point
Pricing Strategies
Sales Price Elaboration
Profit and Loss Management

Course content

7 sections • 20 lectures • 58m total length

Introduction1:29
Rodrigo introduces pricing and revenue management concepts, sharing his background in pricing, finance, and profit and loss management and his international expertise.
Major Mistakes When Pricing4:59
The importance of pricing4:10
Price X Pricing Process2:20
Pricing Mistakes

Preparation of the Sale Price4:00
Demand Study2:01
Study demand to set the right prices and drive growth by defining your target market, conducting market research, and analyzing price elasticity, seasonal demand, costs, and testing price points.
Cost estimation1:50
Learn to distinguish fixed costs from variable costs and identify examples like rent, salaries, utilities, and packaging, enabling accurate cost estimation tied to sales.
Pricing and competition analysis2:28
Pricing Method2:49
Learn three pricing methodologies—cost based (cost plus), competition based, and value based—using examples to show costs, market competition, and customer perceived value.
Final price selection1:38
Choose from pricing methods such as markup, contribution margin, cost-based, competition-based, and value-based; consider psychological pricing, discounts, payment terms, invoicing, geographic pricing, taxes, and shipping, then finalize and manage price.
Pricing Calculation

Requirements

It is not required any knowledge on the area.

Description

Welcome to our Pricing Strategies Masterclass! This comprehensive course is designed to equip you with the essential knowledge and skills to excel in the art of pricing. Whether you are a business owner, marketer, or aspiring entrepreneur, understanding pricing strategies is crucial for driving profitability and staying competitive in today's dynamic markets.

Throughout this course, you will delve into a wide range of pricing methodologies and their real-world applications. We will explore the key factors that influence pricing decisions, such as demand analysis, competitor analysis, and market dynamics. By the end of the course, you will gain a deep understanding of the most effective pricing techniques and be able to implement them to maximize your revenue and customer satisfaction.

Our expert instructors will guide you through various case studies, practical examples, and interactive exercises to reinforce your learning. You will also discover how to strike the perfect balance between pricing your products or services competitively while maintaining profitability.

Join us on this transformative journey and become a pricing expert. Unlock the potential of your business and take your career to new heights with our Pricing Strategies Masterclass! Enroll today and gain the knowledge and confidence to make informed pricing decisions that drive business success.

Who this course is for:

Junior Pricing Analyst
Junior Marketing Analyst
Entrepreneurs
Junior Financial Analyst
Junior Sales Analyst
Junior controllership Analyst
Anyone who wants to know more about pricing and profit/loss management

PRICE, FINANCE, PROFIT AND LOSS MAGAGEMENT

What you'll learn

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Course content

Introdução4 lectures • 13min

Factors that affect the price2 lectures • 7min

Importance of the financial management4 lectures • 14min

Break Even point1 lecture • 2min

Pricing Strategies1 lecture • 4min

Preparation of the Sale Price6 lectures • 15min

Profit and Loss management2 lectures • 4min

Requirements

Description

Who this course is for: