
EXERCISE: DO YOU HAVE A PRESENTER'S PRESENCE?
During the first few seconds of your presentation, before you speak and as you utter your first words, your audience already assesses you and whether you are worth paying full attention to.
Unless they already know you, they will observe your look and body language, and ask themselves the following question: does he or she look like a presenter worth listening to?
In other words, do you have a presenter's presence?
Here is a short self-assessment to evaluate your current presenter's presence.
The video lessons in this unit will help you improve it.
SELF-ASSESSMENT
Answer these questions as if they related to the last presentation you made.
Are you well groomed?
Are you dressed sharp? (At least well enough as if you were going to a first date at a restaurant?)
Are you standing straight?
Are you walking on stage confidently?
Are you looking the audience straight in the eye?
Do your hands spend most of their time above your waist?
Are you speaking loud enough to be heard clearly by the farthest person away in the room?
And, if you are using slides:
Are your slides visually pleasant?
If your first slide contains your picture, does it look professionally-taken?
Do you know your topic well enough so that never have to look at the slides for more than a split second?
Does presenting really matter, as an academic?
It does. Few will admit it, but ideas spread not based on how important but how well communicated they are. You can produce the greatest research work but, if no one understands what it is about and why it matters, no one will remember it.
About the instructor
Luca is a management advisor and behavioral researcher who has presented at the largest behavioral sciences conference, has been twice on EconTalk, and has published nine books.
As a management advisor, Luca has 10y+ of experience helping organizations increase their revenue and lower their costs. As a scholar, he published several books and papers on human behavior and risk management, and regularly teach related subjects at a local university.
Frequently asked questions (FAQs):
What experience do you have as a presenter?
I have a 15-years experience presenting in front of large audiences, both live and remotely, and I spoke at the largest conference in my field, behavioral sciences. Moreover, my "day job" is training and advising executives on people management and, between others, I cover communication and presenting skills.
What if I'm really not talented at presenting?
I was really bad at it too. I was the shyest kid in my school, English is my third language, and my body language used to be the most awkward. Yet, I had the chance of having great coaches and colleagues teach me how to become better at delivering effective presentations, so that poor communication skills won't get in the way of the great work I was doing. With this course, I give back what I learned. And if I mastered presenting, so can you.
How fast will it work?
The course takes about 1h50 to watch, but the first half a hour already contains exercises which will dramatically increase your presentation effectiveness. It will take some more work to implement all the contents of the course – including a few minutes of daily work for a couple of weeks if you need to improve your diction, body language, or facial expressivity.
Why should I get this course now?
Any time you are asked what you work on, and aren't able to convey this clearly and engagingly, you lose an opportunity to advance your career. Best take care of this as soon as possible.