Improve your Business Writing - Essential Tips
What you'll learn
- How to easily and quickly plan your message
- How to well target your audience
- How to write messages that are easily understood and engaging
- How to avoid potential confusion and misunderstanding in written messages
- How to strengthen your credibility through powerful writing
- How to write content for diverse audiences
- How to write compelling prose that sells
Requirements
- A desire to improve your business writing skills! No supplementary materials are required, but access to a word program such as Microsoft Word is helpful.
Description
Writing is an essential job skill.
Writing is the primary means of communicating in business, to clients, customers, partners, stakeholder, colleagues, employees, and bosses. In today's collaborative world, when writing is done well, business gets done well. Whether writing blogs, website content, emails, letters, reports, company brochures, presentation slides, case studies, sales materials, visual aids, social media updates, and other business documents, a well written and structured message is vital to get the results intended. Well-written proposals lead to more revenue; clearly written messages and reports lead to deeper insights; clever marketing materials boost marketplace reputation.
Good business writing inspires confidence in you and positively impacts your business.
THIS COURSE - Improve your business writing in a few easy steps.
This course will teach you how to easily, quickly, and effectively write powerful business messages.
You will learn key strategies to
Communicate the most understanding in the least time
Engage and keep your reader’s attention
Save time and expense for you and your reader
You will also learn how to
Develop a conversational tone and use positive language
Use plain expression and familiar words.
Identify the purpose of the message
Understand your audience
Apply tactics for adapting the message to the audience
Distinguish components of complete and effective sentences
Emphasize important ideas and de-emphasize unimportant ones
Write concisely by eliminating unnecessary words
Revise message to eliminate fillers, repetitious words, and redundancies
Revise message to use jargon appropriately and sparingly, avoiding slang and clichés
Avoid words that explain the obvious or provide excess details
Use power words to show confidence and commitment
Each lecture contains a writing guide, instructive slides, and an assignment and quiz to help you practice and develop effective writing skills.
Who this course is for:
- Anyone who wants to learn how to write effective, powerful business messages quickly.
- Whether you are new to the business world or have many years of business experience at any level and would like to improve your business writing skills, then this course if for you.
Course content
- Preview00:22
- Preview05:45
- 2 pagesGetting Started - Planning Guide
- 2 pagesGetting Started - Planning Assignment
- 5 questionsGetting Started - Planning Quiz
Instructor
![Lisa Kleiman](data:image/svg+xml,%3Csvg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 64 64"%3E%3C/svg%3E){kind=avatar}
- 3.9 Instructor Rating
- 166 Reviews
- 4,173 Students
- 6 Courses
Founder of and Public Speaking Coach at Speaktopia, and Author of "You Got This: Everything You Need to Master Authentic Public Speaking" (2019) River Grove Books.
A communication professional with a strong background in instruction, training, and management in academic and business settings. Proactively and effectively served in communication management and consulting roles at diverse companies including successful startups and Fortune 500 companies. Have also helped thousands of students improve their communication skills in my role as a faculty instructor of undergraduate and graduate business and managerial communication university courses. An academic scholar with an Education Specialist in Adult and Organizational Learning and Leadership degree, a Master of English concentration in Technical and Professional Communication, and a bachelor of science degree in marketing and management with academic and professional certificates in human resources and records management.