Podcast Audience Growth - Networking with your Guests
What you'll learn
- Grow their audiences easily
- Network with other Podcasters
- Find the perfect guests for your show
- Find popular Podcast shows to be a guest on
- How to use their computers
- No prior expertise is required whatsoever. It is advisable to have a Podcast or planning to start one
There are many ways to grow your Podcast audience: Pay-Per-Click ads on Google, Facebook or Twitter; YouTube videos; posting on Facebook, Reddit, or LinkedIn. You can do keyword research to find the most popular terms, then see if you can implement an SEO (Search Engine Optimization) program.
Let's face it. You want to talk about your passion! that's what draws us to Podcasting and the 200 million folks on iTunes. We don't want to spend our valuable time on boring "Techie Tasks", especially those that we have no idea how to do.
If this is you, we have some good news!
In "Power Networking For Podcast Audience Growth... The Easy Way", Marc Mawhinney of Natural Born Podcasters and Scott Paton, the Dean of Blogonomics and Podology, show you the easiest method for growing your audience… And it's fun!
Being an expert guest on popular radio and podcasts is the fastest way to build an audience of raving, loyal fans. These people feel they know you and care deeply about your topic. They are very different from people who stumble across your show through PPC or other 'cold' prospecting strategies.
The flip side, of course, is getting hot, popular guests on your Podcast who draw their huge tribes into your sphere of influence.
In this course you will learn all aspects of how to reel in top guests to your podcast show. Speaking on someone else's popular podcast as a guest expert. This course will give you tips, techniques and exercises on how to meet or exceed your Podcasting goals. You will also learn techniques on how to follow up with your guest stars for maximum impact.
Who this course is for:
- Udemy Instructors
- Anyone interested in Networking
Scott Paton has been podcasting since the spring of 2005. He has executive produced and/or co-hosted over 45 podcasts. An internationally renowned speaker, Scott has presented to audiences from London, England to Sydney, Australia, from Vancouver, BC to New York, NY, from LA to Rwanda. Thousands of entrepreneurs and NGO's have changed their public engagement strategies based on Scott's sharing. We hope you will, too!
Scott has over 640,500 students from 199 countries taking at least one of his 100+ courses.
Scott joined Udemy in 2013. In late 2014, one of his clients inspired him to make a video course on Podcasting. He revisited Udemy and got very excited at the potential. After his course went live, Scott told his clients and many decided to make courses but needed help, so he has become a co-instructor with them, while continuing to support and build his own courses. His co-topics all include areas of life-long learning by Scott, including Futures Trading, Alternative Health, EFT, and Relationships.
Marc Mawhinney is a lifelong entrepreneur who began his coaching business after starting several other companies, including one that grew to 100 employees. His passion and specialty is helping other coaches build successful businesses by defining their target markets, implementing systems to better manage their time and make more sales.He launched the “Natural Born Coaches" podcast - a daily podcast where he interviews successful coaches - to help support the worldwide coaching community. The show became an immediate hit – making it into iTunes “New & Noteworthy" category in its first week of release and greatly exceeding the average downloads for new podcasts. Marc is on a mission to help coaches spread their message and their value to as many people as possible!
Research published this year by Harvard and Stanford Business Schools suggests that health problems associated with job-related anxiety account for more deaths each year in the US than Alzheimer’s disease or diabetes. It is likely that the same is true in the UK.
The combination of the Amazon story and the recent study into the impact of work-related stress means that there are important questions that all organisations should ask themselves.
These include: What type of management culture do we foster? What informal conflict management techniques do we offer to foster healthy workplace relationships? What are we doing to enable people at work to enjoy their jobs and thrive, both psychologically and physically?
Scott teaches non-violent communication techniques that help managers live healthier productive lives.