Planning Your Podcast
4.4 (23 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
305 students enrolled

Planning Your Podcast

Learn how to create a podcast properly. These are all the questions you need to ask before pressing record.
4.4 (23 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
305 students enrolled
Created by Dave Jackson
Last updated 4/2013
English [Auto]
Current price: $34.99 Original price: $49.99 Discount: 30% off
5 hours left at this price!
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This course includes
  • 2.5 hours on-demand video
  • 21 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Understand what a podcast is and how it is delivered
  • Understand how much it costs to start and maintain a podcast
  • Understand how much time is involved to create and maintain your podcast
  • Understand the common pitfalls that people make
  • Understand the benefits of podcasting
  • A Passion to get the word out

Podcasting is growing at a rapid rate with more people consuming content on their phones. With this in mind people and companies are jumping into podcasting without knowing the potential pitfalls. This course will help you understand. This class covers answers the question, "What is a podcast, why should do it, how to create a podcast and what does it cost me in time and money?" It does NOT get into recording (this is everything leading up to recording). The information on podcasting equipment will more than pay for the price of the course.

Take this Planning Your Podcast course now and learn how to create a podcast properly with lot more details. 

Who this course is for:
  • Anyone wanting to reach the world
Course content
Expand all 37 lectures 02:43:11
+ Podcasting 101
5 lectures 24:22
In this tutorial you will hear examples of podcasting success.
Preview 10:20
In this quick video Dave provides some stats on local radio and just how bad it is, and why podcasting is better.
Podcasting is Better Than Radio
In this lecture you see why podcasting is so popular, and how podcasting software like iTunes manages your podcast subscriptions.
Understanding RSS
In this quick screen cast you will see RSS in action, and see that you don't need to create an RSS. It's automatically generated when you use Wordpress.
Where Does RSS Come From?

This lecture is an activity as you learn how to subscribe and download a podcast. The supplemental paperwork is a worksheet to help you think through why you selected those podcasts and what you liked/disliked

Preview 03:41
Understanding Podcasting Quiz
3 questions
+ Picking Your Topic
8 lectures 24:36
In this lecture we go over the type of commitment you need to start a podcast
Bring Your Passion
One style of podcasting is the "journey" podcast that documents your transition through a process. This lectures mentions a podcast who started out interviewing experts and became an expert.
Bring Your Curiosity
In this lecture you will learn just how much time it takes to create a podcast.
Bring Some Time
In this lecture we cover WHY it's important to have a good name for your podcast, and provide a few tests to determine if you have a good name.
Picking Your Name
In this lecture we examine some bad podcasts name, and explain why they don't work.
Bad Show Names
While mainstream media is all about broadcasting, podcasting can build a LOYAL audience through narrowcasting
If you are looking for a big audience, pick something that already has an audience and talk about it. Many people like to start podcasts about their favorite TV shows, books, celebrities. Podcasting can help you find like minded people, and now when people search for the TV show in iTunes, they might find the TV show available for download - and your podcast.
Go Play In Traffic
What if you search for podcasts like yours and someone is doing a podcast just like the one you had planned. I explain how this is not a problem
Somone Else is Doing My Topc
+ Picking a Location
1 lecture 04:33

In this lecture we provide some questions to help you decide where you should set up your studio.

Where Will You Record
+ Picking a Co-host
1 lecture 06:22
In this lecture we outline some of the pros and cons of having a single host or multiple hosts
Host vs Co-Host(s)
+ Recording Techniques
6 lectures 17:12
"Live" Podcasting means you mix in the music and other sounds as you record yourself. There is no "Post" production. In theory, when you press stop you are done.
Live Podcasting
Some people like to do this and then use a free service like or to broadcast live. It is nice getting immediate feedback from your live audience. Just keep in mind this adds more technical aspects, and at first you won't have an audience. If you are going to be streaming live its also best to have a set time to record so your audience knows when to show up.
Live + Streaming
Live podcasting has pros and cons, and in this lecture we cover both.
Pros and Cons of Live
In this lecture we describe post production and explain how it works.
Post Production
In this lecture we discuss the pros and cons of post-production and when it is and isn't a good fit.
Pros and Cons of Post Production
You could record "Segments" for a show between you and your co-host where sound effects are used to trigger reactions. Then later you could mix in transition music, intro and outro music.
Mix it Up
Enter Quiz Information
Recording Techniques Quiz
1 question
+ How Much Does it Cost?
6 lectures 36:11
So many people want to podcast for free. In this lecture (and supplemental information) Dave explains how you can find the money to podcast for "free."
A Quick Comment on Free - New

This lecture goes over the equipment you need to start. See the supplemental material for a buyers guide, or see

Affordable Podcast Equipment - New

THE BEST (and by that I mean ONLY) way you should be podcasting is by using a self-hosted version of Wordpress (free). I use a company called host gator ( ) and have used them for close to 20 years. You don't have to purchase a year in advance to get a good price (around $8 a month). I recommend the baby plan as it gives you room to grow.

I do NOT recommend you use ANY "web host" for your media files. We will talk about this more in the next section.

The hosting I use is Host Gator or Blue Host I prefer Host Gator as they do not require you to order a year of hosting to get a good price (but if you do it's even better). I also mention when choosing a name to check to make sure the domain name is available. You can go to to use a tool from Godaddy.

To understand web hosting and domain names, please see the "Understanding Hosting" Supplemental Information

Software and Your Website
In this example you learn why you NEED a media host, and the benefits of using one.
Your Media Hosting
Math Alert! This lecture shows you how to calculate how much hosting you need. Once you know this, then you know how much money to set aside each month for your media host.

Services mentioned:  (get a free month using the coupon code sopfree).
Preview 04:26
In this lecture we explain the importance of having good graphics, and how having bad graphics can hold you back. Here are some resources (I use Podcast Designs).
Your Graphics
+ Shaping Your Content
4 lectures 22:36
In this lecture we show you how to go subscribe to podcasts. This is something you need to do to see what you are up against. If you haven't done this yet (I mentioned this in the first lecture), you really need to go listen to other podcasts. You can subscribe to my podcast in iTunes.
If you are already subscribed to podcasts, you can skip this lecture.
Go Listen To Podcasts
This lecture goes into the characteristics of of good content that draws an audience
What Makes Good Content
This lectures goes into the characteristics of bad content.
Characteristics of Bad Content
In this lecture we talk about the items that make up your first impression. Be sure to check the supplementary information to watch "the Podcasting Queen is a Skank." Video
Managing Your First impresson
+ Common Mistakes To Avoid
3 lectures 05:52
I said it before and I'll say it again. When it comes to website, media hosting, etc. Don't get cheap.
One More Time About Free
This is one of the most important sections. Your RSS Feed is your most prized possession. Be sure to watch the Supplementary video about control your RSS feed.
Avoid Getting Hijacked
When you first start out you may not have the money ($99) for a portable recorder, but you should try to work one in the mix as soon as possible. episodes, but you will eventually lose an episode to your computer crashing. In my travels, the more important an episode the more likely it is to get consumed by your computer.
Record Directly To Your Computer
+ Final Thoughts
3 lectures 21:27
These are some of the questions you need to answer to help you brainstorm about your podcast.
Questions You Should Ask Yourself
This is "behind the scenes" look at your instructor's stats on some of his podast. This shows you that you can grow and audience.
Do People Listen - A Look At My Stats
Thanks for attending the course. If you have any questions, please let them here. I will be stopping back to check on you. I'm here to help.
Now What? - Yes You Can Be a Podcaster