Persuasive Business Writing Skills
What you'll learn
- Learn how to use professional 'business English'
- Understand the power of emotion in written communications
- Discover the various ways to structure your argument for maximum impact
- Find out how to get your point across in writing
- Improve your ability to write persuasively and get others to do what you want
- Gain confidence to write clearly and succinctly for maximum impact
Requirements
- None
Description
Do you sometimes have difficulty in getting your point across in emails and other written documents? Struggle to make yourself heard and to get others to do what you want? May be you think your written communications are too blunt? Or perhaps you have a tendency to waffle? If you want to learn how to write effective communications which appear professional and which will influence and persuade your audience, then this workshop is for you. We will look at some of the key tools & techniques that you can easily apply to your own writing and improve the effectiveness of your writing. Helping you to communicate more effectively and efficiently - and achieve your communication objectives first time, every time.
Who this course is for:
- Anyone looking to develop their written business communication skills
- Professionals who need to improve the persuasiveness of their written communications
- Anyone who writes emails and needs to get others to read their emails and act on the contents
- Employees who are involved in preparing or helping to prepare any written documents such as reports, letter, memos, minutes, etc.
- Anyone looking to be more influential in their written communications
Instructor
![Ted Wainman MBA ACA](data:image/svg+xml,%3Csvg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 64 64"%3E%3C/svg%3E){kind=avatar}
- 4.5 Instructor Rating
- 296 Reviews
- 3,624 Students
- 6 Courses
Ted Wainman trained and qualified as an Associate Chartered Accountant (ACA) with Ernst & Young before joining JPMorgan on the Investment Management side of the business. Whilst at JPMorgan, he undertook a company sponsored MBA in the International Management of Financial Services, from which he graduated at the top of his class with merit.
Since 2003 Ted has been designing, developing and delivering programmes for the private sector across a range of business needs. Whether focussed on programmes to build awareness and detailed understanding around financial drivers of their business, addressing new operational initiatives or supporting business change, Ted is experienced in working with key stakeholders within the business to construct a training program that delivers sustained change.
With a background in finance, Ted has a focus on financial and commercial training (including finance, strategy & leadership and Global Macro Economics), but is also comfortable in designing, developing and delivering training programmes on a wide variety of softer skills from negotiation, persuading, influencing, written communications and presentation skills.
Ted has worked with over 275 companies – primarily private or listed – from blue chips to financial services, including banks, building societies and insurance companies. Ted has worked in more than 35 countries globally and is experienced in addressing the needs of programmes across varying cultural backgrounds.
Ted is the author of “How to Talk Finance: getting to grips with the numbers in business” – published by Pearson (FT) in April 2015.