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30-Day Money-Back Guarantee

This course includes:

  • 1 hour on-demand video
  • 1 downloadable resource
  • Full lifetime access
  • Access on mobile and TV
Marketing Branding Personal Branding

Personal Branding Masterclass: The Complete Branding Course

​Understand your competitive edge that will set you apart from the rest and make your customers fall in love with you.​
Rating: 3.9 out of 53.9 (330 ratings)
2,061 students
Created by Phil Pallen Academy
Last updated 11/2017
English
30-Day Money-Back Guarantee

What you'll learn

  • How to be the first person your customers think of -- and sell more
  • How to build a public-facing brand
  • How to identify and take action on your goals
  • How to use your brand to get ahead of the competition
  • How to build a compelling personal brand in three crucial steps
Curated for the Udemy for Business collection

Requirements

  • You should be able to use a computer at a basic level
  • You should have an open mind to your brand's potential

Description

This course will teach you how to build an incredible personal brand in a few easy, actionable steps.

You'll learn how to position your brand for success, beat your competitors with savvy research tactics, and end up with beautiful visual brand that you can sum up in a few words.

Whether you're building a personal brand from scratch, or improving one that already exists, this course is designed just for you. Any novice or pro and learn a lot of useful strategies from this course.

Who this course is for:

  • Anyone looking to build a strong personal brand
  • Anyone looking to understand their competitive edge
  • Anyone looking to stand out from their industry competitors

Course content

6 sections • 18 lectures • 46m total length

  • Preview01:43

  • Preview03:06
  • Preview03:56
  • Clarify your value
    03:41
  • Be consistent
    03:45

  • Preview01:23
  • Identify your audience
    03:06
  • Make realistic goals
    01:58

  • Find your competitive edge
    01:36
  • Write your brand sentence
    02:19
  • Develop your aesthetic
    01:56

  • Find inspiration on Behance
    02:28
  • Plan mood board direction
    03:11
  • Compile a mood board
    02:42

  • Discover your brand heroes
    01:22
  • Research your competition
    04:29
  • Understand the branding process
    01:19
  • Final thoughts on personal branding
    02:34

Instructor

Phil Pallen Academy
Position, build, and promote your brand all on your own.
Phil Pallen Academy
  • 3.9 Instructor Rating
  • 330 Reviews
  • 2,061 Students
  • 1 Course

Phil Pallen is a London-based brand strategist whose branding insights have been featured in media outlets around the world, including CNN, Access Hollywood, Entertainment Tonight, and The Daily Mail, to name a few.

Phil has worked with hundreds of brands across all industries, including some of America’s biggest names, a Shark on Shark Tank, a Nobel Peace Prize winner, politicians, and more. He frequently speaks at conferences in cities all over the world, including Tokyo, Dubai, Auckland, Helsinki, Los Angeles, and many others.

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