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Outgrow’s Marketer of the Month 2023 Masterclass (Part-1)
Rating: 5.0 out of 5(3 ratings)
651 students
Created byOutgrow Team
Last updated 10/2023
English

What you'll learn

  • Budget Management
  • CRM Insights for Strong Business
  • Mobile Office Productivity
  • Marketing Resilience in Tough Times.
  • Navigating the Fintech Landscape
  • Consistent Social Media Posting
  • Industrial Metaverse Exploration

Course content

1 section7 lectures1h 58m total length
  • Innovate or Renovate: Qualcomm CMO Don McGuire's Budget Masterclass12:56

    Join us for an exclusive deep dive into the world of marketing innovation with Don McGuire, Senior Vice President and Chief Marketing Officer at Qualcomm Technologies. With an illustrious career spanning over 25 years and leadership roles at renowned companies like Intel, Kyocera, Leap Wireless, and Sprint PCS, Don brings a wealth of expertise to the table.

    In this engaging masterclass episode, Don takes us on a journey through the digital landscape, where we explore the delicate balance between innovation and budget management. Learn how to harness the power of digital toolsets for efficient innovation without breaking the bank.

    Discover the secrets behind revamping MarTech to enhance the customer journey and meet performance benchmarks. Dive into the complexities of managing the impact of challenging decisions, considering factors like time to market, competitiveness, and key performance indicators (KPIs).

    Don't miss the insights on overcoming bureaucracy by cultivating a collaborative culture within Qualcomm, a global technology leader, to foster a culture of innovation. Learn why storytelling and brand development are paramount for successful brand execution in today's competitive marketplace.

    Lastly, gain valuable knowledge about forging strategic partnerships and adopting multi-channel marketing strategies. Explore how win-win collaborations and omnichannel approaches can effectively reach diverse audiences, making your marketing efforts truly impactful.

    Join us for this illuminating masterclass with Don McGuire, and unlock the secrets to innovation, budget management, and successful marketing in the digital age. It's a menu of marketing wisdom you won't want to miss!


    This course is made by Outgrow.co which is the world's first all-in-one AI-powered interactive content builder.

  • Zoho’s Senior Product Marketing Manager Vibhav Vankayala gives CRM Insights10:10

    Unlock the Power of CRM with Vibhav Vankayala!

    Join us for an exclusive masterclass featuring Vibhav Vankayala, the Senior Product Marketing Manager at Zoho CRM. In this engaging session, Vibhav, who heads Product Marketing at Zoho CRM, will take you on a deep dive into the world of Customer Relationship Management (CRM).

    Discover the crucial role CRM plays in customer retention and learn how it can elevate your customer service to new heights. With Vibhav's guidance, explore how CRM adapts to the ever-changing business landscape, enabling swift responses to market shifts.

    Gain insights into the use of analytics within CRM for revenue generation, equipping you with the tools needed to boost your business's bottom line.

    Don't miss this opportunity to learn from one of the industry's leading experts. Join Vibhav Vankayala and harness the true potential of CRM for your business success. Register now to secure your spot in this enlightening masterclass!

    This course is made by Outgrow.co which is the world's first all-in-one AI-powered interactive content builder.

  • Wheels of Productivity: Cisco's EVP on Cars as the Extended Mobile Office23:36

    Join us for an illuminating masterclass featuring Cisco's EVP, Jeetu Patel, a seasoned executive with a track record spanning enterprises, startups, and mid-cap ventures. As the EVP & GM for Security and Collaboration Business Units, Jeetu wields global P&L responsibility and is a leading visionary in today's business landscape.

    In this captivating episode, we embark on a journey into the future of work with Jeetu Patel as our guide. Discover how hybrid work models are shaping inclusive communication and redefining the workplace. Gain insights into the unique challenges faced by younger generations in the era of remote work and how they navigate networking hurdles.

    But that's not all; we explore a fascinating concept—the car as an extended mobile office. Learn how automobiles are transforming into hubs of remote productivity, blurring the lines between work and travel.

    Jeetu Patel also unveils the secrets to securing the modern enterprise by adopting a common security cloud layer, ensuring flexibility across multiple cloud providers. Dive into the future of SAAS and AI integration, where innovation is revolutionizing user experiences, and explore the fascinating world of Webex innovation with the development of asynchronous video products.

    Don't miss out on this masterclass that promises to broaden your horizons and provide actionable insights into the ever-evolving landscape of work, technology, and business.

    This course is made by Outgrow.co which is the world's first all-in-one AI-powered interactive content builder.

  • HubSpot’s Platform Ecosystem Advocate Kelly's Survival Kit for Tough Times22:26

    Join us for a transformative masterclass with Kelly Sarabyn, HubSpot's Platform Ecosystem Advocate and a seasoned expert in B2B SaaS marketing. In this engaging session, Kelly will unpack her 'Survival Kit for Tough Times,' sharing invaluable insights and strategies to help your marketing efforts thrive, even in challenging economic climates.

    With her extensive background in marketing leadership roles and partnership with a branding agency, Kelly brings a wealth of knowledge to the table. Throughout this masterclass, you can expect to delve into essential topics, including:

    1. Adjusting Messaging During a Recession: Discover the art of fine-tuning your messaging to resonate with your audience amidst economic uncertainty.

    2. CRM Software Features for Tough Times: Explore the key features of CRM software that can be game-changers in navigating difficult market conditions.

    3. Streamlining Sales and Marketing with Automation: Learn how to leverage automation to optimize the synergy between your sales and marketing teams, making operations more efficient.

    4. Targeting Resilient Business Sectors: Identify and tap into sectors that demonstrate resilience during economic downturns, ensuring your efforts yield maximum results.

    5. Effective Marketing and Sales Strategies in a Recession: Uncover proven strategies to keep your marketing and sales engines running smoothly, even when the going gets tough.

    Prepare to gain actionable insights that will empower your marketing resilience and equip you with the tools to not only survive but thrive in challenging times. Join Kelly Sarabyn and fellow industry professionals for this masterclass that promises to elevate your marketing game.

    This course is made by Outgrow.co which is the world's first all-in-one AI-powered interactive content builder.

  • Ericsson's Head of MFS Strategy Ville Delves into the Wild West of Fintech26:04

    Dive into the Future of Finance with Ville Sointu: Ericsson's Master of Fintech

    Join us in an enlightening masterclass with Ville Sointu, Head of Mobile Financial Services Strategy at Ericsson. With two decades of digital financial expertise, Ville is your guide into the dynamic world of Fintech.

    Discover the latest FinTech trends, explore the ever-evolving landscape of financial regulations, and learn how technology is reshaping the way we handle payments and digital identities. Ville will also shed light on the critical role of technology in promoting financial inclusion while maintaining the delicate balance between innovation and security in the world of FinTech.

    But that's not all! Ville will unravel the potential impact of central bank digital currencies and unveil promising use cases for mobile money in emerging markets.

    Whether you're a seasoned financial expert or just curious about the future of finance, this masterclass is your gateway to a world of financial innovation and digital possibilities. Join us for an enriching discussion that promises to redefine your understanding of finance in the digital age.

    This course is made by Outgrow.co which is the world's first all-in-one AI-powered interactive content builder.

  • Posting with Purpose: Social Champ’s CEO Sameer Khan on Social Media Consistency11:38

    Dive into the world of purposeful social media posting with Sameer Ahmed Khan, CEO of Social Champ, in our exclusive masterclass. With a background enriched by Silicon Valley mentorship and the creation of three successful startups, Sameer brings a wealth of experience to the table.

    In this masterclass, we explore the art of fostering empathy in customer relations, the vital role of consistent content posting on social media, and the power of streamlining your social media strategy through automation features. Sameer also shares insights on building genuine human connections in the digital realm and highlights key features that make social media management tools indispensable.

    Join us for an engaging session that will equip you with the knowledge and strategies to enhance your social media presence and effectively connect with your audience. Elevate your social media game with Sameer Khan and unlock the full potential of your online presence.

    This course is made by Outgrow.co which is the world's first all-in-one AI-powered interactive content builder.

  • A Journey into the Industrial Metaverse with Siemens' SVP Gerhard Kress11:15

    Embark on a transformative journey into the cutting-edge realm of the Industrial Metaverse with Siemens' Senior Vice President, Gerhard Kress. In this exclusive masterclass, delve into the fascinating world of machine learning, AI, and Big Data technologies, guided by a seasoned expert with a remarkable track record.

    Gerhard Kress, at the helm of Siemens' IoT platform and MindSphere application centers, brings innovation to life by revolutionizing business models and delivering concrete value to customers across industries. Join us for an enlightening session where we explore the future of industrial innovation and digital transformation.

    On the Menu:


    1. The Industrial Metaverse: Discover how real-digital integration is optimizing production processes.

    2. Virtual Commissioning: Learn how digital twins are fast-tracking production to unprecedented levels of efficiency.

    3. Digital Transformation: Explore how Siemens is at the forefront of revolutionizing industries and infrastructure worldwide.

    4. Accelerating Production: Uncover the pivotal role of AI and digital design in enhancing production capabilities.

    5. Tapping into the Industrial Metaverse: Gain insights into a step-by-step approach for businesses to thrive in this dynamic landscape.

    6. Siemens' AI Journey: Delve into two decades of problem-solving excellence, addressing customer challenges with AI solutions.

    Don't miss this exclusive opportunity to gain invaluable insights from a leader in the field and stay ahead in the era of industrial innovation. Join us for a journey that promises to redefine your perspective on the future of industry and technology.

    This course is made by Outgrow.co which is the world's first all-in-one AI-powered interactive content builder.

Requirements

  • No specific prerequisites required; our courses are designed to be accessible and informative for learners of all levels.

Description

We’re finally here, in the last quarter of 2023, a year that has seen global markets engaged in a tumultuous tango with inflation, recessionary woes, layoffs, and a smorgasbord of other financial conundrums!


Feeling overwhelmed? No worries, because Outgrow’s Marketer of the Month Masterclass is here to help you delve into some of the hottest topics of the year as well as the most effective tips to deal with the ever-changing pace of the market. Tune in to develop a multifaceted and informed approach to how you conduct business and marketing in these extraordinary times. And get ready for an even more exciting 2024!


We understand that staying competitive requires a multifaceted approach, and our course covers key areas such as marketing, business strategy, budget management, fintech, email marketing, social media marketing and much more. Outgrow's Marketer of the Month Masterclass is your compass to navigate through these challenges.


Our esteemed lineup of speakers includes industry giants like Qualcomm, Zoho, Cisco, HubSpot, Ericsson, SocialChamp, and Siemens. Their insights will undoubtedly shape your perspective and equip you with the knowledge needed for success in today's dynamic landscape. Don't miss out on this opportunity to elevate your skills and strategies.


Enroll for Part 2 of the Masterclass Series to Gain Insights on Techniques for Email and SMS, Metaverse Realities, AI Regulation, Short-Form Video Power, Sonic Transformation, and Brand Evolution ( Refer to the last lecture for Part-2 Course link).


This course is made by Outgrow which is the world's first all-in-one AI-powered interactive content builder.

Who this course is for:

  • Marketers, Business professionals, Product managers, Entrepreneurs, Technology enthusiasts, Innovators, Social media managers, Financial professionals, Those interested in AI and tech regulation & Anyone seeking insights into the evolving digital landscape.