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Outbound Prospecting Mastery
Rating: 4.0 out of 5(19 ratings)
66 students

Outbound Prospecting Mastery

Fill Your Calendar With 5-10 New Appointments Every Week Using Cold Email, Cold Calling, and LinkedIn Automation
Created byCameron Roe
Last updated 4/2025
English

What you'll learn

  • The principles of prospecting and how to do outreach the right way
  • How to set up prospecting tools to streamline your workflow
  • How to create your outreach campaign for sending emails and making calls
  • How to automate your workflow and optimize your results

Explore related topics

Course content

1 section • 9 lectures • 6h 2m total length

  • The principles of prospecting19:39

    Learn the principles of outbound prospecting: define a niche and offer, qualify leads to prospects, measure KPIs, give before you take, build trust, and book focused discovery and sales conversations.

  • Setting up prospecting tools37:53
  • Building your prospect list1:30:35
  • Designing your outreach campaign1:38:02
  • Cold emailing24:41

    Learn to launch effective cold email campaigns by warming your inbox, sending in batches of 150, achieving 15–30% opens and 10–30% replies, and scaling with Apollo and SendGrid.

  • Cold calling41:26

    master a structured cold calling process with an intro, hook, qualification, offer, and close, using scripts, tone tips, and review to validate offers and book next steps.

  • LinkedIn automation7:21

    Master LinkedIn automation with Duck Soup to run personalized connection requests, messages, and drip campaigns across profiles; manage funnels, queued activity, and HubSpot integrations.

  • Booking appointments11:40
  • Reporting & optimization31:34

    Track and optimize outbound prospecting performance with Apollo reports, AB testing, and dashboards to raise the response rate above 5% and generate more meetings.

Requirements

  • Basic computer skills
  • Motivate and self starter
  • Basic English speaking and grammar skills

Description

Take control of your sales pipeline and start booking consistent appointments from outbound prospecting...


You don't have to re-invent the wheel.


Would it be great if you could just go through a checklist and reach success at the end?


What if things were all mapped out from the beginning? What if you had a systematic plan for how to enter into the marketplace, identify your hungry prospects, and put the right content in front of them to have them begging to buy products from you?


Imagine what's possible in the next 30, 60, or 90 days for you.


Could your business "actually" be so profitable that it scaled to 10k, 20k, or $50,000 per month consistently?


It Doesn't Matter Which Industry You're In...

Building a profitable sales funnel isn't reserved for the coaches and consultants of the world. This strategy can work for "literally" any business that wants to generate more sales online.


  • E-Commerce

  • SaaS

  • Marketplaces

  • Mobile apps

  • Local businesses

  • Real estate

  • Coaches, Consultants

  • and more...


The principles of sales don't change from industry to industry. You'll still need to put a foundation in place that helps you take cold leads through an experience and convert into paying customers.


"Cameron is a very sharp and clear marketing expert. He was able to outline a marketing framework for us to keep in our minds and execute on over the next year. His methodology is principled, integrating the latest thoughts on how to validate ideas, iterate product and marketing and ultimately grow a business. I have a learned tremendous amount from working with Cameron." - Harry Moreno, Founder, Litt


"Cameron certainly knows his stuff!!! I enrolled in his course the Email Marketing Playbook as well as upgrading to the coaching program and I'm excited to see the results from what we've been working on. It's certainly on another level to what I had set up before!" - Arthur, Birds Piano Academy


Who this course is for:

  • Founders
  • Sales development reps
  • Consultants
  • Agency owners

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