Onsite SEO Using Google Search Console-Webmaster Tools
What you'll learn
- Get signed up for Google Search Console / Webmaster Tools
- Find and use information in Search Console to improve website quality and performance
- Optimize titles and meta descriptions to increase Google rankings and traffic
- Improve website pagespeed using Wordpress plugins
- Improve individual inner-page ranking through inner-linking
- Track keyword ranking in Google
Requirements
- Students who own a website and a Google account will be able to practice the concepts with their own website.
- Students who do not yet own a website can follow along using the in-course examples and screen shots
Description
In the past 12 months my websites have received over 25 million page views. In this course I explain the simple steps required to get started using Google Search Console (Webmaster Tools) to optimize your website for attracting traffic and advanced, on-site SEO strategies.
On-site SEO is the simplest, and highest impact activity you can do to attract traffic!
… and it is the one thing that is completely under your control:
- Get your website verified under Google Search Console
- Learn all the helpful information that Google collects about your website
- Use that information to optimize your titles, meta descriptions and internal links
- Monitor the changes in the ranking of your pages and keywords
- Speed up your website to increase its user friendliness and Google rankings
- And much more
That’s the great news.
How Are We Going To Do This?
We will understand what SEO is, how ranking works and march through the extensive Google Search Console menu to get an idea of all the goodies available to the webmaster inside.
You will learn why titles make such a huge difference in Google ranking.
You’ll learn how to optimize your titles using information from Google itself combined with strategies to borrow from what your competitors are doing.
We will use a real, live website as a case study for optimization with Webmaster Tools.
As you apply the principles to your own website you will:
- Get your website verified under Google Webmaster Tools
- Learn the menu structure of the tool and the information it provides
- Analyze your existing keyword performance
- Look at your ranking and keyword performance vs your competitors
- Learn which pages and keywords to focus on first
- Install the plugins you need for SEO on your site
- Optimize the titles of your most important pages
- Improve the “clickability” of the meta descriptions on your pages
- Measure and quantify your page speed load time
- Improve your page speed load time using Wordpress plugins
- Track and tweak the ranking of keyword phrases
- Establish a process for monitoring and improving your website ranking
Is This For You?
That depends. This is for beginners (even though experienced entrepreneurs will benefit from the tips and advice).
It is for two categories of people:
1) Those who have a website and are ready to make SEO enhancements to improve traffic
2) Those who don’t have a website but want to understand on-site SEO and maximizing the use of Webmaster Tools
If that’s not you, check out my other courses!
If it is you, I’ll see you in Module 1.
Who this course is for:
- Entrepreneurs who have a website and need more traffic
- Entrepreneurs who would like to understand how to improve search engine ranking using Webmaster Tools and On-site SEO
Instructors
- 4.3 Instructor Rating
- 608 Reviews
- 55,021 Students
- 3 Courses
Jeff Hunt invests in and operates online businesses. He is the author of "The Website Investor: The Guide To Buying An Online Website Business For Passive Income". He is also the author of the beginner guides for Buying and Selling Web Businesses published on Flippa, the world's biggest marketplace for websites.
Jeff has owned more than 300 income producing websites and earns his living from his online portfolio. His websites receive more than 3 million pageviews per month.
Jeff is an expert at advertising monetization, having earned hundreds of thousands of dollars from Google Adsense alone.
Before becoming a Shark in the online business market, Jeff was a Project Executive at IBM where he managed 8 and 9 figure outsourcing services deals.
Today Jeff enjoys capitalizing on internet opportunities and helping others to do the same.
Established internet income sources provide the time flexibility for Jeff to teach and coach his colleagues, as well as to invest time in ministry and family.
- 4.3 Instructor Rating
- 2,106 Reviews
- 54,869 Students
- 8 Courses
I'm a poet and a writer, and truly an artist at heart. I've always had a knack for figuring out technical things however, and have held several jobs as a technology consultant.
Since 2009 I've run a consulting firm in Chattanooga TN helping small businesses implement and leverage technology and the web. In 2005 I became involved in Internet Marketing, successfully starting several websites and blogs since.
I'm highly experienced in Wordpress, PHP, HTML, and Linux Server implementations. I also have experience and a broad understanding of CSS, JavaScript, and most web based technologies being used today.
My expertise in consulting and technology is teaching and helping the beginner.