Online Marketing - Unleash the Organic Power of Facebook
4.4 (30 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
2,154 students enrolled

Online Marketing - Unleash the Organic Power of Facebook

Getting Exposure on Facebook Without Spending on Advertising
4.4 (30 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
2,154 students enrolled
Created by Dan Grijzenhout
Last updated 9/2017
English
English [Auto-generated]
Current price: $30.99 Original price: $44.99 Discount: 31% off
5 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 39 mins on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Students will learn how to more effectively use Facebook to generate brand awareness and increase sales
  • Students will learn how to build business through Facebook with little to no budgets for marketing
Requirements
  • The student should have a basic understanding of or have a user account on Facebook
Description

Online Marketing - Unleash the Organic Power of Facebook

Marketers spend a lot of money online to advertise to get traffic to their online assets such as web pages, blog pages, lead capture pages, etc.  But did you know that with a bit of proper setup and some work over time, you can get a lot of exposure and traffic to your online assets organically on Facebook?  

In this lecture series I show you step by step how to set things up to have Facebook work for you organically so that you get a good volume of traffic to your websites and blog sites that you don't have to pay for.

I won't kid you, this takes work on your part.  But if you are willing to work at it, you can see some great targeted traffic coming at you that will generate sales for you without having to spend money on advertising.  

Many people use Facebook in bits and pieces - only using some of it's capabilities.  I don't know it all yet myself - I keep learning as I go, but I know quite a bit now after having studied the platform in-depth and what I teach in this course will take you a long way.  

I have learned some great strategies for selling on this platform on limited budgets - Sign up for this course and you'll know how to do it as well.  See you on the inside!

Best wishes, 

Dan Grijzenhout - Course Creator

Who this course is for:
  • Small business or home business owners wishing to increase product or services sales online
Course content
Expand 10 lectures 39:00
+ Unleashing the Organic Power of Facebook
10 lectures 39:00

This video lecture summarizes the tips studied throughout this course.  It overviews the useful online marketing strategies and tips learned to help the student keep in mind the lessons learned so they can use Facebook  effectively to improve sales and traffic to their websites through the use of the provided features and capabilities. These tips will help the student to build more traffic and build greater brand awareness to their business.

Preview 06:44

Walks you through the steps in creating a business page on Facebook and discusses some strategies to setting them up.

Preview 05:28

Walks the student through setting up the Notes, Services and Shop tabs on a Facebook page.

Setting Up Your Menu Tabs on Facebook
02:20

This is an important lecture to watch.  It discusses how to setup products you wish to sell on Facebook and strategies to employ in their setup.

Creating Your Facebook Shop and Adding Your First Product
05:05

Although not mandatory to setup, this one is a good idea for most businesses as it gives you an opportunity to "Showcase" services you are willing to provide to others viewing your business page.  Not only can it get you Freelance work, but it is another avenue for getting people to go to your business website where you can sell products to them and capture their e-mail addresses.

Creating Services on Facebook
02:12

Facebook loves sharing videos that you upload directly.  Get some on your business page if you can - both to help promote your business and products and to get others aware of your page as Facebook shares it.  And don't forget to use Hashtags!

Uploading Your First Promotional Video to Your Facebook Page
01:57

One of the key strategies to employ in this entire course.  A must for getting the word out about your business page and a must for getting in front of your target markets on Facebook.  Don't miss this lecture!

Liking Other Business Pages as Your Business Page
05:24

This is one of my favorite Facebook strategies.  Facebook has a very polished user interface for creating notes and it is a great way to build in links from these notes back to your websites and places you sell from.  Not to mention, you build trust with your potential customers by providing them with this additional content and notes are easy to share as posts on other business pages that you have "Liked as a Business Page".  Use notes to post to Facebook groups you have joined as well. - and remember to use hashtags!

Drive Traffic to Your Website Using Facebook Notes
04:30

A great way to get organic traffic to both your Facebook Business Page and to your web or blog site is to join and post to "targeted" Facebook Groups.  This lecture shows you how to get this done.

Posting to Groups on Facebook
04:11

Congratulations on course completion.  I will be adding to this course in the near future - already have a few more lectures planned - so check back to it from time to time.  This course will remain here as a useful reference for you for years to come...Thank you for completing it.  Best wishes, - Dan Grijzenhout

Bonus Lecture: Congratulations and More Course Discounts for You
01:09