
A warm welcome from your course leader, Cat.
Before we get started, let’s discuss what introversion really is, and learn how to think about your own personality type and preferences.
The reason why it’s so important to understand your preferences for your environment is that you need to be operating at your best, in order to do the work of marketing.
Timing matters. Learn what your optimum time of day is to do your most creative tasks, your most energy taxing activities and the admin and design a daily routine that sets you up for true success.
Time to stop focussing on your kryptonite and bring your attention to your Superpowers! Moreover, you'll learn how to apply your Superpowers and use them to your advantage in marketing.
Before we craft your step-by-step marketing strategy, you need to be crystal clear on what you want to achieve. That's exactly what this class will help you do.
It's time to let go of the Starving Artist Myth, as well as the other stories we tell ourselves about marketing, self-promotion and making money.
So much of your marketing success depends on being in the right frame of mind to take action. You'll uncover the 'mindsetting's holding you back, and learn how to change them.
The 'Gap' is the gaping abyss between where we currently are and where we want to be. It can feel downright overwhelming. This exercise will help ease that stress, and give you a solid future to work towards.
This is the goal that matters: it’s aligned with your values, and will help guide you on the path to building a business and life you love.
If you’ve ever struggled with the fantasy fiction writing required for a ‘Business Plan’, this adapted model will come as a huge relief in your business planning.
If you only watch one class in this entire course, let it be this one! This is the person who has no doubt about buying your product or hiring you: they simply love what you do and know it’s for them.
If you’ve ever struggled to answer the question ‘So… What do you do?’ then that ends now! These five docs give you something to say in any situation.
There is no one-size-fits all solution to how much or what you share online, but with this approach you’ll work out the best plan for you.
Writing emails is a true art form, whether it’s updating your list with news about your latest creation, or reaching out to a stranger or telling someone you’re a fan of their work: and one that is incredibly powerful (and introvert-friendly)
This is one of the most effective forms of marketing you can do for your business, but most people who pitch forget the subtleties to the art of pitching.
Regardless of how much you might loathe networking, meeting people is still crucial for most businesses. This is your guide to ‘Notworking’ (Networking for people who can’t stand Networking!)
We’ve all put something off to the last minute, looking for anything that might provide a worthy distraction. Finally, you’ll find a way to work with your procrastination in order to get stuff done.
Let’s say you’ve been doing the work, making things happen and… you’re feeling a bit lost. It could be because you’re not tracking your progress. That changes now!
How do you know when to carry on and when to quit altogether? How do you know which of your marketing efforts work, and which don't? These hard decisions will become a lot easier in this class.
It’s time to tackle one of the biggest issues holding introverts (and extroverts) back.
So you don’t have time for marketing? I get it. It can feel like there aren’t enough hours in the day. But what I do know is that when you have a system in place, a clear strategy and some pretty nifty tools at your disposal: things start to happen.
Naturally, when our business isn’t doing great financially, we can stall. But our attitude towards money in these times is what makes the difference in getting us out of our rut.
Introverts have to take responsibility for their energy - it’s a finite resource and if we aren’t careful, we can let ‘Energy Vampires’ drain us dry. Here are some practical tips for maintaining maximum energy, all day long.
Even though introverts might be great at working solo, we can’t do it all on our own. Support from others is vital for our own mental health and success in our marketing efforts.
So you're done... WHAT NOW?!
WHY THIS COURSE?
This course is specifically designed for introverts who are self-employed, have online businesses or want to develop their hobby into a profitable business.
I know how tough it is to spread the word and talk about what you do. Most creative introverts I know just want to DO the work - rather than spend their time and energy marketing it.
In addition, most marketing advice out there is designed by and for extroverts - which doesn't take into account:
1) Your unique, innate introvert strengths
2) The problems and challenges introverts face
3) The most effective way to use introversion to your advantage
... And that's why this course exists.
I've spent 5 years learning what to do (and not to do) in marketing online and offline, using the introvert traits that come naturally to me - and this course will show you how to do the same.
***BONUS*** WORKBOOK AND MULTIPLE TEMPLATES + CHEAT SHEETS
My students love how actionable my courses are, and I go all out on creating useful workbooks, templates and other printables and tools to make life super easy for you, and save you time.
INCREDIBLE STUDENT SUPPORT
I offer my time to regularly hold office hours with students. During the office hours you can ask me any business question you want, and I'll do my best to help you.
Students can start discussions and message me with private questions. I answer your questions within 24 hours. I love helping students who take my courses and I look forward to helping you!
I also promise to regularly update this course to reflect the current marketing landscape, and what I'm learning.
OVER 23 VIDEO LECTURES
This course is comprehensive. It will make you a great marketer in a short amount of time, no 'extroverting' required. You will learn top social media marketing strategies, effective copywriting skills, how to get publicity for your business, introvert-friendly networking strategies, and lots more.
After you complete the course, you will have a well-rounded understanding of various marketing strategies, and most importantly you will be able to choose and implement the ones that suit YOUR personality type and preferences in order to grow your business.
MONEY-BACK GUARANTEE
The course comes with an unconditional, Udemy-backed, 30-day money-back guarantee. This is not just a guarantee, it's my personal promise to you that I will go out of my way to help you succeed just like I've done for thousands of my other students.