
Learn to set up Google Ads offline conversion tracking without a page crm, automate data flow from a google sheet, capture GCL ID, and optimize campaigns with offline conversions.
Set up Google Tag Manager to enable offline conversion tracking for Google Ads, create an account and web container, and paste the head and body codes on your site.
Capture gclid from urls for offline tracking, track lead form submissions, and collect user email and phone to push data to a crm sheet via google tag manager.
Learn how to create a Google Earth CRM sheet, copy it, deploy a Google Sheets script, authorize your browser, and configure the URL to receive lead data.
Send lead data automatically to the Google ads crm sheet using a custom html tag in Google tag manager triggered by lead form submit, including gclid, email, and phone.
Set up Google Ads offline conversion tracking with Zapier by capturing gclid from lead platforms and sending data to Google Sheets for conversion reporting.
Automate offline conversion tracking for Google Ads by managing lead status from inquiry to close deal and auto-sending data to Google Ads CRM sheets via Notion with dynamic formulas.
Create offline conversion actions in Google Ads and automate lead data uploads from your CRM by linking Google Sheets, mapping exact action names, and scheduling daily imports.
Review offline conversion tracking workflow for Google Ads, showing how website leads populate Google Sheets with GCLID and conversion data and how inquiries convert to closed deals in the CRM.
Learn how to track Google Ads Offline Conversions completely free, without using any paid software like Zapier, and get all the necessary code for free.
Process:
Use Google Tag Manager or Zapier to capture GCLID, send leads to Google Sheets (no CRM or coding needed), automate the workflow, and import offline conversions back to Google Ads for accurate results.
What you’ll learn in this course:
What Offline Conversion Tracking is and how it works
How to set up Google Tag Manager and connect it to your website
How to capture and store GCLID from leads
How to create and deploy a Google Sheet for tracking leads
How to send lead data automatically to Google Sheets
How to create Offline Conversion Actions in Google Ads
How to manage lead status and automate the entire workflow
How to verify your setup and ensure accurate tracking
Who this course is for:
B2B and B2C marketers running lead-gen campaigns
Media buyers and agencies looking to track real offline results
Founders or small business owners who want accurate ad tracking
Anyone who wants to improve Google Ads performance with real conversion data
Requirements:
No CRM or coding needed, learn Google Ads and GTM from scratch
Basic Google account access
A website with lead forms to track