Product Management: Zero to Hero Guide for Non-Technical PMs
What you'll learn
- Discover market trends and customer needs through research and analysis
- Master the process of defining product vision and road mapping
- Develop skills in prioritizing and making informed product decisions
- Implement effective go-to-market strategies for product launch
- Determine appropriate pricing strategies and tactics.
- Analyze competitors and assess market gaps
- Execute successful stakeholder management and collaboration techniques
Requirements
- No pre-requisites, although familiarity with basic business concepts is helpful
Description
[March 2023 update]
Added an example on Cost Benefit Analysis
Added a lecture on Time Value of Money Concept
Are you new to non-technical product management and looking to launch your own product or build a successful career in this field? Struggling to figure out where to start?
This comprehensive course is designed specifically for beginners like you. You'll learn everything you need to know to take your product skills to the next level and launch successful products with confidence.
In this course, you will:
Discover how to develop a product strategy that meets your customers' needs
Step-by-step, learn the product management process, from ideation to launch
Gain a solid understanding of the essential product management techniques and best practices
Learn how to work effectively with cross-functional teams and communicate with stakeholders
Explore the key metrics for measuring product success and making data-driven decisions
Why is this course different?
This course is designed specifically for non-technical product managers, offering a beginner-friendly and easy-to-understand approach to product management.
It covers all the key aspects of product management, from ideation to launch, providing a comprehensive understanding of the field
It's hands-on and practical, with real-world examples and activities that allow you to put your learning into practice
It's taught by industry expert with years of experience in product management, giving you access to the latest best practices and insights.
Take your first step towards a successful product management career.
Enroll now and discover how to go from Zero to Hero in product management!
See you inside the course!!
Who this course is for:
- Non-technical product managers who are looking to improve their product management skills and knowledge
- Individuals who are just starting out in the product management field or have limited experience and are looking to gain a comprehensive understanding of the product management process
Instructor
- 4.5 Instructor Rating
- 19,731 Reviews
- 352,243 Students
- 13 Courses
GenMan Solutions, founded by Monika Rawat, is a management & technology based Education Company which aims at providing in-demand and essential business-related courses for students & professionals, enabling them to accelerate their career, transform into a leadership role and internalize managerial thinking.
Monika has over 4 years of experience in financial industry. She has worked with American Express as a Product Manager with interest in Product Management and Business Strategy. She holds Software Engineering and MBA degree.