
Welcome to Neuro Linguistic Programming (NLP). Neuro, is about the mind. Linguistic is about how we use language. Programming, is how our mind is conditioned. This programme is designed to help you connect at a deeper level with other people and learn to communicate effectively, to improve your opportunities. It is also a great tool for personal development.
Here is the program overview and what you will be learning on this 'to the point' practical application of NLP as it relates to business and personal development.
When you know your representational type, you can understand how you process information, and how you relate to others. When you know other people's representational type, you know how to connect with them and engage at a deeper level. This will help you build relationships, which is at the core of business.
Neuroscience can be complex to understand, but in simple terms, its the power of your mind.
This section will look at 6 key terms:
1. Anchoring.
2. Rapport.
3. Reframing.
4. Modeling.
5. Submodalities.
6. Meta-Model.
These can be complex to understand, but will become clearer as the course progresses. To make it easier, a powerpoint is attached for easy reference as well as a short video.
NLP is. powerful tool to understand self and others and can transform you ability to communicate, sell and build effective and meaningful relationships.
A business can be a for profit or not for profit. Any business that does not have a clear purpose, except to make money, is just an investment and will lose its enthusiasm and will fail to build momentum. A business needs to be purposeful, and have clear a direction and when combined with building effective relationships, through NLP, it can be very effective and successful.
NLP is a powerful tool for effective communication, understanding people and creating success in business.
In this section, you are introduced to the 4 representational types and 4 pillars of NLP. This is crucial to understanding NLP and will demonstrate why understanding these concepts is so powerful for you.
This lecture provides you with a description of the Kinaesthetic Type and asks you some key questions on how you would interact with this representational type person.
This lecture provides you with a description of the Visual Type and asks you some key questions on how you would interact with this representational type person.
This lecture provides you with a description of the Auditory Type and asks you some key questions on how you would interact with this representational type person.
This lecture provides you with a description of the Audio Digital Type and asks you some key questions on how you would interact with this representational type person.
After learning about the 4 NLP types, you can now put it into practice in a very simple exercise, called selling the car.
HOW DO WE EXPERIENCE THE WORLD, provides an understanding of how we experience the world through. Sensory awareness.
The video describes a term known as, (VAKOG), which is an abbreviation for:
Visual
Auditory
Kinaesethic
Olfactory Smell
Gustatory Taste
The outcomes Pillar, is the first pillar in NLP. It is entered around knowing what is your desired result.
Sensory acuity, is the ability to observe and adapt accordingly.
Being able to adapt to circumstances and situations is essential to learn for effective communication and understanding people.
Building rapport is a key NLP technique to connect with people.
In this section, 'knowing yourself' is highlighted, so that you learn to understand yourself better. To help you navigate this lecture, three workbooks have been provided for your personal development and growth.
The three workbooks are:
Workbook 1 Create your Future
Workbook 2 Purpose Workbook
Workbook 3 Goal Planner
NLP is all about building relationships of mutual benefit and so understanding people is fundamental to business and personal success.
Understanding body language is essential in developing effective communication. This section shows what to look out for when observing others and making informed decisions about how to approach people and interact with them.
Everyone knows that if your an effective communication, you will obtain more opportunities, but if you feel you fall short, don't worry because this section will provide you with the vital skills necessary to master communication.
You may have a marketing degree, or years of experience in marketing, but you may have never heard of VKAD marketing. This is an opportunity to really understand marketing, using a key NLP technique, that is so effective you won't want to tell anyone.
Effective sales, is about understanding the human psyche and adapting to the needs, wants and the market with an irresistible offer.
Once you understand the sales equation, you understand the importance of creating an irrefutable offer. This combined with NLP techniques will ensure a winning formula.
People make decisions for a number of reasons and sometimes due to the circumstances they find themselves in.
Effective negotiation skills will enable you to broker deals and build relationships through key NLP techniques.
Story telling using NLP can be very powerful.
This story highlights how the sub conscious stores information.
This is story to depict the Power of NLP story telling.
Transform Your Career with NLP Techniques That Built a 20-Year CEO Legacy
The Boardroom Moment That Changed Everything
Picture this: I'm 28 years old, sitting across from executives twice my age, and I can feel my ideas dying in the room before I even finish speaking. Sound familiar?
That was me—before I discovered the communication secret that would transform my career and help me thrive as a CEO for over two decades, growing an organization from 2,000 to 12,000 clients.
The game-changer? Neuro-Linguistic Programming applied to business.
Not the theoretical NLP you find in self-help books. I'm talking about battle-tested techniques that close deals, win negotiations, and build the kind of confidence that makes boardrooms listen when you speak.
Why This Course Is Different (And Why Most NLP Courses Miss the Mark)
Here's the truth: plenty of people teach NLP. Very few have spent 20+ years applying it in high-stakes business situations where millions of dollars and thousands of jobs were on the line.
I didn't learn NLP in a classroom—I perfected it in the trenches. As a CEO, I used these exact techniques to:
Negotiate deals that others said were impossible
Sell concepts that transformed entire organizations
Build marketing campaigns that consistently delivered results
Connect authentically with everyone from frontline staff to executive boards
If younger Clare could have taken this course? I would have invested in it immediately. It would have saved me years of trial and error.
What You'll Master in This Course
This isn't theory. This is your career transformation toolkit.
1. Communication That Commands Attention
Learn the exact techniques I used to build instant rapport with anyone—from skeptical investors to resistant team members. You'll discover how to make people genuinely want to listen to what you have to say.
2. Unshakable Confidence That Shows
Develop the inner certainty that radiates in every meeting, presentation, and negotiation. This is the confidence that makes others believe in your ideas before you even finish explaining them.
3. Goal Achievement on Steroids
Use proven NLP goal-setting techniques that bypass procrastination and self-doubt. You'll learn how to program your mind for success the same way elite performers do.
4. Negotiation Skills That Win
Master the art of brokering deals where everyone walks away satisfied. These are the same techniques that helped me secure partnerships, close sales, and negotiate outcomes that seemed impossible.
5. Storytelling That Sells
Discover how to craft narratives that captivate, persuade, and inspire action. Whether you're pitching an idea, selling a product, or leading a team, you'll learn to tell stories that make people lean in and say "tell me more."
6. Marketing That Actually Works
I'll reveal a secret NLP marketing technique that has consistently delivered results throughout my career. This alone could transform your business outcomes.
The Real Results You'll See
When you commit to these techniques—and I mean truly practice them—here's what changes:
You walk into meetings with quiet confidence instead of anxiety
Your ideas land with impact instead of falling flat
You negotiate from strength, not desperation
Your marketing messages resonate deeply with your audience
You build genuine connections that open doors
I guarantee it. Not because I'm selling you hype, but because I've lived it for over 20 years and watched these techniques work across industries, cultures, and business contexts.
A Word About Power and Ethics
Let me be direct: these techniques are incredibly powerful. That's precisely why I need you to commit to using them ethically.
NLP Core Business is about creating relationships of mutual benefit—building connections where everyone wins. It's not about manipulation or coercion. Life's too short to succeed at the expense of others or to chase results without purpose.
If you're ready to use these tools for the greater good, to build genuine connections, and to create value for everyone you work with—then this course is for you.
Why You Can't Afford to Wait
Every day you delay is another day of:
Watching less-qualified people get promoted because they communicate better
Losing deals to competitors who know how to connect and persuade
Feeling that frustrating gap between your potential and your results
Wondering why your ideas don't get the recognition they deserve
You already know that communication is the key to business success. Everyone knows this. The difference between knowing and succeeding? Perfecting the skill.
As a CEO and Doctor of Business Administration, I observe it daily: effective communication and negotiation skills make or break careers. Talented people plateau. Average performers soar. The difference? They've mastered the art of connection and influence.
This Is Your Moment
There's untapped potential inside you right now. You can feel it, can't you? That sense that you're capable of so much more—if you just had the right tools.
This course is me passing the baton to you. Everything I learned through decades of leadership, perfected through real-world application, distilled into techniques you can start using immediately.
Honestly? I believe this course should be mandatory for anyone serious about business success.
Join me today. Let's unlock the communicator, negotiator, and leader you were always meant to be.