New Virtual Assistant Business - Your Blueprint to Launch
4.6 (60 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
177 students enrolled

New Virtual Assistant Business - Your Blueprint to Launch

Launch your own VA business with this foundational course. Plan, manage, and grow your business and clients with ease!
4.6 (60 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
177 students enrolled
Created by Erin Booth
Last updated 6/2020
English [Auto]
Current price: $20.99 Original price: $29.99 Discount: 30% off
5 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 1.5 hours on-demand video
  • 1 article
  • 5 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Learn how to set your business policies, including hours of operation and scope of work.
  • Learn how to identify ideal clients and their pain points.
  • Learn how to market your services on social media.
  • Learn a simple but powerful tool to pitch clients online.
  • Learn about how to set your business up for success, includes the tools to get you started, tax entities, and insurance.
  • Learn about the most mistakes first time VA's make and how to avoid them.
  • A LinkedIn profile is nice to have, but not a must.

Congratulations! You’re ready to become a virtual assistant and run your own business. Oftentimes, taking the initial leap is the scariest step, so I applaud you for your bravery and commitment.

Although you’re ready to launch your business, you’re probably not quite sure where to start. You may be asking yourself questions like:

  • How do I launch with little or no money?

  • What tools do I need to get started?

  • How do I determine things like my working hours and ideal income?

  • How do I find my ideal clients?

  • Do I need a website or insurance?

  • Should I work under my own name or create a business name?

  • How can I prepare for self-employed taxes and what are the best tools to help me manage income and expenses?

  • What are some common mistakes that lead to new business failures (and how can I avoid them)?

You’re in luck! This course takes you all the way from “A” (determining what kind of assistant you want to be) to “Z” (how to launch and grow a lucrative VA business).


This course is a foundational course and is designed to be your new business blueprint. It’s tailor-made for individuals who are ready to launch their own independent business.


It is not designed for already well-established VA’s or those who are interested in offering virtual assistance as a side-hustle.


I’m Erin, I launched my own VA business in 2012. I will share the best tips, practices, habits, and tools to help you get your business up and running - today! Not only have I run a lucrative business for nearly a decade, I also have two of the best-selling VA courses on Udemy (Must Have Tools and Double Your Income).

I've taught over 16,000 happy students, and created this introductory course after overwhelming demand from my own students.


If you’re ready to cut traditional office ties and create a life where you control who you work with, how you work with them, and how much you charge with confidence, then this is the course for you.

So what are you waiting for? Let’s hop in the course!

Who this course is for:
  • People who want to start their own VA Business but are not sure where to start.
Course content
Expand all 26 lectures 01:38:02
+ A welcome message from the instructor.
2 lectures 02:48

Learn more the instructor and why I'm teaching this course, as well as handy tips to help you internalize the material.

Preview 02:35

Download your step by step guide to go from new VA to gainfully employed VA! Everything on this checklist is discussed in greater detail in the course.

Download your comprehensive launch guide!
+ Are there different kind of Virtual Assistants?
2 lectures 05:24

Learn about General vs. Specialized VA's, their similarities, and differences.

Preview 03:59

Learn more about why you may want (or not want) to market yourself as a VA.

Why do we use the term VA? Is there an alternative?
+ Get set up with the right tools.
1 lecture 09:56

It’s a pervasive myth that you need to buy equipment, apps, online tools, super expensive courses, etc. to get started. As a new business, your priority should be getting set up while spending the most minimal amount you possibly can.

In this lecture, we'll discuss the top free tools to help you hit the ground running for free!

Don't forget to download your "backup brainstorm " sheet, and remember, the tools I mention in this course are linked in the course description as well.

Top 10 tools to get you started TODAY!
+ Creating SOPs (Standard Operating Procedure)
1 lecture 02:56

An SOP, or Standard operating procedure, is a necessary part of establishing yourself as a successful business. Until you’ve answered questions like “what are your hours of operation, how will you manage incoming requests, and do you work on weekends,” you are not yet ready to hit the ground running as a VA.

Don't forget to download your SOP brainstorm worksheet!

Preview 02:56
+ How do you find you ideal clients?
5 lectures 14:00

When you choose any client without truly asking yourself questions like “what are my ideal hours of operation” and “do I even need to be in the same time zone as my future clients” you’re doing yourself a great disservice.

In this lecture, we'll cover the demographic and psychographic criteria of your ideal client. Don't forget your downloadable PDF!

Identify your ideal client + worksheet

Now that you know who your ideal client is and who you want to be marketing to, we need to brainstorm their pain points.

We'll discuss what pain points are and ways in which you can identify your ideal client's struggles.

Download the PDF that comes with this lecture!

Identify client "pain points" + worksheet

LinkedIn is a fantastic platform to find clients because it functions a lot like Google. Typing keywords into the LinkedIn search bar brings up profiles that most closely match the search phrase.

We'll learn how to set a keyword rich title so that people searching for your services can find you more easily on LinkedIn.

Client prospecting on LinkedIn

Now that your LinkedIn profile is primed to attract your ideal client, it’s time to embrace a secondary strategy to help you find clients - FAST - and that’s through VA groups on social media.

Finding clients on VA groups

If there’s 1 single thing I’ve learned about pitching clients, it’s this: SHOW, DON’T TELL.

Let's learn about this simple but game changing tool.

Pitch clients with ONE SIMPLE strategy
+ Do you need a website?
1 lecture 02:12

Do you really need a website as a new VA? We'll briefly discuss 2 schools of thought as well as alternatives.

Do you need a website? Are there alternative options?
+ How to set your rates
3 lectures 13:58

Setting rates can feel overwhelming, but it doesn't have to be. Learn about the 4 simple steps you can take now to help you set your rate with confidence.

Don't forget to download your rate increase script, too!

4 steps to set your rate + scripts

Have you thought about how exactly you want to charge for your services? As a business owner, there’s no one-size fits all model when it comes to charging for your services, but we will learn about the pros and cons of charging either by the hour or flat rate.

Preview 06:43

Let's learn how to charge flat (or package) rates based on a simple formula.

How to determine your flat rate
+ All about online payments
2 lectures 06:45

Let’s briefly discuss four of the most common ways that freelancers receive payments.

4 tools to accept payments online

Let's discuss 3 tips to help ensure you get paid on time - every time - as well as a *hot tip* to ensure that you don't accidentally end up working for free.

Tips for getting paid on time
+ Do you need insurance?
1 lecture 04:00

A common question from new VA’s is whether they should take out business insurance. First, let’s break down the two most common types of insurance policies and what they cover.

Common insurance policies and what they cover
+ Finances 101
4 lectures 17:23

Let's cover basic tips and tools to help you track your income and expenses like a pro!

Basic accounting/bookkeeping + tools

Reducing your expenses is the easiest way to give yourself a raise. Let's discuss a few ways to keep extra dollars in your pocket without feeling like you're making sacrifices to your quality of life.

How to give yourself a raise

Eventually, you may want to consider finding an accountant to help you manage your income, expenses, and maximize your business related deductions. For example, did you know that as a VA who works from home, you’re able to legally deduct a portion of your rent and home utilities? If you didn’t already know that, a great accountant will.

In this lecture, we'll discuss tips to help you find a great accountant!

How to find a great accountant

Let’s discuss tax entities. Simply put, the way you classify your business can affect how you’re taxed. For the purpose of this course, I’m going to focus on the two most popular options for freelancers: Sole Proprietorship and LLC’s.

Do you need an LLC?