How To Become a Paid Influencer on Instagram in 2020
4.2 (147 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
520 students enrolled

How To Become a Paid Influencer on Instagram in 2020

With as little as 1,000 followers, learn how to earn an income and get paid to try free products on social media.
4.2 (147 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
522 students enrolled
Created by Ryan Kucey
Last updated 5/2020
English [Auto-generated]
Current price: $13.99 Original price: $19.99 Discount: 30% off
5 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 7 hours on-demand video
  • 1 article
  • 10 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
Training 5 or more people?

Get your team access to 4,000+ top Udemy courses anytime, anywhere.

Try Udemy for Business
What you'll learn
  • Walkthrough of 15+ ways to earn money as an influencer
  • Learn how to create a successful themed, business, or personal account on Instagram
  • Complete walkthrough of Instagram promotions to gain followers and increase engagement
  • Advanced Instagram growth strategies
  • Learn about 16 ways to bust through follower growth plateaus
  • Establishing and calculating Instagram post rates & sponsorship fees
  • Understand the platform specific and growth marketing jargon associated with Instagram
  • In-depth negotiation guide to instantly 2x your rates
  • Walkthrough of account metrics and analytics
  • Learn how to create your first batch of high quality content optimized for attention on Instagram
  • Analysis of successful influencer's accounts in your niche
  • Tutorials for Instagram Grid Posts, Stories, Live, IGTV, Highlights, etc
  • Downloadable media kit
  • Research and network with other competitors in your niche
  • Understand Instagram marketing jargon with downloadable PDFs on industry terminology
  • Learn how to shoot your own personal video for Instagram
  • Identify, research, and pick the best hashtags for your content
  • Analyze and understand why content for other successful influencers work
  • Increase engagement of your posts with expert level content, engaging caption and CTA strategies
  • Instagram monetization
  • Have access to a mobile phone with a camera.
  • Own an Instagram account.

This is the only course you need to gain Instagram followers, attract collaborations from premium brands, and earn an income with your Instagram account – with as little as 1,000 followers.

  • In over 7 hours of HD video content and downloadable PDFs, we will go over exactly which strategies you need to use in order to grow and monetize your Instagram account.

  • The content of this course includes the strategies learned from running over 7,000 influencer collaborations for Enterprise level brands. You'll gain from the knowledge and experience of Head Instructor, Ryan Kucey, who has consulted thousands of influencers on how to profitably collaborate with brands on social media.

  • You will be able to download email pitching templates, media kits, terminology guides and Google Sheets that you need to work with brands and get paid.

This is the most comprehensive course on becoming an influencer anywhere online.

With over 7 hours of video and custom resources & guides, you won’t find a more thorough and up to date course out there.

We cover everything you need to know to start from scratch with 0 followers to grow an account to 20k, 40k, even 100k+ followers.

This course is for both beginners to Instagram and advanced creators that have experience with being an influencer on Instagram.

We'll first start with the basics:

  • Choosing your primary and secondary channels

  • Discovering your niche (& which ones make the most $$$)

  • Understanding account insights & analytics and how to use it to increase engagement

After we cover the basics, we'll cover more advanced material in our Intermediate and Advanced sections, teaching topics such as:

  • Screenshares as I walk through and analyze top content creator's Instagram accounts

  • How to calculate & increase Instagram engagement rates

  • How to calculate & increase Instagram sponsorship fees you'll charge

  • Where to find paying brand sponsors (+ how to contact them)

  • Learn all about Instagram pods and engagement groups

And much much more!

This course is designed to apply to both individuals that want to grow a following for themselves, but also businesses that want to start a presence on the platform and use it to grow their brand.

For some, becoming an influencer on Instagram is a dream. For others, it's a reality.

Name another position where you can get paid tens of thousands of dollars, receive free products & services and travel on someone else's dime – all with only a few hours per week. It's alright, we'll wait...

Can't think of one? That's because there isn't.

One of the common mistakes people make in thinking about how to become an influencer is that you need hundreds of thousands, or millions of followers to attract brands or some special, unique talent. Wrong.

The soon-to-be $10 billion industry is flocking towards nano and micro-influencers – commonly identified as those with between 100 - 100,000 followers... normal, everyday people. That's right, as little as a few hundred followers and a mobile phone in hand. You could sneeze and open your eyes and have an audience of that size – it's that easy.

But simply having enough followers doesn't guarantee your 12-month clothing brand sponsorship contract, or an all-expense paid trip to Bali to shoot content. That'd be too easy.

There's a not-so-clear line between someone who just happens to have followers, and one who is monetizing their account and making more than what their 9-5 pays them.

In this course, you will learn the how-tos, tips, tricks & tools to grow a loyal, trusting following online. We'll teach the secrets of what separates influencers with 50,000 followers earning $0, and those who have 2,500 followers who are under long-term contracts and getting paid thousands to create content they love & share it with the people who admire and respect them.

Before you complete the 100+ lectures included in our blueprint on how to become an influencer, you'll discover the brands & influencer marketplaces so that you know exactly where to go to start leveraging your skills as a paid influencer on social media.

We surveyed dozens of influencers to determine what they struggle with the most. Their answer? They struggle to find brands on social media to work with. That's why we're not only providing you with all the knowledge you need to become a successful influencer, we're also showing you exactly where and how to find brands that pay you those lucrative, long-term contracts.

Are you ready?

Commonly Asked Questions

Do I have to sell my soul to the influencer devil to become an influencer?

No. Contrary to popular belief, you don't need to hold up a package of Fit Tea or wear FashionNova to become an influencer on social media.

Within the course, we actually teach you the opposite – you'll find out what brands and product categories to avoid and how to attract brands you have an interest in and can feel good about standing behind as an Instagram influencer and content creator.

Have a passion for mental health? How about a collaboration with Pura Vida Bracelets, who manufacture bracelets in third-world countries – providing jobs and donating proceeds to hundreds of charities & causes? Or how about Ten Tree clothing? Their brand is built on the promise of planting 10 trees for every unit sold.

For every trashy Instagram brand, there's a solid brand with a drive to improve the lives of their customers and the people they impact.

We'll show you where to find them.

What will brands be assessing me for and how will this course help attract them?

The three most important aspects of a paid influencer that a brand looks for when assessing what the sponsorship rate will be (and if they're even going to approach you) is follower count, engagement rate & content quality.

Fortunately for you, you'll learn how to grow your Instagram followers with an investment of fewer than 10 minutes per day.

We'll show you how your current Instagram engagement rate stacks up and how you can instantly increase it for the next time you post. You'll find out which niches are most lucrative and which ones provide you with free travel opportunities. Then, you'll learn how to create expert level content that attracts premium quality brands.

I'm really not confident or experienced in this industry – I'm too intimidated.

By the end of this course, you'll know all the industry terminology you need to confidently navigate your way through sponsorship deals as a social media influencer. After teaching you how to price your services, you'll be given negotiation lessons that you can instantly integrate into your arsenal to increase your rates.

#instagraminfluencers #becomeaninfluencer #influencermarketingcourses #influencermarketing #gainfollowers #instagramtips #instagrammer #instagramfollowers #instagramarketing #digitalmarketing #socialmediahelp #contentstrategy #socialmediatip #socialmediamarketingtips #socialmediamanager #growthhacking #socialmediatools #influencerswanted #brandambassdorswanted #microinfluencer #influenceragency #influencerstyle #influencerlife #instainfluencer #brandinfluencer #digitalinfluencer #digitalmarketingtips #socialmediaguru #socialmediamarketing

Instagram Influencer Course 2020

Who this course is for:
  • Aspiring Instagram influencers
  • Aspiring Instagram models
  • Experienced influencers experiencing plateaued growth
  • People who want to earn a passive income from social media
  • Side-hustlers
Course content
Expand all 70 lectures 06:44:38
+ BEGINNER: Intro to Our Course
2 lectures 07:28
Preview How to identify yourself as an influencer (7:36)
+ BEGINNER: Intro to Social Media
2 lectures 06:23
The major social media channels you need to consider as a paid influencer
Giving you more of an appreciation of how social media has evolved
+ BEGINNER: The Social Media Channels
5 lectures 12:30
+ BEGINNER: Setting up your Instagram Account
6 lectures 18:46
How to create an Instagram account
Business vs. personal accounts – which one is for you?
Perfecting your Instagram display picture
Setting up an attractive bio
Setting up your business account
How to integrate your blog into your social media channels
+ BEGINNER: Intro to Influencer Marketing
5 lectures 14:00
History of influencer marketing
Why you should want to become an influencer – what are the incentives?
Terminology you need to know
Where the industry is heading
Ambassadors vs. Influencers – is there a difference?
+ BEGINNER: Nano vs Micro vs Macro vs Celebrity, where do you fit in?
6 lectures 14:43
When should you expect to make money?
Commercial, or “Shoutout” accounts
+ INTERMEDIATE: Understanding your account
2 lectures 09:09

Update (November 2019):

In early November 2019, Instagram announced it is now expanding its months-long test to hide like counts to the rest of the world, inching the company closer to formally rolling out a core change to the way users engage with the photo-sharing service.

Instagram had already been testing removing likes in several countries, including Australia, Brazil and Canada. Last week, the company said likes would be hidden for some US users, too.

Those users who are part of the test will no longer see the total number of likes and views on photos and videos in the feed and on profile pages. However, they will still be able to see how many likes their own posts received.

You can still like content by double-tapping on a photo or video, or by pressing the "heart" below a post, but no total for the number of likes will appear.

So when an account you follow has liked someone else's photo, it will say "[name of Instagram account] and others" under the post where likes would typically appear. You can then click to see only a list of accounts that have liked the post.

Source: CNN Business

Understanding impressions, interactions, reach, and other metrics
Use your stats to learn what your audience responds to
+ INTERMEDIATE: Choosing your niche, and dominating it
2 lectures 45:32
Sticking within your niche
Walkthrough analysis of successful influencers in a variety of niches
+ ADVANCED: All About Content Creation
5 lectures 29:05
Planning your feed
Crafting the perfect caption
How to create organic sponsored content
The dangers of copy & paste
+ BEGINNER: Deliverables
6 lectures 18:33
Regular Instagram Posts
Instagram Stories & Swipe Up Link
Dedicated content & simple mentions
Instagram Live
Full syndication