Udemy
    •  
    •  
    •  
    •  
    •  
    •  
    •  
    •  
Turn what you know into an opportunity and reach millions around the world.
Learn More
Your cart is empty.
Keep shopping
Negotiation Skills: Become A Master Of Negotiation
Rating: 4.4 out of 5(1,590 ratings)
23,687 students

Negotiation Skills: Become A Master Of Negotiation

Negotiation Skills For Every Situation | Win Negotiations And Never Settle For Less, Taught By A Negotiation Expert
Last updated 6/2026
English

What you'll learn

  • Become a Negotiation Pro: Go from basic bargaining to mastering the art of making both sides feel like winners, building stronger relationships in the process.
  • Strategize Like a Chess Master: Learn to structure your negotiation game with precision, ensuring you're always five steps ahead.
  • Personalize Your Approach: Get inside the heads of your negotiation partners with preparation techniques that cater to both your needs and theirs.
  • Creativity is Your Best Tool: Think outside the box with variables that can turn any negotiation in your favor, crafting solutions that everyone loves.
  • Empathy Leads to Victory: See the world through your partner's eyes for a change, unlocking the path to mutual success.
  • Talk the Talk: Master the fine art of conversation in negotiations, from powerful pauses to questions that uncover hidden treasures.
  • Seal the Deal with Confidence: Turn proposals into signed agreements with strategies that ensure everyone's on board and excited for the outcome.
  • Navigate Personalities Like a Pro: Tailor your tactics to perfectly match the personality across the table, making every negotiation smoother & more effective.
  • Outsmart Common Traps: Recognize and dodge the usual negotiation pitfalls with ease, keeping your outcomes positive and your relationships intact.
  • Apply It All Everywhere: Take these skills from business to everyday life and negotiate with confidence in any situation to get great results.

Course content

16 sections69 lectures3h 11m total length
  • Welcome and Course Overview1:35

    In this introductory lecture, Gavin welcomes participants and provides an overview of the contents, and introduces the collaborative principles behind the programme.

  • Why Good Negotiation Practice Leads to Better Relationships3:22

    Gavin explains how his system for collaborative negotiation produces more in the way of results, improving personal and professional relationships in the process. In this module you will get to see how you can apply the principles of collaborative negotiation to improve relationships and results for you.

  • Millie's Cookies Story6:37

    Gavin tells a story about how his 6-year-old niece taught him a great lesson in negotiation. In doing so, he introduces the key phrase "If you, then I" and demonstrates how you can use it to shift the balance of power in any negotiation to achieve more win-win.

  • Exercise 1: Intentions / Objectives for This Programme1:22

    In this lecture, Gavin invites you to create your personal objectives for the programme. You will explore the positive results you want from this programme, and articulate in your workbook, the areas where you will apply this learning to make a difference. 

  • Collaboration In Negotiation

Requirements

  • A desire to learn

Description

Negotiation shapes more of your life than you think.

Your salary.
Your contracts.
Your prices.
Your responsibilities.
Your partnerships.
Even simple everyday decisions.

People who negotiate well consistently get better outcomes. Not because they are aggressive or manipulative. Because they understand how negotiation actually works.

Most people never learn this.

They rely on instinct, pressure, or guesswork. And that usually means accepting less than they could have achieved.

This course teaches a clear, practical system for negotiating effectively in both business and everyday life.

Inside this 2 course bundle, you will learn how experienced negotiators prepare, think, and guide conversations toward better agreements.

What You'll Learn:

  1. Understand how negotiation really works: Learn the structure behind successful negotiations and why many discussions fail before they even begin.

  2. Prepare like a professional negotiator: Use tools such as the Power of Variables and the WIN Matrix to plan negotiations with clarity and control.

  3. Guide conversations toward agreement: Keep discussions productive and focused, even when the other side is difficult or defensive.

  4. Adapt to different personalities: Recognize different negotiation styles and adjust your approach to work effectively with anyone.

  5. Handle business negotiations with confidence: Approach contracts, suppliers, partnerships, and deals with a clear strategy instead of uncertainty.

  6. Protect yourself from manipulation: Identify common negotiation tricks and tactics so you aren't caught off guard.

  7. Create stronger agreements: Move beyond simple compromise and find solutions that work for everyone involved.

Why This Course?

Taught by Gavin Presman, an expert negotiator with 25+ years of experience, this course has been used in training programs for Microsoft, Twitter, and global tech and engineering firms. The strategies you’ll learn have been tested in high-stakes business environments and everyday life. They were proven to work in real-world scenarios.

Negotiation is one of the most valuable professional and personal skills a person can develop.

The ability to negotiate well affects income, opportunities, business results, and relationships.

Whether you're new to negotiation or looking to sharpen your skills, this course offers insights that are easy to understand and even easier to use.

What Others Are Saying:

"Experiencing Gavin's talent is truly special... If you're new to it, prepare to be astounded."Marc Nohr, CEO of Fold7

"An honest, practical, and enjoyable guide to the art of negotiation. A real treat!"Mike Morton, Leadership Trainer

--

Negotiation is not reserved for executives, lawyers, or professional deal makers.

It is a life skill.

Once you understand how negotiation works, every conversation changes.

Enroll now and start mastering the skills that will benefit you for a lifetime.

Who this course is for:

  • Sales Professionals: Those in sales often find themselves in negotiation situations and could benefit from refining their skills.
  • Entrepreneurs and Business Owners: Negotiation is key when dealing with suppliers, clients, or potential investors.
  • Project Managers: These individuals often need to negotiate resources, timelines, and expectations with various stakeholders.
  • Job Seekers: Negotiation skills can be crucial when discussing salary, benefits, and other job terms during the interview process.
  • Freelancers: These professionals often need to negotiate contracts, project scopes, and rates with clients.
  • Customer Service Representatives: They often negotiate with customers regarding complaints, refunds, or any service agreements.
  • Real Estate Agents: Negotiation is a key part of their job, whether they're helping clients buy or sell properties.
  • Legal Professionals: Lawyers and other legal professionals often negotiate settlements, plea bargains, or contractual terms.
  • Purchasing and Procurement Professionals: They negotiate with suppliers on price, delivery, and terms of service.
  • Individuals Interested in Personal Development: Anyone looking to improve their communication skills, develop more confidence, or navigate daily life more effectively can benefit from learning negotiation skills.