Mystery Shopper 101

Name: Mystery Shopper 101
Rating: 2.3 (2 reviews)

How to Start, Grow, and Succeed in Mystery Shopping

Created byHowExpert

Last updated 9/2020

English

What you'll learn

Mystery Shopper 101

Course content

1 section • 11 lectures • 2h 8m total length

Welcome0:13
Discover how to start, grow, and succeed in mystery shopping from A to Z with expert Penny Hodgen and narrator Victoria Villarreal.
Chapter 1: Mystery Shopping: What It Is and What It’s Not16:39
Explore mystery shopping fundamentals, including covert and revealed shops, in-person and remote tasks, video shopping trends, pay ranges, deadlines, and confidentiality safeguards.
Chapter 2a: Finding Shops & Registering with Companies21:02
Learn to find mystery shops with shop aggregators and company sites, register with multiple platforms, and manage profiles using autofill for efficient applications.
Chapter 2b: Finding Shops & Registering with Companies20:37
Chapter 3: Monitoring Emails5:36
Monitor mystery shop offers by checking your dedicated email frequently, understand scheduler targeting by radius and eligibility, and read shop descriptions before applying.
Chapter 4: What to Know: BEFORE Applying12:59
Identify the shop's true purpose by reading the description and contacting the scheduler if unclear. Ensure you understand collateral, deadlines, and pay before applying, and complete any required tests.
Chapter 5: What to Know: Before the Shop17:08
Confirm all shop details upon assignment, login to the platform, and review instructions and the survey form. Create a game plan, time steps with maps, and submit the report promptly.
Chapter 6: What to Know: During the Shop7:29
Review your game plan and practice your questions before entering the shop to stay natural. Minimize distractions, maintain anonymity, and take quick notes to complete all required steps.
Chapter 7: What to Know: After the Shop15:02
Learn how to debrief after a mystery shop, compile accurate debriefing notes, complete and submit the shop survey report with collateral, respond to editors, and track payment.
Chapter 8: Record-Keeping9:20
Mystery shoppers become small business owners, choose a structure, register, and track shops, payments, and expenses, including Schedule C and home office deduction for taxes.
Conclusion2:23
Launch your mystery shopping business by researching laws, registering, and joining aggregators to find shops and opportunities, then debrief after each visit; your observations can influence raises.

Requirements

None

Description

● Mystery shopping is a unique industry that allows management to get an inside look at various aspects of their businesses

● Mystery shops can evaluate customer service, store appearance, availability and placement of promotional signage, and so much more!

● Traditional mystery shops are covert and in-person, but non-traditional shops, such as revealed and remote shops, are becoming more popular

● Video and mobile shops are competing for the fastest growing segment of the mystery shopping industry

● Mystery shopping is extremely flexible, allowing you to only apply for shops that fit into your schedule

● Confidentiality and maintaining anonymity are pillars of mystery shopping

● Shop aggregators like Jobslinger and MS Job Board make searching for available shops in your location so easy!

● Other great ways to find available shops are through mystery shopping forums and social media

● There are literally hundreds of mystery shopping companies out there, so registering with all of them can be a bit tedious, but this book gives some tips that will make the process less cumbersome

● Submitting great reports is essential for a successful mystery shopper, and this book shows you exactly how to do so!

● Mystery shoppers own their own businesses, so researching laws in your city, county, and state about starting a business is crucial

● Business taxes for mystery shopping can be complicated, but this book offers some basic advice on what is required and how to track income and expenses

About the Expert

Mystery shopping since the early 2000’s, Penny Hodgin has seen and adapted to many changes in the mystery shopping industry. What began as a teenager’s side hustle to earn some extra cash and free meals has evolved into a passion for helping businesses treat their customers and employees with the respect they deserve by providing honest observations and factual reports. Brooks has shopped professionally in various industries including retail, financial, entertainment, real estate, food service, and more...and has truly enjoyed the experience gained from each and every shop!

Who this course is for:

People Interested to work as Mystery Shopper