John Roo is a musician with a wide range of talents and musical projects. He has been making music for most of his life and music is his passion. Later in his music career he began digging into the knowledge of stage and event coordination and has been hosting and planning events ever since. He does personal booking, artist relations, artist management, promotion, and public relations as well as many other musical endeavors. Check out his courses exclusive on Udemy!

It does not matter if you are in a band, if you DJ, or if you are a rapper. Business Translates.Turning your product into something self sustaining is the goal. This is an independent development guide on how to create a system that will be easily recognized by industry leaders while at the same time giving you a source of income to reinvest back into your project for growth.

-This course WILL be receiving many updates as time goes on, so be sure to check back for any updates! 

Feel free to join the Music Business Bootcamp Facebook Group. We will be joining to share resources and help each other grow together! Team work is dreamwork! Join here:

https://www.facebook.com/groups/254297862414132/

This is an overview of all of the subject material covered in this course. Please download the reference material for the course outline.

In this lecture we learn about the difference between a producer and an audio engineer as well as which ones we should work with. Attached is an example agreement you might have with a producer.

Learning the fundamentals of mixing and mastering and why they are important.

Singles are going to be the highest promoted part of your product. You will be making music videos and spending ad money on these songs. Which ones should you choose and why?

Music videos are a visual depiction of your art. Working with a film studio is your best bet, but there are other methods of creating good video content without breaking the bank.

This lecture describes how important video content is in general.

Designing a nice logo is crucial. Look at companies like NIKE and how their logo has become such a staple that you don't even have to see the actual words "Nike" to know what it is.

Your website serves as a central hub to everything you release. The website will be the place your fans can find news, a show schedule, Social media networks, music distribution networks, as well as contact information. A website is a 100% necessity.

A mailing list is a good opportunity to be able to reach directly to your fans email for marketing or news updates. It also serves as a security measure that social media cannot deliver.

Creating a performance formula is what is going to give you the LARGEST part of your income. Learn how to make thousands of dollars for your performances through a performance formula.

A review of the Ticket consignment.

This is a guide to writing a performance agreement for the artists you plan to book on your shows.

Finding people to play your shows can prove to be challenging. In this lecture we discuss techniques to finding performance artists for your shows.

Vendors can become quite a large income in your process. Learn how to make money from vendors at your shows.

It is easy to overlook the staff, but you definitely don't want to forget these crucial pieces of your system. Learn to use them to your advantage.

Tickets become a way of currency. A good quote to remember, "There are only 2 types of people. Ticket sellers and ticket buyers. Which are you?"

You want to register your music with a royalty protection company because if it blows up you want to get paid for it being played in clubs, movies, and other places!

You need merchandise not only on your merch table, but also on your website. There are some corners we can cut to make that happen without needing overhead products.