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AI Product & Growth Bootcamp '26 : ChatGPT, Claude & Agents
Rating: 4.0 out of 5(31 ratings)
351 students

AI Product & Growth Bootcamp '26 : ChatGPT, Claude & Agents

Use ChatGPT, Claude, Lovable & AI agents to find customers, launch fast, 10x retention and grow like top AI startups
Created byShivank Sharma
Last updated 10/2026
English
English [Auto],

What you'll learn

  • Identify Pain Qualified Segments (PQS) and build GTM motions around active buyer pain
  • Execute the FIND framework (Focus, Investigate, Narrate, Deploy) to launch AI outbound campaigns from scratch
  • Build end-to-end Clay workflows: prospecting, waterfall enrichment, AI transforms, and CRM exports
  • Design Permissionless Value Propositions (PvPs) that earn replies without pitching - achieving 3-5x higher response rates
  • Architect agentic GTM systems using Claude and GPT APIs that prospect, personalize, and qualify leads autonomously
  • Run founder-led sales for AI products: discovery calls, demo engineering, and LinkedIn as a pipeline channel

Course content

17 sections • 140 lectures • 11h 8m total length
  • Read This First: How This Course Works1:27

    My honest attempt to share how this course will change our lives for good

    'Good' is always relative - to people, times, circumstances, etc. What is good for you, may not be it for someone else. What seems good today, may be useless tomorrow. More so in the AI world.

    Best thing we can do is "commit"

    I commit to improve this course every week - basis student feedbacks, new developments in AI, etc.

    You should commit to "complete" the course.

  • What You Will Build in This Course0:39

    Everything told in lecture 1, with slight more details

  • How to Use This Course (Founders vs Product Managers vs Growth Marketers)0:25
  • About Your Instructor1:24

    Meet your instructor — an IIT Kharagpur alum who has built GTM engines at Flipkart, OYO, and multiple AI startups. Learn about the real-world experience behind this course and what you can expect from the journey ahead.

  • 2026 Reality Check: Why 60-70% of Growth Tactics Stopped Working2:03
  • The Builder PM: Why Product, Growth and GTM Are Now One Job1:49
  • The State of AI Products in Oct 2026: What the Top 100 AI Apps Tell Us2:21

Requirements

  • No coding required — all AI tools used are no-code or low-code (Clay, HubSpot, ChatGPT, Claude)
  • Helpful but not required: experience selling or marketing a B2B product
  • A laptop with internet access and free accounts on Clay, HubSpot, and ChatGPT or Claude

Description

You can build a product in a weekend now. Getting people to use it, pay for it and keep coming back is the hard part.

ChatGPT, Claude, Lovable and coding agents have made building almost free. A founder with no engineering team can ship a working app in an afternoon. A PM can prototype a feature before the sprint planning meeting ends.

So why do most new products still fail?

Because the bottleneck moved. It's no longer "can we build it?" It's:

  • Who exactly is this for, and are they in enough pain to switch?

  • Will they pay, and at what price does the business actually make money?

  • Why did half our users disappear after the first week?

  • Where do users even come from now that people ask ChatGPT instead of Google?

This course answers those questions for October 2026, not for 2019.

What makes this course different

Most growth courses were written before AI changed everything. They teach Google Ads, SEO checklists and funnel diagrams that assume a world that no longer exists.

This course is built around how products are made and grown today:

  • You'll build with AI, not just read about it. You'll take an idea to a working prototype using Lovable, v0 and Claude Code, even if you've never written code.

  • You'll learn AI pricing properly. Seats, credits, usage and outcome-based pricing, and why pricing an AI product too cheaply quietly kills it.

  • You'll learn why AI products lose users and how to fix it. AI apps have a retention problem that normal software doesn't. You'll learn how to measure it honestly and the loyalty mechanics that keep users when competitors copy your features.

  • You'll learn the new distribution channels. Getting your product recommended by ChatGPT, Gemini and Perplexity. Getting discovered inside ChatGPT itself. Making your product easy for AI agents to find, use and buy.

  • You'll put AI agents to work on growth. You'll build a lead research agent in n8n, create signal-based prospect lists in Clay, and learn where AI SDRs work and where they fall apart.

  • You'll study real 2026 growth stories. Lovable, Cursor, Perplexity, Legora and Sierra, broken down so you can reuse what worked.

Throughout the course, we draw on the best material published by a16z and Y Combinator: their research reports, Startup School talks and partner podcasts. That way you learn from the people funding and advising the fastest-growing AI companies, not from recycled blog posts.

What's inside

The course has 13 core modules that follow the life of a product, plus 4 bonus sections you can use as a reference library.

  1. Why AI Growth Is Different. What changed in 2026 and why many classic growth tactics stopped working.

  2. Find Your Customer. ICPs, Pain Qualified Segments, customer interviews run and analyzed with Claude, and cheap experiments to prove demand before you build.

  3. Build with ChatGPT, Claude & Lovable. Vibe coding, writing specs coding agents can follow, the "minimum lovable product", AI evals, and the real cost of running AI features.

  4. Convert Users to Customers. Landing pages, conversion elements, email sequences and onboarding that gets users to their first win quickly.

  5. AI Pricing That Prints Money. Pricing models that protect your margin, freemium that converts, and how to survive AI price wars.

  6. Retention & Loyalty. The AI churn problem, power users, activation, streaks and rewards, and the retention dashboard every product needs.

  7. Scale with AI. Classic growth cases from Airbnb, Dropbox and Hotmail, and the AI tool stack that replaces a small marketing team.

  8. Growth Loops, Community & Viral Plays. Viral, content, product-led and community loops, adapted for AI products.

  9. 2026 Distribution. Recommendations from AI assistants, ChatGPT as a discovery channel, agentic commerce, launch playbooks and founder-led content.

  10. AI Prompts, Tools & Automation. Prompting frameworks for growth work, and using Claude and ChatGPT Projects as your daily co-pilot.

  11. AI Agents for Growth. n8n agents, Clay workflows, AI SDRs, outreach that earns replies, and founder-led sales.

  12. 2026 Growth Teardowns. How the fastest-growing AI companies actually grew, and what still protects a product when features are easy to copy.

  13. Your AI Growth Roadmap. The metrics that matter and a 90-day product and growth plan for your own product.

Every core module ends with a practical assignment. By the end you'll have a prototype, a pricing model, a retention plan, a distribution plan and a complete 90-day roadmap.

About your instructor

I'm Shivank Sharma, VP Product at Customer Capital and an IIT Kharagpur alum. Currently based in Dubai, I've worked on product and growth across consumer internet, commerce, fintech (at the fintech I co-founded and scaled to a community of over 120K users) and AI, at companies including Flipkart, OYO, Zomato and Kapiva.

I build and grow products for a living, and I update this course regularly as the field changes.

Who this course is not for

If you want a theory-heavy marketing course or a coding course, this isn't it. This course is for people who want to ship products and grow them.


What you'll learn:

  1. Build a working product prototype with ChatGPT, Claude Code and Lovable, with no coding background needed

  2. Find customers who have the problem now, using ICPs, Pain Qualified Segments and AI-assisted customer interviews

  3. Price AI products using seats, credits, usage or outcomes, and know which one protects your margin

  4. Measure and fix retention for AI products using power-user analysis, activation tactics and loyalty mechanics

  5. Get your product recommended by ChatGPT, Gemini and Perplexity, and discovered inside ChatGPT

  6. Build AI growth agents in n8n and signal-based lead lists in Clay for outbound that gets replies

  7. Turn the growth playbooks of Lovable, Cursor, Perplexity and other 2026 winners into plans for your own product

  8. Create a 90-day product and growth roadmap with the metrics that actually matter

Requirements

  • No coding experience needed. Every tool used is no-code or low-code.

  • A laptop and free accounts on ChatGPT or Claude. Lovable, n8n and Clay all offer free tiers.

  • A product, a side project or an idea to work on helps a lot, but isn't required.

Who this course is for

  • Founders who've built something and now need users, revenue and retention

  • Product managers moving into builder or growth roles who want to prototype and own outcomes

  • Growth marketers and product marketers who want to use AI agents and the new distribution channels

  • Operators and career switchers moving into AI product or growth roles

I left out stats and dates on purpose so the description doesn't go out of date. I also left out Keel. I can write the promo video script next if you want it.

Who this course is for:

  • AI startup founders who have built a product but struggle to generate pipeline and close first customers
  • GTM engineers and growth operators building outbound systems with Clay, HubSpot, and AI tools
  • B2B SaaS leaders launching AI features or products who need a repeatable go-to-market engine
  • Career switchers targeting the GTM Engineering role — the highest-demand growth role of 2026