
Explore how mobile games generate income, the monetization methods they use, and the roles and accounts you need to start; plus valuable web links to understand the games market.
Explore five mobile game monetization models—free with ads, free with ads and in-app purchases, free with in-app purchases only, paid games, and paid with in-app purchases—plus iOS vs Android earnings.
Analyze five monetization methods for mobile games, assessing free with ads, free with in-app purchases, and paid models through examples like Run Race 3D and Crowd City.
You need three account types: developer, analytics, and advertising, including Apple, Google, and Facebook developer accounts; plus Facebook analytics and Google Firebase; and AdMob, Chartboost, Google Ads.
Open six essential accounts for mobile games—Apple developer account and Google developer account, Facebook and Firebase analytics, and ChartBoost and AdMob advertising—and note Apple’s $99/year and Google’s $25 lifetime costs.
Create an Apple ID, enroll as an individual in the Apple Developer Program, pay the $100 fee, and set up App Store Connect to upload apps.
Set up a Google developer account to access Google Play Console, AdMob, and Google Ads; complete terms and merchant details, then publish your first app.
Set up Facebook developers and analytics accounts by logging in at developers.facebook.com, adding your email and app name, and exploring the analytics dashboard to monitor active users, retention, and earnings.
Open and set up a Firebase Analytics account, create a project, add iOS and Android apps, and download the config files to connect analytics with Google Ads.
Open and set up a Google AdMob account, verify via text message and PIN, and add AdSense payment details to earn from ads in your mobile games.
Open and set up a Google Ads account to promote mobile games, configure billing and payments, link Firebase and Google Play, and prepare the ads dashboard for the campaign.
Open and set up a ChartBoost account to advertise and earn, complete sign-up form with name, email, company and country, then log in to the dashboard and configure payment details.
Open and set up your Facebook advertising account, configure billing, payments, and a spending limit, connect a credit card, and start promoting your first game app with app installs.
Discover how to get your first mobile game app or build one yourself using Unity or BuildBox, with platforms to buy or order games and tips on quality expectations.
Discover how to acquire a mobile game—buy, hire developers, or build with visual coding—and compare casual and hyper-casual genres, plus core mechanics like tap and stacking.
Discover how to buy ready-made mobile games on Flippa and Fliptopia, verify installs and profits with SensorTower, and set prices based on real analytics.
Learn how to hire developers to order a mobile game using UpWork and freelance sites, post ads, interview quickly, and choose full pay over hourly.
Explore BuildBox, a no-code game creator for iOS and Android, with 2D and 3D options on Windows and Mac, pro pricing, tutorials and community resources.
Explore how to create mobile games for iOS and Android using Unity without coding by leveraging visual scripting with PlayMaker, assets from the Unity Asset Store, and official tutorials.
Explore integration and analysis frameworks for your game in section four, demonstrate Unity integration, and cover preparing your game for developer accounts and market platforms.
Learn to create ad campaigns and analytics IDs for mobile games, set up ad units like interstitials, integrate with Google Play and iOS App Store, and manage campaign data.
Discover essential steps for buying or ordering a mobile game, including what information to view, transfer to your developer account, and concerns about source code and skins.
Learn how to integrate ads and social plugins into a Unity mobile game, including importing packages, adding Facebook plugins and Unity ads, configuring settings, and exporting for app stores.
Learn how to integrate Firebase, Facebook, and Google services into a BuildBox project, export for Android and iOS, and test a ready-to-run game for passive income.
Compare Google Play Store and App Store optimization for mobile games, explore different types of app store optimization, and learn about reviews with helpful resource links.
Discover how app store optimization boosts visibility for mobile games by optimizing titles, keywords, and descriptions for Apple App Store and Google Play that drive installs.
Discover how to use ASO tools, including Sensor Tower, to research keywords, analyze top charts, and craft keyword-rich titles to boost mobile game organic installs.
learn aso tips to boost your mobile game's visibility by leveraging free and paid review strategies, including preview exchanges in social groups and careful review campaigns.
Learn to advertise your mobile game across Google Ads, Facebook, and another platform by setting up campaigns and creating advertising assets including static images and videos with the required software.
Learn to create static ad creatives for mobile games by preparing six images in multiple sizes, using game screenshots and logos, and delivering platform-specific formats for Facebook and Google Ads.
Create video creatives for mobile games by recording gameplay with mobile apps or desktop software, edit for monetized ads, format videos for YouTube and campaigns in landscape, square, or vertical.
Learn to run Chartboost advertising campaigns for mobile games, selecting interstitial or video ads, uploading assets, and configuring CPM, CPC, or CPI budgets and targets.
Learn to run Google ads campaigns for mobile games, link Google player base and Firebase, set up promotions, upload videos and images, choose Android or iOS, and target English-speaking countries.
Set up and publish a Facebook ads campaign by checking your app on Facebook developable, configuring basics and policy url, and launching a video or image ad with text.
Learn remarketing strategies to promote your game, including paid promotions on networks and free methods through Facebook groups and Instagram.
Learn how to get featured by Apple by meeting editor’s criteria with top design, graphics, sound, easy controls, localization, high-quality screenshots, and clear App Store description.
Learn how Google Play's editors' choice evaluates apps by popularity, type, and quality, and how localization and strong performance help reach 190 countries, one hundred thousand installs, and 1,000 reviews.
Promote your mobile game on development forums to spread the word with screenshots, trailers, and download links, gain design feedback, and explore showcase and job sections.
Promote your mobile game on social media platforms like Twitter, Instagram, YouTube, and Facebook groups with promos and gameplay updates to build a loyal fan base.
Promote your mobile game on Product Hunt to gain visibility; posting is free, and followers are notified when a hunter posts your product, helping you reach more users.
Promote your mobile game on Reddit by choosing relevant subreddits, reading rules, and posting engaging videos to reach thousands of potential players, including Android gaming communities.
Discover how game review sites drive press coverage as a powerful marketing method; learn to submit previews via email, including Android apps, and leverage YouTube and Google News for exposure.
Explore Firebase and Facebook analytics in section 8 to learn indicators about your games, your users, and attention. Apply practical insights to assess game success and user engagement.
Learn to use Apple App Store Analytics to track impressions, installs, sales, sessions, and retention, and interpret sources and campaigns to optimize a mobile game for passive income.
Open the Google Play Console to analyze installs, device breakdowns, ratings, and crashes for your game. Use these reports to improve quality and compare Google Play Store listings with Apple.
Explore Firebase Analytics to track daily active users, retention, revenue, and user demographics through the dashboard, snapshots, and session data to understand how players interact with your game.
Analyze Facebook analytics to track new and active users, installs, retention, and sessions, while exploring demographics, devices, countries, languages, and install sources for your mobile game.
Post-launch tasks for your mobile game after release on app stores, focusing on setting up and running timed campaigns to keep momentum.
Assess a mobile game’s success using active daily users, retention targets, and ad-driven revenue, and optimize engagement and monetization through analytics and platform data.
Keep your mobile game alive with frequent updates that add new features, levels, characters, and areas, while nudging players to update, following a cadence similar to Candy Crush Saga.
Learn to start a mobile games business, recognize good apps, and promote your game with practical knowledge from a five-hour course that covers key aspects and offers support.
You will learn how to monetise mobile iOS and Android games. Increase installs flow. How to choose and promote games, create marketings assets, use analytics and more interesting things which help you earn good money. With our online tutorials, you'll be amazed how much you can earn with mobile games!