Building Profitable Digital Startup Businesses

Name: Building Profitable Digital Startup Businesses
Rating: 4.8 (3 reviews)

Building Successful Digital Businesses with little to no capital: How to earn Sustainably on the Digital Economy

Created byGlensinos Interdisciplinary Center

Last updated 12/2021

English

English [Auto],

What you'll learn

How to build a profitable digital business from scratch.
Understand the different methods of incorporating businesses
Develop the ability to use a BMC
Gain an insight to the way great digital entrepreneurs develop their business ideas.

Course content

1 section • 15 lectures • 1h 0m total length

Welcome3:01
Embrace the shift to the digital economy by applying management ideas to plan and create profitable ventures using digital resources and a notebook.
The Traditional Business versus Digital Business5:49
Contrast traditional and digital business models: focus on consumer-driven digital products, usability, and scaling, with startups launching a minimum viable product and funding via director's loans.
Structural Levels of the Digital Economy6:12
Discover the structural levels of the digital economy, from digital retailers to saas platforms, and learn how web presence, social media, branding, and external saas requirements power digital startups.
What is your Line of Business?5:41
Identify your line of business by aligning your strengths with digital opportunities, assess core competencies, and build a competitive advantage through cost leadership, focus, or differentiation.
Activity 10:02
Stages of Functional Entry into the Digital Economy9:28
Discover the five stages of digital technology use in business, from informational presence to fully online operations, with front end, back end, data entry, and e-commerce.
What are your Products?7:13
define your digital products by their value and the money customers exchange, then use a two-stage process—establish core functionality, usability, reliability, and scalability, and plan delivery and data management.
Activity 20:02
The Business Model Canvass4:05
The business model canvas (BMC) helps plan and build your digital business by detailing partners, activities, resources, costs, value proposition, customer relationships, channels, segments, and revenue streams.
Activity 3: Your Business Model Canvas0:03
Record Keeping: Raising Capital & the Directors' Loan Concept5:57
Learn how to raise capital for a digital product using the director's loan concept, and keep receipts to reclaim invested funds as the venture starts selling.
The Minimum Viable Product (MVP)5:34
Define and test a minimum viable product with minimal functionality that can be sold to meet customer needs and attract investment for a digital startup.
Functionality, Bugs and Scalability of your MVP3:07
Enhance your MVP by improving functionality, fixing bugs, and pursuing scalability to serve more users and increase revenue, through systematic testing and continuous product improvement.
Final Words...2:02
Identify a scalable digital niche you excel in and build a minimum viable product to launch a digital startup, then grow with mini MBA insights for managing multiple products.
BONUS: Coding and Programming for Non-Tech Startup Founders2:05
Bonus lecture on coding and programming for non-tech startup founders, as part of building profitable digital startup businesses.

Requirements

Just be prepared to take notes or conceptualize ideas in your mind.

Description

This course transposes elements of an traditional MBA course to digital businesses. It aims at helping people who desire to start digital businesses some day to gain an insight into key ideas and concepts that can help them to grow viable digital businesses. This course is adapted to today's digital environment and ideal for people who seek to build digital businesses with little capital. The course gives you information about what the best digital startups undertook before setting up their successful organizations. We live in a world where it is apparent that digital businesses are going to take over from traditional businesses. This requires each and every one of us to gain an understanding of how the digital business operations and how it differs from traditional businesses. Also, we need to study and appreciate the main elements that sets apart a successful and profitable digital business from one that is not making so much profits. This course is designed to provide you with vital instructions that will help you reduce the strain on you. It can also save you a lot of time in mistakes and errors that could prove to be highly costly, if you venture into the world of digital businesses.

Who this course is for:

Everyone interested in starting a digital business.