Fundamental Course : Microsoft MB-220 (Marketing Consultant)
What you'll learn
- How to Implement the Microsoft Power Pages, Microsoft Dynamics 365 Marketing, integrating CMS system, managing marketing environments
- Analyze how to create reusable content blocks, upload images, manage keywords, and configure content settings
- How to Manage marketing emails and assets, outbound messages, push notifications, and Microsoft Teams chats
- Learning Set up event passes, manage sessions, speakers, and sponsorships, and create the event record
- Learing the Data on leads, lead scoring, accounts, segments, customer journeys, social, emails, and websites
Requirements
- Dynamics 365 Basic skills, Microsoft D365 knowledge (Any power pages applications)
- Marketing skills for event, campaign and email executions skills.
Description
Fundamental Course : Microsoft MB-220 (Marketing Consultant) Microsoft Dynamics 365 Marketing Functional Consultant (101 level course)
This course helps candidates learn the concepts for Microsoft Dynamics 365 Marketing functional consultants. In this role, candidates implement solutions for converting leads, building brand awareness, standardizing omnichannel messaging, and delivering insights.
You're going to set up email marketing, set up real-time customer journeys, nurture leads with personalized experiences, integrate LinkedIn, organize events, conduct Customer Voice surveys, segment, score, and stay on top of data privacy and security regulations as you configure the core marketing application.
Business owners and managers get advice and support from functional consultants about technology. Technology-based solutions are recommended and configured to meet clients' needs.
Using Microsoft Dynamics 365 for Customer Engagement and Marketing, this generalist will help clients and prospects get started and succeed. It's about no-code/low-code marketing functionality. Whether you're a small business just starting out, or a huge enterprise looking to expand into the marketing area, a marketing consultant works with a wide range of customers. It's not just about being good at configuring Marketing, but also about translating the client's business needs into functional requirements so you can decide between using an out-of-the-box or a configured arrangement to fit the client's needs.
Here are the five major topics I'd like to cover in this fundamental course:
1. Implementing Microsoft Power Pages, Microsoft Dynamics 365 Marketing, integrating CMS system, managing marketing environments
2. Create reusable content blocks, upload images, manage keywords, and configure content settings
3. Manage marketing emails and assets, outbound messages, push notifications, and Microsoft Teams chats
4. Set up event passes, manage sessions, speakers, and sponsorships, and create the event record
5. Data on leads, lead scoring, accounts, segments, customer journeys, social, emails, and websites
Who this course is for:
- All UG,PG business, marketing students, learners for certifications, learners for Job seekers
Instructor
- 4.2 Instructor Rating
- 36,091 Reviews
- 527,404 Students
- 309 Courses
Achievements on Udemy : (UDEMY BUSINESS BEST SELLER & FULL TIME UDEMY INSTRUCTOR)
[1] Enrolled over 527,000 students from 214 countries & 40+ UFB Courses.
[2] Delivered a staggering 3.73 million course enrollments, with 5,439,933 minutes taught Including UFB Courses (Upto August' 2024).
[3] Offered a diverse array of 309 courses, covering Business, General Management, Leadership, IT, Software and Systems, Psychology, Education, and Media Studies.
Credentials and Qualifications of Dr. José:
Dr. José's extensive qualifications showcase his dedication to various fields:
[1] Earned a Ph.D. in Entrepreneurship & Business Management in 2019, contributing to the understanding of business dynamics.
[2] Holds an M.Phil. in Business & General Management, establishing a solid foundation in comprehensive management knowledge.
[3] Completed a Masters in Financial Markets in 2015, demonstrating expertise in financial systems.
[4] Acquired a Masters in Information Technology in 2013, equipping him with technological proficiency.
[5] Achieved a Masters in Human Resource Management (MBA) in 2011, highlighting organizational skills.
[6] Secured a Bachelors in Mathematics in 2009, emphasizing analytical and statistics prowess.
[7] Earned a Diploma in Teacher Education in 2006, showing dedication to education.
This diverse academic background positions Dr. José as a well-rounded and versatile professional.
Teaching Experience:
Dr. José is an accomplished expert with a wealth of teaching and industry experience:
[1] Currently he is working as a Researcher and Professor of Florida Christian University (FCU Online), Orlando, FL.
[2] Serves as a Senior Researcher, Professor, and Subject Matter Expert at UTEL University, Universidad Centro Panamericano de Estudios Superiores - México, IBS-BFSU (International Business School - Beijing Foreign Studies University) China.
[2] Holds the title of Honorary and Visiting Professor at NGCEF Australia, ISCIP Canada, and Judge of the Research center for the Internationalization of companies from emerging economies (I-CEE) & Global Forum on Business Case Study.
[3] Dr. José, Specializes in digital transformation teaching, innovative teaching, and project based strategies for startup teaching in digital platform ecosystems.
Instructional Design and Curriculum Development Experience:
Dr. José's instructional design and curriculum development contributions are noteworthy:
[1] Designed and developed more than 5 specialized Post Graduate Master Degree courses for International Business School - Beijing Foreign Studies University (IBS-BFSU).
[2] Expertise in corporate entrepreneurship, organizational innovation, and learning.
[3] Over 15 years of experience as a business and IT consultant for over 20 successful startup businesses.
[4] Designed, developed, and hosted over 200 corporate business websites since 2007, receiving over 10 awards for graphic and web design.
Interests of Teaching Topics:
Dr. José's teaching interests span a wide range of subjects:
[1] Conducted, supervised, and handled more than 10,000 UG, PG students since 2007.
[2] Led training sessions for undergraduate and postgraduate Master Degree graduates in areas such as Entrepreneurship Development, Business Management, Human Resource Management and Development, Marketing, Digital Marketing, Finance and Financial Markets, Economics, Statistics, Education, Psychology, Leadership and Personal Development, Multimedia, Information Technology, IEEE Domains, and Software Certification Courses.
[3] Regular Keynote Speaker at AEIC China and Whither Our Economies (WoE) Lithuania.
[4] Currently guiding 5 Ph.D. Scholars in Business Administration, Computer Science, and IT Domains.
Certifications, Research and Publications:
Dr. José boasts an impressive list of certifications, research, and publications:
[1] Completed more than 30+ Software, IT, and Business Certifications.
[2] Serves as an Editor of Science Direct PLAS Journal, Ai Scholar China and certified reviewer for several renowned publishers from Springer Nature, Online Wiley, Emerald & SAGE.
[3] Published over 50 research and review articles, 8-12 solo-authored full case studies, 4 book chapters, and numerous book reviews and some listed in WoS & Scopus Listings.
[4] Google Scholar Citation 100+ and Research Gate Score is 270.90 with 54+ Citations, 59,299+ reads, and 27 Research Recommendations.
[5] European Alliance for Innovation (EAI) Score is 16.
Honors and Awards:
Dr. José's accomplishments are celebrated with various honors and awards:
[1] Top Funding Project Writer.
[2] Top Researcher Award 2019-2024.
[3] Best Ph.D. Thesis Award 2018.
[4] Distinguished Young Scientist 2017.
[5] University Topper (2011-2012).
[6] Seven-time recipient of the FCB - Faculty Competency Building Award (2011-2018).
[7] Mr. Perfect Award in 2008.
International Memberships and Activities:
[1] Holds memberships in 35+ International academic and professional bodies, including IEEE (ID : 96447154), Oulu Entrepreneurship Society - Finland, AfSAE (ID: 256521), ISPIM (ID: 1374), ITPA (ID: 29660) and many more.
[2] Volunteers for Scopus, Web of Science, and ABDC Indexed journals.
[3] Serves as an editorial and reviewer board member for over 30+ journals and has reviewed 200+ articles since 2019.