
Create a step-by-step plan to grow and sell microgreens, outlining goals, crops, customer markets, and the seed-to-sale process, plus startup basics like packaging, invoicing, bookkeeping, and business setup.
Launch a quick start guide to starting a microgreens business, covering pea and radish seed selection, space setup, germination, harvest, and packing for markets and restaurants.
Explore the model sheet to plan weekly microgreens sales across multiple markets, calculate revenue by product, and adjust costs, yields, and labor to forecast profitability.
Set realistic revenue and operation goals, identify customer targets, pick a simple 3 to 5 crop lineup, assign the managing role and hours, and prepare to adapt as you learn.
Explore four crop categories for microgreens: commodity crops, herbs, standalone greens like brassicas, and mixes, with examples such as sunflower, basil, pak choi, and mustard greens.
Identify crop-based principles for microgreens, optimize seed density and growth stage, and weigh seed cost, yield, and price per flat.
Grow sunflower microgreens for farmer's markets using black oil or mammoth seeds, with uses from salads to juice, and hull removal through watering, light, pre-harvest rub, and post-harvest sterilization.
Grow pea shoots with speckled and green pea varieties, catering to restaurant and market needs with varying tendrils, soak seeds 6 to 8 hours, and sell in bags or mixes.
Explore four radish varieties—daikon, red daikon, China Rose, and Triton—and how seed mixing yields colorful microgreens. Learn basic growing tips: sow dry, water consistently, and distinguish root hairs from mold.
Learn to grow and market wheatgrass in flats, targeting health-food venues and juice bars, using Red Spring as the standard variety and ambient light to maximize yield.
Grow buckwheat easily, best in mixes for fresh shoots; soak seeds, germinate on flats, and harvest 4–5 inch shoots, while using soft watering to prevent toppling.
Grow broccoli as an easy, fast yield microgreen for Nebraska markets, with cheap seeds and strong appeal to health food buyers and farmers' markets due to its nutritional density.
Learn to grow herb microgreens, including costly seeds like purple basil, for a selective high-end culinary market. Price by weeks of growth and plan for low yields and 21-day harvest.
Grow basil microgreens for restaurants by controlling humidity to prevent bag spoilage and moisture rot. Favor sweet Italian and purple opal, harvest to first true leaves, price flats around $30.
Grow shiso microgreens for chefs, focusing on the 'Britain' variety harvested in 21 days with a basil-like aroma, sold by the flat at about $30 per 21-day harvest.
grow corn shoots in complete darkness to prevent photosynthesis and preserve their sweetness; harvest around six inches with thick foliage for a niche premium market.
Grow green kale microgreens by sowing dry seed and letting them reach cotyledon to true leaf, spacing to prevent crowding; target health service cafes and markets.
Grow red russian kale to a chewy stage for high-end culinary markets, because it has a distinct shape and color that chefs like; harvest in about two weeks.
Explore practical microgreens trial basics, from seed density and blackout covering to using a crop sheet and basic equipment, to optimize crops and minimize costly trial-and-error.
Use the crop trials spreadsheet to test multiple crops, track date planted, germination, harvest, seed lots, and yield, and see how variables affect maturity and profitability.
Identify different customer types for microgreens—farmers markets, restaurants, grocery stores, and distributors—and learn how their buying practices differ to determine where to focus and how to serve them best.
Identify restaurant decision makers from executive chefs to owner operators and prioritize low maintenance, high-volume, on-time paying customers for microgreens, with signatures on invoices and terms set early.
Target grocery store buyers by engaging the produce manager and presenting convenient mixes for quick meals. Maintain consistent emails and ensure invoices reach the right contact to drive sales.
Discover the essential farm infrastructure, weekly consumables, and a detailed list of all the tools you need to run your microgreens operation.
Identify the essential farm infrastructure for a microgreens business, including packing areas, washing areas, and grow rooms, without detailing workflows.
Store seeds in a cool, dark, dry place; avoid heat or sun. Keep bulk seeds in sealed bins and label, while small packs remain organized with paperclips.
Set up a semi-permanent planting area sized to your operation, with tables and a wheelbarrow for nearby soil handling. Plant 12–20 flats at once to speed daily work.
Set up a seed soaking system with two totes that have holes and a water tote beneath, plus five-gallon buckets as strainers; weigh seeds and sterilization solution with measuring cups.
Master a bubbler, spinner, and dryer system to wash microgreens especially sunflower shoots, using a bubbler with a PVC manifold and a drying screen with fans to extend shelf life.
Explore essential farm tools for a microgreens business, including harvest knives, scales, bag sealers, and dehumidifiers, and learn why each tool matters for efficiency and quality.
Invest in a high-quality harvest knife for microgreens, such as a Japanese hand-hammered chef’s knife around $150. It stays sharp longer and is easy to sharpen and maintain.
Explore scalable, automated microgreens harvesting options, from the Black and Decker electric garden shears for 20–200 flats to the quick cut greens harvester for 200–800 flats, and machines for thousands.
Equip your packing area with digital scales to measure small increments under an ounce, ensuring consistent, accurate portions of your microgreens.
Use a soil press to compact soil after spreading it on the flap, creating a firm, even surface so seeds don't conglomerate and promote even growth on flats.
Master hand watering on a microgreens farm with two wands—the soft wonder water for dainty crops and the heavy but gentle dram wand—using quick couplers and on/off controls.
Create an easy seed strainer using drilled holes in five-gallon buckets or Rubbermaid totes, with a top strainer to hold seeds and a bottom tub to collect draining water.
Explore the consumables essential to a microgreens operation, including seed, soil, bags, and trays. Learn how these items are continually purchased as the farm runs.
Control seed costs—the biggest microgreens expense—by careful sourcing, small-scale trials, and timely reordering before stock runs out at 25% remaining, plus reliable seed samples and US and Canada sources.
Select an inert soil mix for microgreens, using fine vermiculite or perlite, avoiding large chunks and organics, and run trials to dial in seed density and soil blend.
Use Root Shield, an organic wearable powder fungicide, mixed with water and sprayed on microgreens 2–3x, especially sunflowers, from planting through harvest to prevent fungal problems; though costly, it lasts.
Guide you through the full lifecycle of microgreens, from germination and crop monitoring to harvesting, to help you start your own microgreens business.
learn how to sterilize sunflower seeds for microgreens using hydrogen peroxide and white vinegar, soak in two liters of water for ten minutes, then rinse thoroughly.
Soak commodity crop seeds such as sunflower, pea, wheatgrass, and buckwheat (radish excluded) in three times the water overnight. Drain, rinse, and plant to shorten the growing cycle.
Fill the trays with soil about one inch deep, using three liters per flat. Spread by hand, then press firmly with a soil press to ensure an even seed layer.
Hydrate the pressed soil of the flats with a water wand, starting the wand and sweeping across the flats to soak the soil evenly.
Spread evenly on flats after soaking seeds; measure with mason jars for each flat and adjust to fill gaps. Press soil flat and water edge to edge for even germination.
During the vegetative growth stage, water flats daily and inspect crops for wet rot and mold. Remove affected areas, avoid under- or over-watering, and sterilize with hydrogen peroxide and vinegar.
Prefer overhead watering with a wand, inspect crops during hand watering, and group microgreens by water needs if using bottom watering with flood tables to avoid uniform irrigation.
Harvest, wash, dry, pack, weigh, and deliver microgreens to customers, ending with a finished invoice. This intro walks you through the full harvest-to-invoice process.
Harvest crops by hand with a chef’s knife, using six quadrants to adapt from tall pea shoots to microgreens; keep fingertips visible and avoid rushing, since scissors are less ergonomic.
Create rainbow microgreens mixes by laying parchment on a table, spreading green pea, sprinkling cabbage, radish, and amaranth, then mixing with hands and packing for delivery.
Pack and weigh product into inflated bags, then label and box them for cooling. Use the tote, scale, bags, and bag sealer to streamline prep and delivery to grocery stores.
Print invoices at the end after packing to address discrepancies between orders and deliveries. Label boxes with the customer name and product, then print invoices to match the box information.
Discover how to sell microgreens to customers across farmers markets, restaurants, grocers, and distributors, and cover all of these customer types.
Master the weekly fresh sheet delivered every Monday to present products, prices, and volumes for restaurant orders in a mobile-friendly, long and narrow format, with a template and farm updates.
Deliverers should use COD when possible, set clear invoicing terms with customers, secure signatures on every delivered invoice, and transition to paperless QuickBooks Online invoicing accessible on mobile.
Keep customers forever by ensuring they are happy, pay on time, and feel valued. When issues arise, fix them better; offer replacements, reimburse, and free product, guided by abundance mindset.
Stand up to engage at eye level, project energy, and share your farm story while using simple $5 pricing, vertical displays, and clear signage to guide traffic and boost sales.
Master bookkeeping by tracking money inflows and outflows, a critical practice that strengthens your microgreens business and saves you years of trouble.
Track weekly metrics such as gross sales, expenses, and profit to spot seasonality, best products, and the 80/20 rule, using a dashboard to guide growth.
Identify the startup expenses for your microgreens farm and understand why you must spend money to make money.
Explore a startup cost sheet and soil calculator to estimate labor costs for planting and harvesting and compare buying soil by yard or bale to guide fixed-cost decisions.
Understand crop profitability by analyzing seed cost per gram and per flat, days to maturity, yield per flat, and price per unit to determine profit per flat.
Use the crop profitability sheet as a master boilerplate to calculate net income per crop, daily yield, and growth factors, based on trials, yield data, seed costs, and selling price.
Finalize your microgreens business plan by identifying customers, selecting products, choosing sales channels and frequency, and linking sales to greenhouse operations.
Craft a precise sales plan by analyzing earnings targets, customer sources, and product lines. Translate targets into weekly and per-product revenue, shaping production and planting decisions.
Track weekly microgreens sales across 52 weeks by product, with year-adjustable data and frozen first two columns for easy totals, showing per-product and grand totals to forecast annual goals.
Turn sales goals into a detailed production plan by calculating weekly earnings, deciding how many flats to start, scheduling plantings, and outlining steps for others to run the farm.
Use the production plan spreadsheet to quickly calculate crop needs, planting, and harvest dates. Model seed quantities, trays, yields, and costs as you adjust inputs in real time.
Start your farm business by handling essential, unglamorous setup tasks: register your business, open a bank account, and secure insurance. Create a quick task list and knock them out fast.
Register your microgreens business legally by country, starting with a sole proprietorship in the United States or Canada, with later options for an llc and tax-time considerations.
Open a dedicated business bank account separate from personal funds to track owner pay and manage deposits and checks for your microgreens business. Weigh fees, loans, and expense tracking options.
Get basic liability insurance for your microgreens business to cover work on others' properties and protect workers; customers may require it to avoid liability if mistakes occur, $300 a year.
Complete your microgreens business plan by detailing customers, crops, growing methods, marketing, startup costs, and roi; then track income and expenses and register your business to build a solid foundation.
Congratulations! You've found the most complete, most up-to-date resource online for learning how to start and run a successful microgreens business.
In this microgreens course you will get a proprietary "crop cheat sheet" worth $100 that I use on my farming operation every single day. You will also get my equipment and seed suppliers "source list" also worth $100 as well as the proprietary "spreadsheet tool". That's not all, in this course you will learn the following:
Why starting with pea and radish is best for beginners
6 things I recommend you buy right away (they’re low cost)
Why it’s important to grow your crops in a room with hard floors
The surprisingly easy way to know if your grow room is at the right temperature and humidity
Which seeds need soaking and which ones don’t
How to properly pack your flats with soil
How to sprinkle pea seed vs how to sprinkle radish seed
Why stacking more than 6 flats on top of each other is a bad idea
How the "germination" process works for microgreens
The secret to preventing your flats from drying out (it has to do with lighting)
What it means when your radish grows "little hairs" (don’t worry, it’s not mold!)
Why you shouldn’t harvest your microgreens if they are wet
How to harvest without cutting your fingers
And more…