Micro Marketing for Real Estate Investors
4.6 (11 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
27 students enrolled

Micro Marketing for Real Estate Investors

How to Find Motivated Sellers Using a Ridiculously Low Marketing Budget that Nearly Anyone Can Afford!
4.6 (11 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
27 students enrolled
Created by Dennis Fassett
Last updated 4/2020
English
Price: $34.99
30-Day Money-Back Guarantee
This course includes
  • 1 hour on-demand video
  • 6 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • How to Find Motivated Sellers Using a Ridiculously Low Marketing Budget that Nearly Anyone Can Afford!
Requirements
  • No
Description

Have you wanted to start real estate investing but you’re on a tight budget?

If you're reading this then I'll bet you have.

Over the last two years I've worked with beginner real estate investor just like you who wanted to get started but didn't have a lot of money to spend.

I sat down with each of them and we came up a marketing plan that they could afford. We made adjustment and tweaks along the way, and I now have a program that is teachable - and most importantly - repeatable.

That's the essence of what I call REI Micro Marketing.

Marketing is the lifeblood of real estate investing.

Nothing happens until somebody finds one. Wholesalers can't wholesale. Rehabbers can't rehab. And landlords won't have properties to rent.

Finding “motivated sellers" is what puts money in your pocket.

BUT - it takes money to market effectively - don’t let anyone tell you otherwise.

While the "gurus" will tell you that you can market for free, you’ll have the most competition and a very, very low probability of success.

That's where REI Micro Marketing comes in.

In this niche marketing program I'll teach you an approach where you'll:

  • Break through all the noise and competition

  • Connect with homeowners on a personal level

  • Stay in touch with homeowners

All with the goal of staying in front of potential home sellers so you can be one of the first calls that they make if they decide to sell.

Check out the preview lectures for an overview of what we'll cover.


Who this course is for:
  • Beginner real estate investors or investors on tight budgets who can't afford expensive marketing techniques
Course content
Expand all 20 lectures 01:05:18
+ The Basics
5 lectures 23:14

In this Lecture I go over my bio, including my experience with real estate investing and teaching real estate investors.

Preview 03:29

In this Lecture I explain why marketing is the life blood of a real estate business, and how an investor can beat the "big guys" and get deals.

Preview 11:14

In this Lecture I provide an overview of what we're going to cover in the course.

Overview of What We're Going to Cover in the Program
03:29

In this Lecture I explain the marketing budget I recommend and how an investor can keep it under $200.

The Marketing Budget
01:48

In this Lecture I review the criteria that I recommend for picking an area to focus on when you buy leads.

Picking an Area to Focus On
03:14
+ Deciding on a List to Focus On
6 lectures 21:17

In this Lecture I explain Vacant Property leads and review the pros and cons for using this list for your marketing.

Vacant Properties
03:12

In this Lecture I explain Absentee Owner leads and review the pros and cons for using this list for your marketing.

Absentee Owners
02:54

In this Lecture I explain Tax Default leads and review the pros and cons for using this list for your marketing.

Tax Defaults
03:09

In this Lecture I explain Probate leads and review the pros and cons for using this list for your marketing.

Probates
03:25

In this Lecture I explain Municipal Code Violation leads and review the pros and cons for using this list for your marketing.

Code Violations
03:06

In this Lecture I provide my recommendations on the two lists you should consider starting with, and I also review several other popular real estate marketing lists and I explain why they're not good lists to start with when you're on a limited budget.

My Recommendations
05:31
+ Acquiring Leads and Skip Tracing
2 lectures 04:25

In this Lecture I explain how to deliver your criteria to the list vendor.

Buying Leads
02:07

In this Lecture I explain what skip tracing is and why it's important for real estate marketing.

Skip Tracing Leads
02:18
+ Contacting Leads
4 lectures 09:51

In this Lecture I explain how to send a letter to your lead list and I provide a template for you to copy.

Mailing to Leads
03:09

In this Lecture I explain how to send a text message to each of your leads that has a cell phone number, and I provide a template text message to use.

Text Messaging Leads
01:48

In this Lecture I explain how to send an email to each of your leads that has an email address, and I provide a template email message to use.

Emailing Leads
02:24

In this Lecture I explain how to cold call each of your leads and I provide a template script you can use as a conversation starter.

Cold Calling Leads
02:30
+ Taking Massive Action!
3 lectures 06:31

In this Lecture I review the marketing calendar that I recommend you use.

Marketing Calendar
03:31

In this Lecture I review the action plan you should take immediately after completing the course.

Quick Start Action Plan
01:23

In this Bonus Lecture I provide a source of resources and tools that I keep updated on my website that you can access for free with no opt in or obligation.

BONUS Lecture
01:37