Media Training for Print/Online Interviews-Get Great Quotes

Name: Media Training for Print/Online Interviews-Get Great Quotes
Rating: 4.2 (31 reviews)

How to talk to a reporter and get the exact messages and quotes you want in the final story

Created byTJ Walker, Media Training Worldwide Digital

Last updated 1/2026

English

English [Auto],

What you'll learn

Master newspaper interviews
Control Online news interviews
Understand the fundamentals of media interviews
Create Media Messages
Understand the process of answering questions in media interviews
Learn how to make messages quotable

Course content

6 sections • 51 lectures • 1h 20m total length

How to Make a Reporter Happy, but Make Yourself Even Happier2:05
Media training Learn How to Make a Reporter Happy, but Make Yourself Even Happier
Please Introduce Yourself0:09

Framing a Winning Media Message2:08
Learn How to Frame a Media Message.
Instant Answers to Your Online Interview Questions0:26
How to Answer all the Basic Questions, Before the Reporter Has to Ask Them1:12
Identify the basic who, what, when, where, and why questions reporters will ask. Plan a media message that answers these core questions clearly.
Media Messages Must be Interesting to Reporters1:36
Learn why Media Messages Must be Interesting to Reporters
Media Messages Must Resonate with Media Audience1:44
Exciting New Update to this Course1:28
I've listen to you tell me that you found it difficult to upload your homework videos to the Udemy Q and A Section. To make it easier for you to get quick feedback from me and your fellow students, I've created a Facebook page just for my Udemy students.

https://www.facebook.com/groups/559917031170397/?ref=group_browse_new

Please note that this page is just for posting homework and questions related to your course. There will be no promotion or selling of any kind by me or any students in this forum. And please note, that you are in no way required to join this page or post your videos to Facebook. You can simply use the Udemy Q and A section here if you prefer.

https://www.facebook.com/groups/559917031170397/?ref=group_browse_new
Your Media Message Needs to Benefit You1:22
Three is the Perfect Number of Media Messages1:42
Craft and prioritize your top three media messages, write them on one sheet, and use your judgment to ensure the three strongest messages guide every interview.
Media Messages using a Venn Diagram1:51
Have a Positive Media Message1:06
Add Quantifiable Results to Your Media Message0:47
Practice Your Online Interview Homework Using the TJ Walker AI Clone0:16
What Problem are you solving, Media Message1:02
Homework.

Write down your three message points.

How to Answer Questions in a Media Interview Overview1:47
Answer One Question at a Time1:55
Keep Your Eyes on Your Message Points1:39
Keep your eyes on your three key message points using a cheat sheet during phone, radio, or TV interviews to stay on message and avoid introducing new info.
Do Not Repeat Negative Words from a Reporter1:03
Tell Reporters 'I Don't Know'2:38
Always Be Moving toward Your Message Points0:56
Give Brief Answers to Tough Questions1:41
Aim for All Three Messages In Every Answer4:02
Re-Write the Reporter's Questions in Media Interviews3:30
Don't Add One more thing at the End of the Interview1:39
Don't try to Control the Interview1:29
Homework

Have a colleague or freind conduct a practice interview with you. Record the interview using hte audio or memo record function from your phone or a computer. Answer questions and bridge back to message points in every answer. Listen to the audio and critique your answers.
Quiz 1

What is a Sound Bite Overview3:20
Sound Bites Bold Action Words0:49
Learn to craft quotable soundbites by using bold action oriented language strategically, balancing emphasis so reporters quote you without bias accusations.
Sound Bites Reporters Love Cliches1:40
Sound Bites Emotion0:51
Rehearse Your Online Interview Homework and Get Instant Feedback0:15
Sound Bites Give Specific Examples0:37
Sound Bites Absolutes0:42
Sound Bites Attacks2:02
Sound Bite Tools Humor1:15
Sound Bite Tools Rhetorical Questions0:35
Staging your message as rhetorical questions captures reporters' attention and adds variety to sentence structure. Leverage this approach to make your quotes more quotable in the final story.
Sound Bite Tools Analogies0:44
Sound Bite Tools Pop Culture References0:41
Three Easiest Sound Bite Tools1:31
Reflections on Sound Bites1:21
Homework

Have a colleague or friend conduct a practice interview with you. Record the interivew with an audio/memo recorder on your phone or computer. Answer every question, bridge to message points and use sound bites thoughout the interview. Listen to your audio and grade yourself.
Quiz 2

Requirements

Audio recording device

Description

Media Training. Imagine knowing before a news interview starts, exactly what quotes of yours are going to end up in that newspaper or online publication. You can control not only your messages but your sound bites and quotes that get into final stories.

You never have to be fearful of reporters again.

This Media Training course is designed specifically for people who are about to do media interviews with print reporters and online journalists (There is no on-camera TV training in this course). Students will learn exactly how to shape a media message, answer questions from reporters and speak in sound bites. If you are nervous or uncertain about how to get through a news media interview with a newspaper or text-based journalist, this course is specifically designed for you. The course has numerous specific videos outlining step-by-step the process you need to take in preparing for interviews. If you want to gain control of interviews and avoid career-damaging quotes, this Media Training course is designed for you.

Why go through even one more day lacking the skills you need to master print and online media interviews. Why take the risk of doing a bad or mediocre media interview when you could be giving great interviews, starting today. Sign up for this Media Training course now.

There is a 100% Money-Back Guarantee for this Media Training course. And the instructor also provides an enhanced guarantee.

What will students achieve or be able to do after taking this Media Training course?

Master newspaper interviews
Control Online news interviews
Understand the fundamentals of media interviews
Create Media Messages
Understand the process of answering questions in media interviews
Learn how to make messages quotable

What do Udemy Students say about this Media Training course?

"5 Stars! I have worked as a print journalist and this course is effective for anyone who needs to get ready to be interviewed." Rick Sheridan

''Short, clear, powerful.'' Steve Edelman

Who this course is for:

Business executives
Public officials
Managers
PR executives
Crisis managers

Media Training for Print/Online Interviews-Get Great Quotes

What you'll learn

Explore related topics

Course content

You Can Get Exactly What You Want Into the Final Story2 lectures • 2min

Here Is How You Develop a Media Strategy for the Interview13 lectures • 17min

Answering Questions in a media Interview11 lectures • 22min

Speaking in Sound Bites14 lectures • 16min

Housekeeping Matters6 lectures • 13min

Conclusion5 lectures • 10min

Requirements

Description

Who this course is for: