MBA in a Box: Business Lessons from a CEO
4.5 (7,204 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
41,822 students enrolled

MBA in a Box: Business Lessons from a CEO

A Complete MBA Training: Business Strategy, Management, Marketing, Accounting, Decision Making & Negotiation
Bestseller
4.5 (7,204 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
41,822 students enrolled
Created by 365 Careers
Last updated 6/2020
English
English [Auto], French [Auto], 8 more
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Current price: $135.99 Original price: $194.99 Discount: 30% off
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This course includes
  • 11.5 hours on-demand video
  • 1 article
  • 40 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Assignments
  • Certificate of Completion
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What you'll learn
  • Receive an 'MBA in a Box' certificate of completion
  • Acquire the same business acumen as MBA graduates
  • How to start a company from scratch
  • Understand how a business functions and what makes a company successful
  • Get promoted and be ready for a managerial role
  • Transition into a career requiring solid business knowledge
  • Be able to perform an industry analysis
  • Understand what the critical success factors in an industry are
  • Carry out SWOT analysis
  • Use Michael Porter's Five Forces model
  • Apply Game theory in real-life business situations
  • Understand what a competitive advantage is and how to acquire it
  • Be able to choose one of the three core strategies: Cost leadership, DIfferentiation, and Niche
  • Apply best practices when managing people
  • Understand how to recruit, select, onboard, develop, and motivate employees
  • Carry out effective marketing research
  • Perform market segmentation
  • Select the right target client group
  • Set up the 4 Ps of Marketing in a coherent way
  • Calculate Customer-Lifetime-Value
  • Understand financials
  • Be able to read and prepare the three financial statements - P&L, Balance Sheet, and Cash Flow
  • Perform financial statement analysis
  • Calculate cash flows
  • Become a master negotiator
  • Enlarge the pie for all negotiating parties
  • Have experience and be aware of different negotiating tactics
  • Expand the pie for all negotiating parties
Requirements
  • Absolutely no experience is required. We will start from the basics and gradually build up your knowledge. Everything is in the course.
  • A willingness to learn and practice
Description


Welcome to MBA in a box: Business lessons from a CEO! 

This is the only online course you need to acquire the business acumen to:  

  • Start up your own business  

  • Grow your existing venture  

  • Take your career to the next level  

  • Get promoted and apply managerial, financial, marketing, decision-making and negotiation skills in the real business world  

  • Have an all-around view of why some companies (and people) succeed when doing business and others do not  

This course is jam-packed with the same useful information and real-life case studies MBA graduates acquire throughout their training in top-tier business schools. We have even made it more interactive by preparing a gamebook for you. Yeah, that’s right! Learning business and finance need not be boring!   

The gamebook will test what you have learned and will simulate a real-world environment in which your decisions as a business executive will have real monetary consequences for a company. Can you think of any better way to reinforce what you have learned?  

An exciting journey from A-Z.  

If you are a complete beginner and you know nothing about business or finance, don’t worry at all! In each of the five main modules of the course, we start from the very basics and will gradually build up your knowledge. The course contains plenty of real-life examples and case studies that make it easy to understand.   

Five modules  

MBA in a box is a collection of the five courses that are most frequently taught to MBA students. We have carried out extensive research and explored the curriculums of the most successful MBA programs around the world including Harvard Business School, Wharton School of the University of Pennsylvania, INSEAD, Booth School of Business, London Business School and others. This is the reason the following modules have been included in this program:  

  • Business Strategy  

  • Management and HR Management  

  • Marketing Communications and Marketing Management  

  • Accounting and Financial Statement Analysis  

  • Decision Making, Persuasion, and Negotiation  

Teaching is our passion  

For over six months, we worked hard to create the best possible MBA course that will deliver the most value for you. We want you to succeed, which is why the course tries to be as engaging as possible. High-quality animations, superb course materials, a gamebook simulation, quiz questions, handouts and course notes, as well as a glossary with new terms are some of the extra perks you will get by subscribing.  

What makes this course different from the rest of the Business courses out there?  

  • High-quality production – HD video and animations (This isn’t a collection of boring lectures!)  

  • Knowledgeable instructor (CEO of an 8-digit business)

     

  • Complete training – we will cover all major topics and skills you need to become an entrepreneur, a successful investor, or a business executive  

  • Extensive Case Studies that will help you reinforce everything that you’ve learned  

  • Gamebook - solve our Gamebook and make this course an interactive experience to test what you’ve learned while taking the course  

  • Excellent support - if you don’t understand a concept or you simply want to drop us a line, you’ll receive an answer within 1 business day  

  • Dynamic - we don’t want to waste your time! The instructor keeps up a very good pace throughout the whole course  

  • Bonus prizes - upon completion of 50% and 100% of the course, you will receive two bonus gifts  

Why do you need these skills?  

  1. Salary/Income - it is not a coincidence that MBA graduates earn 40% more than their peers – they have the skills and knowledge that allow them to see the bigger picture. This course will give the same to you – a holistic view of why certain businesses succeed and what needs to be done to improve their performance

  2. Promotions - MBA students acquire valuable technical skills, which makes them the leading candidates for senior roles within corporations  

  3. Secure Future - there is a high demand for skilled business executives in the job market, and you won’t have to be concerned about finding a job   

  4. Growth - this isn’t a boring job. Every day, you will face different challenges that will test your existing skills   

This course comes with Udemy's 30 day no-questions-asked money back guarantee. So, you have nothing to lose! Subscribe to the course and give it a try!

Click the 'Take this course' button now! This will be one of the best decisions in your professional career!

 

 

Who this course is for:
  • People who want a successful career in Business
  • Aspiring entrepreneurs
  • Start-up founders
  • Business executives
  • Ambitious managers
  • Individuals who want to start their own company, but have not had the necessary business training
  • People who want to understand why some businesses are successful
  • Business intelligence analysts
  • Financial analysts
  • Anyone who wants to learn the subtleties of Business Strategy, Management, Marketing, Accounting, Decision Making and Negotiation
Course content
Expand all 186 lectures 11:29:01
+ Strategy: An Introduction
3 lectures 15:41
The difference between Corporate and Business Strategy
04:11
The importance of the Mission, Vision, Goals, and Values statements
06:13
Strategy - An Introduction
4 questions
+ Strategy: The industry life cycle model
6 lectures 19:46
The strategic importance of the industry life cycle model
01:44
The Introduction stage - A new industry is born
04:44
The Growth stage - An industry in its expansion phase
03:20
The Maturity stage - An industry at its peak
02:51
The Decline stage - An obsolete industry
03:51
Strategy - The industry life cycle model
6 questions
+ Strategy: Porter's Five Forces model - The competitive dynamics in an industry
7 lectures 25:11
Michael Porter's Five Forces model
01:53
The threat of new entrants
04:32
The threat of substitute products
02:59
The intensity of current competition
01:44
The bargaining power of suppliers
02:43
The bargaining power of clients
03:35
Porter's Five Forces framework applied in practice
07:45
The Five Forces model
8 questions
+ Strategy: Game Theory - Studying the interaction between multiple parties
4 lectures 08:12
An introduction to Game Theory
01:36
Zero-sum games - approaching situations with a win-lose perspective
01:32
Non-zero-sum games - considering both cooperation and confrontation
02:45
Tobacco companies - a real-life example of Game Theory application
02:19
Strategy - Game theory
3 questions
+ Strategy: Focusing on the inside of a business
2 lectures 06:40
Focusing on the inside of a business - An Introduction
00:45
A company's life cycle model - what should be done at different stages
05:55
Strategy - A company's life cycle model
2 questions
+ Strategy: Acquiring a competitive advantage
4 lectures 11:13
The quest for a competitive advantage - An Introduction
02:57
The importance of building a sustainable competitive advantage
02:58
The role of resources and capabilities
02:56
Acquiring an actual competitive advantage
02:22
+ Strategy: The three main competitive strategies
5 lectures 17:26
The three main competitive strategies
01:44
Cost leadership - sell cheap
06:35
Differentiation - be different
02:56
Niche (Focus) strategy - find your niche market
03:28
The danger of hybrid strategies
02:43
Strategy - Acquiring a competitive advantage & the three competitive strategies
10 questions
+ Strategy: Corporate growth strategies
5 lectures 15:46
The types of growth opportunities companies pursue
01:58
Organic growth - building a solid foundation
04:56
Inorganic growth - leveraging M&A transactions
01:56
Horizontal integration
02:34
Vertical integration
04:22
Strategy - Corporate growth strategies
4 questions
+ Strategy: The SWOT analysis framework
2 lectures 06:42
An introduction to SWOT analysis
03:07
SWOT analysis in practice - Starbucks
03:35
Strategy - SWOT analysis
1 question