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Matomo Database Unlocked: Learn to Extract & Analyze Data
Rating: 4.5 out of 5(9 ratings)
785 students

Matomo Database Unlocked: Learn to Extract & Analyze Data

Master SQL Queries, Optimize Performance & Unlock Powerful Insights from Matomo’s Analytics Data
Created byRonan Chardonneau
Last updated 2/2025
English

What you'll learn

  • Understand Matomo’s Database Structure – Learn how Matomo stores data and how different tables are connected.
  • Write SQL Queries – Extract visitor, event, and conversion data directly from the database.
  • Create Custom Reports – Go beyond Matomo’s built-in analytics to generate tailored reports.
  • Automate Data Extraction – Integrate Matomo data with BI tools, dashboards, or machine learning models.

Explore related topics

Course content

1 section • 27 lectures • 1h 6m total length

  • Prerequisite0:15
  • Video - What is Matomo Analytics?3:49
  • What is Matomo Analytics?0:44
  • Video - What is a relational database?5:03
  • What is a relational database?0:44
  • Video - What are MariaDB and MySQL?3:43
  • What are MariaDB and MySQL?1:17
  • Securing your Matomo's database0:17
  • Video - Why should you use Matomo's dabatabase rather than using Matomo UI?6:38

    Use the Matomo database for advanced, customizable data exports with custom SQL queries, offering performance and data warehouse ready outputs beyond API limits.

  • Why should you use Matomo's dabatabase rather than using Matomo UI?2:00
  • Video - What does the Matomo's database look like?2:58
  • What does the Matomo's database look like?0:02
  • Matomo on-premise: testing your reports within phpMyAdmin2:52
  • Video - Debugging Matomo SQL queries3:11
  • Debugging Matomo SQL queries0:08
  • Video - How to export the data from phpMyAdmin0:42
  • Matomo Cloud BigQuery & Database export0:05
  • Video - Matomo Cloud - Exporting data from AWS3:26

    Access Mattermost Cloud's BigQuery and Data Warehouse to export a database copy. Configure AWS CLI, generate credentials, and use endpoints to download or backfill data.

  • Going further in using the Matomo's database0:23
  • Video - Using the MySQL database connector of Microsoft Power BI4:03
  • Using the MySQL database connector of Microsoft Power BI0:18
  • SQL with AI2:46
  • Video - Matomo's database using CLI1:41
  • Matomo's database using CLI0:13
  • Video - How to create a custom report with several dimensions5:20
  • Video - Matomo.cloud only how to send data to BigQuery9:02

    Export Matomo data to BigQuery via the backfill export, create a project and dataset, enable the data transfer API, and load log_visit data from S3 for analysis.

  • Performing reverse engineering with AI in order to get a custom metric4:40
  • Let's see if you understood the main concepts of Matomo's database

Requirements

  • Matomo's knowledge, SQL very basics, to know what you are doing

Description

Sure! Here’s a compelling course description for "Matomo Database Unlocked: Learn to Extract & Analyze Data":

Course Description

Unlock the full potential of Matomo Analytics by diving deep into its database structure, SQL queries, and data extraction techniques. This course is designed for developers, analysts, and data enthusiasts who want to go beyond the Matomo UI and gain direct access to raw analytics data for deeper insights, custom reporting, and performance optimization.

What You’ll Learn:

  • Understand Matomo’s database schema and how data is stored

  • Write efficient SQL queries to extract visitor, event, and conversion data

  • Optimize database performance for faster data retrieval

  • Create custom reports that go beyond Matomo’s built-in analytics

  • Automate data extraction for BI tools, dashboards, and machine learning models

  • Debug tracking issues and ensure data accuracy

Why Take This Course?

Matomo’s UI is great for basic reporting, but direct database access unlocks limitless possibilities. Whether you want to speed up analytics, build advanced reports, or integrate with external tools, this course will equip you with the skills to master Matomo’s database like a pro.

No prior database experience? No worries! We’ll guide you through SQL basics before diving into Matomo-specific queries.

Join now and start leveraging Matomo’s database for smarter analytics and deeper insights!

Who this course is for:

  • Web analysts, data scientists

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