Masterclass in Design Thinking, Innovation & Creativity
What you'll learn
- Learn the entire Design Thinking process by working on your own challenge, from inception to validation
- Practice diverse tools that will enhance your creativity and innovation skills
- Deeply understand your target audience through various research methodologies
- Uncover surprising insights
- Learn to reframe problems into opportunities
- Create a Point of View on the challenge that will set you up for an innovative solution
- Build capacity for brainstorming and ideation
- Craft a prototype for a chosen solution and test with real users
Requirements
- No prerequisites, just curiosity, openness and willingness to step out of your comfort zone
- You will need a notebook, sticky notes and a marker
Description
Design Thinking is the leading discipline in the field of innovation.
In this masterclass, we will embark on a journey and discover new opportunities for innovation led by Rinat Sherzer, founder of Of Course Global, a purpose-driven innovation consultancy.
We'll go through the entire Design Thinking process from inception to validation.
It’s a process of crafting solutions while using creative problem-solving techniques. And is used by the most groundbreaking companies out there such as Apple, Capital One, and Airbnb.
It wisely navigates between wild big ideas and actionable steps.
Design Thinking is a process that not only allows you to create a validated solution but also gets you to know your users at a deep level and solve problems that really matter.
Design Thinking widely been adopted by UX Designers, product owners, entrepreneurs, and social entrepreneurs around the world.
We live in a saturated world of products and services. A world with many short term solutions that fail to benefit our society and environment. Wouldn’t you like to create the next big game-changing idea?
By the end of this masterclass, you will have deeply understood your target audience, uncovered surprising insights, came up with many exciting ideas and then prototyped and tested the chosen idea with real users.
Over the past 12 years, Rinat has helped thousands of people sharpen their creative skills and build purpose-driven solutions.
From managers in Fortune 500 companies such as Microsoft, Capital One and Pfizer to students in acclaimed universities such as Cornell, Parsons and Columbia University all the way to emerging entrepreneurs working on their first venture.
She helped startups grow into multi-million worth companies and designed strategies for global peace movements all by using the tools taught in this masterclass.
In this masterclass, you will learn the ins and outs of purpose-driven innovation through the Design Thinking. You will learn from real case studies and top creative tools out there.
It’s going to be a hands-on experience!
You will be encouraged to step out of your comfort zone, a lot! It’s going to be messy, eye-opening, and fun!
So if value-driven solutions, collaboration, and creative thinking speak to you, this Design Thinking, Creativity & Innovation masterclass is for you!
Music used in the videos by: Bensound
Who this course is for:
- Anyone Interested in Innovation, Creativity & Purpose Driven Solutions
- Product Owners and Managers
- UX Designers
- User Researchers
- Entrepreneurs & Social Entrepreneurs
Instructor
- 4.4 Instructor Rating
- 634 Reviews
- 2,219 Students
- 1 Course
Rinat Sherzer is a New York-based social entrepreneur, an educator, and a public speaker. I’m the founder of Of Course Global, a purpose-driven innovation consultancy.
Among their clients are: Capital One, Pfizer & Microsoft.
In over 12 years of experience in the field of Design Thinking & Innovation, she has helped startups grow into multi-million worth companies and designed strategies for global peace movements.
Rinat has lectured on Design Thinking & Social Innovation in acclaimed Universities such as Harvard, Cornell, Columbia, NYU, University of Pennsylvania, Cooper Union, College for Creative Studies.
She is an Adjunct Professor at Parsons School of Design and mentors entrepreneurs from all over the world, helping them bring their ideas into fruition.
Rinat's focus is in creating a society with equal rights and opportunities for all. You can see more about her research and work in her TED Talk: The Bloody Taboo With The Power To Change The World.
Rinat holds a Bachelor's degree in Biotechnology Engineering from Ben-Gurion University, Israel and an MFA in Design for Social Innovation from SVA, NY.