Master Sales Training for Consumer and Retail Business
What you'll learn
- Sales Training
- Consumer Business
- Retail Business
- Case Studies
- Formats of Retail
- Retail Business Terminologies
- Ideal selling Process
- Aids to selling, Trade offer, Market support
- Role of Analytics/ CRM
- Buyer-Seller Relationship
- Coping with online challenge
Requirements
- No prior experience in sales is required
Description
Master Sales Training for Consumer and Retail Business
Why should you join this course?
Want to reach the C-suite in your retail-oriented organization? Master the tricks of sales biz fast with this course. You’ll get to learn what it takes to make it as a sales professional in a B2C product company- right from knowing the concepts, how to pitch to post-sales service. Learn how to win over offline retail in an increasingly online world.
Kickstart by knowing what are the different formats of retailing and how to pitch to each. The retail world has its own language- concepts normally referred to by retailers, and you master the language first, before making your sales pitch. Learn about OTB, stock turn, weeks on-hand inventory, and more. Then you learn all the work that goes into building a successful sales pitch which starts from the drawing board right up to post-sales service. The course is not prescriptive in how you should build your pitch brick by brick, but it gives a solid framework for you to build onto, based on what is relevant for your product.
Further up, you learn how sales offers are made attractive with support from the marketing and finance departments of your organizations. You also learn data analytics to study what worked and what did not which serves as feedback for subsequent pitches. CRM tools that are crucial to marketing initiatives are further discussed here.
All in all, if you want a full-course meal on retail selling, this is it!
Master Sales Training for Consumer and Retail Business
The sales team of any organization plays an extremely crucial role- it is where the culmination of the entire organization’s efforts towards a goal happens. Selling to businesses requires a more technical understanding of the products. Retail selling (by and large for consumer goods) is less technical, but still not as simple as cold calling on or showing up in a store, presenting products & getting sales. It is a balance of art & science- the art of relationship building & science of data-backed insights that can help achieve the organizational goals- be it turnover, profits, brand presence or even a combination of these. Lot of background work goes into making a successful sale from product spectrum insight, designing, marketing support to launch, post-sale service and analytics. All of these stages will be covered in this module.
The retail business itself has evolved tremendously over the years starting with small neighborhood stores to now online sales. The way to sell to every format of retailing differs considerably because of the nature of operations, the customer profile that frequents the said outlet. Retail formats also differ in nature by ownership & operational arrangement of the store which we will discuss further. There are various terminologies in retail selling that will be covered which are important to understand to make a successful sales pitch to the different kinds of retailing models.
This course covers the following topics in greater detail
Formats of retail
Terminologies to know
Ideal selling process
Feedback from the market
Planning
Concept review
Sale Collection
Aids to selling: Trade offers, Marketing support
Role of Analytics/CRM.
Buyer-seller relationship
Enroll now.
Who this course is for:
- Sales or Retail professionals or anyone desire to start a career in retail or consumer sales
Instructor
- 4.4 Instructor Rating
- 8,124 Reviews
- 53,662 Students
- 34 Courses
ICMI Learning is at the forefront of technology-driven education, revolutionizing careers in Business, Financial Services, Banking and Payments since 2006. With a robust foundation in delivering transformative learning experiences, we pride ourselves on having educated over 55,000 individuals, both online and offline. Our journey is fueled by a passion for making high-quality education accessible and efficient for everyone, everywhere.
Our Collaboration with Udemy: We are thrilled to extend our expertise through Udemy, partnering to bring you unparalleled training solutions. ICMI Learning and Udemy Business collaborate closely to offer an extensive array of courses designed to meet the dynamic needs of global firms. Our curriculum is meticulously crafted by industry experts and practitioners who are dedicated to your learning and success.
Global Impact: Our global footprint spans over 150 countries, serving as the preferred partner for sourcing, training, and skill development. We have the privilege of working with esteemed clients, including global and domestic banks, leading brokerages, and financial services companies. ICMI Learning is not just about courses; it's about creating opportunities and empowering individuals across the globe.
Why Choose ICMI Learning? By enrolling in our courses, you're not just signing up for training; you're embarking on a journey to elevate your career with the help of seasoned professionals. Our courses are designed to be interactive, ensuring you can master new skills with minimal effort. Whether you're looking to advance in your current field or pivot to a new industry, ICMI Learning is your gateway to achieving your career goals.
Join us on Udemy to unlock your potential and transform your career with ICMI Learning – Where passion for education meets innovation.