Master Marketing Strategy for your Business

Profitable Marketing Strategy - ROI and results focused planning
Rating: 4.7 out of 5 (4 ratings)
619 students
Master Marketing Strategy for your Business
Rating: 4.7 out of 5 (4 ratings)
619 students
Profit driving, ROI focused Marketing for your business.

Requirements

  • Nope, this course is totally scalable and works for everyone and every kind of business.
Description

Marketing that makes sense, learn how to build a custom plan bespoke for your business's needs. Understand how to target your audience using the best channels and get the most out of your marketing money. Ensure return on investment and profit with a totally trackable and measurable plan suitable for photography, eCommerce, retail, fashion, services and any other kind of business start-up SME or Large.

Who this course is for:
  • Business owners, aspiring marketeers and those looking to increase revenue for their business.
Course content
5 sections • 15 lectures • 36m total length
  • Welcome
    00:32
  • Your business: The Marketplace and your business's position in it.
    01:52
  • Describe your business
    3 questions
  • Define your brand messaging
    01:42
  • Define your brand messaging
    2 questions
  • Audience and personas?
    05:03
  • Identifying your Audience & Target Personas
    3 questions
  • Defining your objectives
    02:09
  • Define your objectives
    3 questions
  • Outline your KPI’s and Measurement
    04:10
  • Outline your KPI’s and Measurement
    3 questions
  • Funnel stages for your business
    03:37
  • Your customer’s journey
    02:01
  • Map out your customer's journey
    4 questions
  • Channel Selection
    02:51
  • Choose your channels
    1 question
  • Plan your tactics
    02:18
  • Plan your tactics
    1 question
  • Go To Market Plan
    02:39
  • Create your Go To Market Plan
    1 question
  • Budget
    01:49
  • Create a budget that maps to your objectives and KPI's
    1 question
  • Looking for risks and pivot indicators
    02:56
  • Implement measurement and tracking tools
    01:12
  • Revisit KPI’s
    01:56

Instructor
Revenue Driving Digital Skills for Your Business
Superlative Digital
  • 4.7 Instructor Rating
  • 8 Reviews
  • 943 Students
  • 3 Courses

We are dedicated to helping you master revenue-driving digital skills to take your business to the next level. Whether that be innovative and measurable marketing strategy or eye-catching,  high-quality web site design we are here to help you be successful. With many years of with experience leading global B2B and B2C marketing programmes in various sized organisations,  we are dedicated to enabling businesses to develop and implement exemplary digital strategies that fit the ROI and profit needs of their business. We like to focus on building frameworks that are easy to adapt and master. Always employing data research and industry-leading examples to empower teams to reach their desired outcomes and focus on careful budget distribution to ensure return on investment.