Google My Business, Google Maps, GMB Mastery: For More Sales
What you'll learn
- Understand the core benefits of Google My Business and how it can drive significant traffic to both local and online businesses.
- Optimize a Google My Business profile to increase visibility in local search results and improve credibility with potential customers.
- Navigate and master the Google My Business dashboard, including leveraging lesser-known features like the Google Shopfront.
- Utilize Google My Business analytics to track traffic, customer behavior, and make data-driven decisions to boost sales.
- Harness the power of customer reviews and images to build trust and attract more website visits.
- Create engaging updates, offers, and events to keep your business profile active and draw new traffic from local searches.
- Leverage your GMB profile for online and offline growth, tapping into potential customers who are actively searching for your products or services.
Requirements
- Basic computer literacy – Students should be comfortable using a computer and the internet.
- A Google My Business account – It’s recommended that learners create or have access to their business's GMB account for hands-on application during the course.
- A willingness to engage with local SEO – No prior SEO knowledge is required, but students should be open to learning about local search optimization.
- Basic understanding of their business goals – Knowing what products or services you want to promote will help tailor your GMB profile more effectively.
- Access to high-quality images or product photos – To fully optimize your GMB profile, it’s helpful to have images of your business, products, or services readily available.
Description
Are you missing out on one of the most powerful (yet underused) tools to grow your business?
Whether you're a solopreneur, freelancer, or small business owner, Google My Business (GMB)—also known as Google Business Profile—is your secret weapon to:
+ Get found on Google Maps and local search
+ Drive consistent traffic to your business or website
+ Attract ready-to-buy customers
+ Boost your local and online visibility
Most businesses set up a profile and forget it—not realising GMB can become a lead and sales machine.
In this step-by-step course, you’ll learn how to:
Understand and apply the 4 key benefits of GMB for your business
Set up and fully optimise your profile for maximum visibility
Use the GMB dashboard with confidence
Leverage the Google Shopfront to showcase products and services
Use images, reviews, and posts to stand out and build trust
Analyse Google My Business Insights to drive smarter decisions
Promote offers, updates, and events to stay top-of-mind
By the end of this course, you'll be able to:
Rank higher on Google Maps and in local search
Turn profile views into website clicks and customer calls
Increase walk-ins, online orders, and bookings
Use Google My Business as a powerful, free marketing tool to grow sustainably
Who this course is for:
- Solopreneurs and small business owners
- Entrepreneurs
- Freelancers and consultants
- E-commerce store owners
- Local service providers
- Marketing professionals
- New business owners
Instructor
- 4.3 Instructor Rating
- 6,222 Reviews
- 324,690 Students
- 49 Courses
Welcome to Your Entrepreneurship Journey with Boomy Tokan!
Are you ready to transform your aspirations into a thriving business venture? Welcome to the Your Own Business Academy, where I'm delighted to guide you through the exciting world of entrepreneurship. Whether you're taking your first steps as a beginner or an experienced entrepreneur seeking to expand your horizons, this course is tailor-made for you.
About Me: Hello, I'm Boomy Tokan and I'm more than an instructor – I'm your partner on this exhilarating journey. With a Master's degree in Social Entrepreneurship and over a decade as a lecturer in Business Planning at City University, I've honed my expertise in nurturing and guiding individuals like you. Over my 20 years as a business advisor, I've raised over £3 million in small amounts for businesses and founded multiple successful ventures. My advice is not just theory; it's tried, tested, and proven in real-life scenarios.
Concrete Examples: Let me share some stories that exemplify the impact of our journey together:
#1. One of my exceptional mentees embarked on her business journey with a mere 10 pounds, driven by her unwavering determination. Today, her business has flourished, and she's on the brink of purchasing her first house, a testament to what dedication and strategic planning can achieve.
#2. I recently had the privilege of partnering with a struggling charity in Africa. Through collaborative strategic planning, we managed to secure nearly $40,000 in funding, amplifying the impact of their vital mission. Witnessing the transformation of their operations and their ability to make a difference was profoundly rewarding.
#3. Empowering a single mother to harness her life experiences and passion for storytelling, I guided her as she embarked on a journey to become an author. Today, she's in the midst of writing her third book, with international acclaim and a steady stream of income pouring in, proving that anyone can turn their passions into sustainable ventures.
Target Audience: This course caters to a diverse audience, from beginners eager to embark on their entrepreneurial journey to seasoned entrepreneurs looking to expand their knowledge and success. No matter where you are in your entrepreneurial path, you'll find valuable insights and strategies to propel you forward.
Credentials: MA in Social Entrepreneurship ? 10 Years as City University's Business Planning Lecturer ? 20 Years Business Advisor ? Raised over £3M for Businesses ? Over 6.5M Quora Views ? Serial Entrepreneur
Course Overview: Get ready to dive into a comprehensive curriculum designed to equip you with essential skills for entrepreneurial success:
Craft captivating business plans that captivate investors and drive growth.
Master the art of pitching your ideas and generating those crucial first sales.
Explore the world of marketing, public speaking, and effective communication strategies.
Understand the vital role of cash flow and financial management.
Learn the secrets of raising seed capital and turning your proof of concept into a viable MVP (Minimum Viable Product).
Student Testimonials: Here's what some of our enthusiastic students have to say:
Munalula L.: "This course has changed my perspective immediately. I now see the world through an entrepreneur's eyes. The content is actionable, and the instructor's logical approach makes it easy to understand."
Edie W.: "Turning ideas into action is a breeze with this instructor's guidance. The Business Model Canvas walk-through is an absolute gem."
Robert S.: "This course is a treasure trove of information. It's incredibly useful for anyone seeking advice. I've learned a lot and feel empowered."
Interactive Elements: Engage in quizzes and group discussions to solidify your understanding and connect with fellow learners. This interactive approach enhances your learning experience and encourages practical application.
Visuals: Experience captivating visuals that enhance your learning journey. High-quality images, informative graphics, and even a short video will make your learning experience both engaging and memorable.
Regular Updates and New Courses: Our commitment to your growth doesn't end with this course. I regularly update content to ensure its relevance, and I'll be rolling out new courses that delve deeper into advanced entrepreneurial concepts.
Clear Benefits: Enroll today to gain actionable skills, heightened confidence, and the potential for a successful business launch. You'll be equipped with the knowledge and strategies needed to navigate the entrepreneurial landscape effectively.
Engagement: I'm not just an instructor; I'm your partner throughout your learning journey. Feel free to ask questions, engage in discussions, and seek advice within the course. Your success is my priority.
Course Length: Choose from a variety of course lengths that suit your learning preferences. Whether you're looking for a quick, focused session or a comprehensive deep dive, you'll find the perfect fit.
Are you ready to unlock your entrepreneurial potential? Join me on this transformative adventure, where your dreams become reality.
Enroll now and let's embark on this incredible journey together!