Master Course : Selling Into the Manufacturing Industry 2.0
What you'll learn
- Analyze key trends, challenges, and market dynamics in the manufacturing industry.
- Identify customer needs and decision-making processes in manufacturing sales.
- Demonstrate effective relationship-building techniques for long-term client success.
- Apply technical product knowledge to communicate value and competitive advantages
- Develop negotiation strategies to handle objections and close complex deals.
- Utilize digital tools and CRM systems to enhance sales performance.
- Create compelling value propositions and differentiation strategies against competitors.
- Implement post-sales strategies to maximize customer retention and growth.
Requirements
- Basic skills and ideas of Manufacturing Industry Sales Process !
Description
Selling Into the Manufacturing Industry 2.0
The Selling Into the Manufacturing Industry 2.0 course equips sales and customer success professionals with the skills and knowledge needed to navigate the complexities of selling to manufacturers. This course explores key industry trends, common challenges faced by manufacturing clients, and the critical decision-making processes that impact sales success. Learners will develop expertise in consultative selling, relationship-building, and negotiation strategies tailored specifically for the manufacturing sector. By understanding how to align solutions with operational needs, participants will gain a competitive edge in securing and maintaining long-term client partnerships.
Through a combination of real-world case studies, practical exercises, and industry insights, this course will help learners refine their approach to technical sales, value-based positioning, and digital selling tools. Participants will also explore strategies for overcoming pricing objections, differentiating from competitors, and leveraging post-sales engagement to drive customer loyalty. Whether new to the field or looking to enhance existing skills, this course provides actionable strategies for sales success in the evolving manufacturing landscape.
In this master course, I would like to teach the major topics:
Module 1: Understanding the Manufacturing Industry
Module 2: Identifying Customer Needs in Manufacturing
Module 3: Relationship-Building Strategies
Module 4: Product Knowledge and Technical Expertise
Module 5: Negotiation Strategies for Manufacturing Sales
Module 6: Leveraging Digital Tools and Sales Technologies
Module 7: Competitive Differentiation and Value Proposition
Module 8: Customer Retention and Post-Sales Success
Enroll now and learn today !
Who this course is for:
- All UG and PG General Management, Business, Marketing, Finance, IT Students.
- Interested students to learn about the concepts of Selling Into the Manufacturing Industry
Instructor
Achievements on Udemy : (UDEMY TOP BUSINESS BEST SELLER & FULL TIME UDEMY INSTRUCTOR)
[1] Enrolled over 590,000 students from 214 countries & 47+ Udemy Business (UFB) Courses for Business Subscription.
[2] Delivered a staggering 4.01 million course enrollments, with 10,786,846 minutes taught Including UFB Courses (Upto March' 2025).
[3] Offered a diverse array of 332 courses, covering Business, General Management, Leadership, IT, Software and Systems, Psychology, Education, and Media Studies.
Credentials and Qualifications of Dr. José:
Dr. José's extensive qualifications showcase his dedication to various fields:
[1] Earned a Ph.D. in Entrepreneurship & Business Management in 2019, contributing to the understanding of business dynamics.
[2] Holds an M.Phil. in Business & General Management, establishing a solid foundation in comprehensive management knowledge.
[3] Completed a Masters in Financial Markets in 2015, demonstrating expertise in financial systems.
[4] Acquired a Masters in Information Technology in 2013, equipping him with technological proficiency.
[5] Achieved a Masters in Human Resource Management (MBA) in 2011, highlighting organizational skills.
[6] Secured a Bachelors in Mathematics in 2009, emphasizing analytical and statistics prowess.
[7] Earned a Diploma in Teacher Education in 2006, showing dedication to education.
This diverse academic background positions Dr. José as a well-rounded and versatile professional.
Teaching Experience:
Dr. José is an accomplished expert with a wealth of teaching and industry experience:
[1] Currently he is working as a Researcher and Professor of Florida Christian University (FCU Online), Orlando, FL.
[2] Serves as a Senior Researcher, Professor, and Subject Matter Expert at UTEL University, Universidad Centro Panamericano de Estudios Superiores - México, IBS-BFSU (International Business School - Beijing Foreign Studies University) China.
[2] Holds the title of Honorary and Visiting Professor at NGCEF Australia, ISCIP Canada, and Judge of the Research center for the Internationalization of companies from emerging economies (I-CEE) & Global Forum on Business Case Study.
[3] Dr. José, Specializes in digital transformation teaching, innovative teaching, and project based strategies for startup teaching in digital platform ecosystems.
Instructional Design and Curriculum Development Experience:
Dr. José's instructional design and curriculum development contributions are noteworthy:
[1] Designed and developed more than 5 specialized Post Graduate Master Degree courses for International Business School - Beijing Foreign Studies University (IBS-BFSU).
[2] Expertise in corporate entrepreneurship, organizational innovation, and learning.
[3] Over 15 years of experience as a business and IT consultant for over 20 successful startup businesses.
[4] Designed, developed, and hosted over 200 corporate business websites since 2007, receiving over 10 awards for graphic and web design.
Interests of Teaching Topics:
Dr. José's teaching interests span a wide range of subjects:
[1] Conducted, supervised, and handled more than 10,000 UG, PG students since 2007.
[2] Led training sessions for undergraduate and postgraduate Master Degree graduates in areas such as Entrepreneurship Development, Business Management, Human Resource Management and Development, Marketing, Digital Marketing, Finance and Financial Markets, Economics, Statistics, Education, Psychology, Leadership and Personal Development, Multimedia, Information Technology, IEEE Domains, and Software Certification Courses.
[3] Regular Keynote Speaker at AEIC China and Whither Our Economies (WoE) Lithuania.
[4] Currently guiding 5 Ph.D. Scholars in Business Administration, Computer Science, and IT Domains.
Certifications, Research and Publications:
Dr. José boasts an impressive list of certifications, research, and publications:
[1] Completed more than 30+ Software, IT, and Business Certifications.
[2] Serves as an Editor of Science Direct PLAS Journal, Ai Scholar China and certified reviewer for several renowned publishers from Springer Nature, Online Wiley, Emerald & SAGE.
[3] Published over 50 research and review articles, 8-12 solo-authored full case studies, 4 book chapters, and numerous book reviews and some listed in WoS & Scopus Listings.
[4] Google Scholar Citation 100+ and Research Gate Score is 270.90 with 54+ Citations, 59,299+ reads, and 27 Research Recommendations.
[5] European Alliance for Innovation (EAI) Score is 16.
Honors and Awards:
Dr. José's accomplishments are celebrated with various honors and awards:
[1] Top Funding Project Writer.
[2] Top Researcher Award 2019-2024.
[3] Best Ph.D. Thesis Award 2018.
[4] Distinguished Young Scientist 2017.
[5] University Topper (2011-2012).
[6] Seven-time recipient of the FCB - Faculty Competency Building Award (2011-2018).
[7] Mr. Perfect Award in 2008.
International Memberships and Activities:
[1] Holds memberships in 35+ International academic and professional bodies, including IEEE (ID : 96447154), Oulu Entrepreneurship Society - Finland, AfSAE (ID: 256521), ISPIM (ID: 1374), ITPA (ID: 29660) and many more.
[2] Volunteers for Scopus, Web of Science, and ABDC Indexed journals.
[3] Serves as an editorial and reviewer board member for over 30+ journals and has reviewed 200+ articles since 2019.