Master Course in Value Based Selling 2.0
What you'll learn
- Understand the core principles of value-based selling and how they differ from traditional sales approaches.
- Develop a customer-centric mindset by identifying and addressing customer pain points effectively.
- Craft compelling value propositions that align with customer goals and drive sales success.
- Apply psychological and persuasion techniques to build trust and credibility in sales interactions.
- Master negotiation strategies that focus on value creation and long-term customer satisfaction.
- Utilize data analytics and AI tools to personalize sales pitches and improve customer engagement.
- Leverage digital sales technologies to enhance the effectiveness of value-based selling strategies.
- Measure and improve sales performance using key metrics and continuous learning strategies.
Requirements
- Basic skills and ideas of Sales !
Description
In today’s competitive business landscape, traditional sales tactics are no longer enough. The Master Course in Value-Based Selling 2.0 equips professionals with cutting-edge strategies to shift from transactional selling to a customer-centric, value-driven approach. This course covers the fundamentals of identifying customer needs, crafting compelling value propositions, and leveraging advanced sales psychology to build trust and credibility. Through practical techniques and real-world applications, participants will learn how to communicate value effectively, overcome objections, and negotiate win-win deals that foster long-term customer relationships.
With a strong focus on digital transformation, this course explores the integration of AI-powered tools and data analytics to personalize sales efforts and enhance engagement. Learners will gain insights into measuring sales performance, optimizing strategies, and staying ahead of market changes. By the end of the program, participants will be equipped with actionable skills to drive revenue growth, differentiate their offerings, and position themselves as trusted advisors in their industry. Whether you’re a sales professional, entrepreneur, or business leader, this course will elevate your selling approach to the next level.
In this master course, I would like to teach 8 major topics:
Module 1: Foundations of Value-Based Selling
Module 2: Customer-Centric Approach
Module 3: Crafting a Compelling Value Proposition
Module 4: Sales Psychology and Persuasion Strategies
Module 5: Advanced Sales Techniques and Negotiation
Module 6: Data-Driven Selling and Personalization
Module 7: Leveraging Digital Tools and AI in Sales
Module 8: Measuring Success and Continuous Improvement
Enroll now and learn today !
Who this course is for:
- All UG and PG Business, Marketing, IT Students.
- Interested students to learn about the concepts of Value Based Selling.
Instructor
- 4.3 Instructor Rating
- 57,309 Reviews
- 603,651 Students
- 332 Courses
Achievements on Udemy : (UDEMY TOP BUSINESS BEST SELLER & FULL TIME UDEMY INSTRUCTOR)
[1] Enrolled over 600,000 students from 214 countries & 47+ Udemy Business (UFB) Courses for Business Subscription.
[2] Delivered a staggering 4.07 million course enrollments, with 11,541,409 minutes taught Including UFB Courses (Upto April' 2025).
[3] Offered a diverse array of 332 courses, covering Business, General Management, Leadership, IT, Software and Systems, Psychology, Education, and Media Studies.
Credentials and Qualifications of Dr. José:
Dr. José's extensive qualifications showcase his dedication to various fields:
[1] Earned a Ph.D. in Entrepreneurship & Business Management in 2019, contributing to the understanding of business dynamics.
[2] Holds an M.Phil. in Business & General Management, establishing a solid foundation in comprehensive management knowledge.
[3] Completed a Masters in Financial Markets in 2015, demonstrating expertise in financial systems.
[4] Acquired a Masters in Information Technology in 2013, equipping him with technological proficiency.
[5] Achieved a Masters in Human Resource Management (MBA) in 2011, highlighting organizational skills.
[6] Secured a Bachelors in Mathematics in 2009, emphasizing analytical and statistics prowess.
[7] Earned a Diploma in Teacher Education in 2006, showing dedication to education.
This diverse academic background positions Dr. José as a well-rounded and versatile professional.
Teaching Experience:
Dr. José is an accomplished expert with a wealth of teaching and industry experience:
[1] Currently he is working as a Researcher and Professor of Florida Christian University (FCU Online), Orlando, FL.
[2] Serves as a Senior Researcher, Professor, and Subject Matter Expert at UTEL University, Universidad Centro Panamericano de Estudios Superiores - México, IBS-BFSU (International Business School - Beijing Foreign Studies University) China.
[2] Holds the title of Honorary and Visiting Professor at NGCEF Australia, ISCIP Canada, and Judge of the Research center for the Internationalization of companies from emerging economies (I-CEE) & Global Forum on Business Case Study.
[3] Dr. José, Specializes in digital transformation teaching, innovative teaching, and project based strategies for startup teaching in digital platform ecosystems.
Instructional Design and Curriculum Development Experience:
Dr. José's instructional design and curriculum development contributions are noteworthy:
[1] Designed and developed more than 5 specialized Post Graduate Master Degree courses for International Business School - Beijing Foreign Studies University (IBS-BFSU).
[2] Expertise in corporate entrepreneurship, organizational innovation, and learning.
[3] Over 15 years of experience as a business and IT consultant for over 20 successful startup businesses.
[4] Designed, developed, and hosted over 200 corporate business websites since 2007, receiving over 10 awards for graphic and web design.
Interests of Teaching Topics:
Dr. José's teaching interests span a wide range of subjects:
[1] Conducted, supervised, and handled more than 10,000 UG, PG students since 2007.
[2] Led training sessions for undergraduate and postgraduate Master Degree graduates in areas such as Entrepreneurship Development, Business Management, Human Resource Management and Development, Marketing, Digital Marketing, Finance and Financial Markets, Economics, Statistics, Education, Psychology, Leadership and Personal Development, Multimedia, Information Technology, IEEE Domains, and Software Certification Courses.
[3] Regular Keynote Speaker at AEIC China and Whither Our Economies (WoE) Lithuania.
[4] Currently guiding 5 Ph.D. Scholars in Business Administration, Computer Science, and IT Domains.
Certifications, Research and Publications:
Dr. José boasts an impressive list of certifications, research, and publications:
[1] Completed more than 30+ Software, IT, and Business Certifications.
[2] Serves as an Editor of Science Direct PLAS Journal, Ai Scholar China and certified reviewer for several renowned publishers from Springer Nature, Online Wiley, Emerald & SAGE.
[3] Published over 50 research and review articles, 8-12 solo-authored full case studies, 4 book chapters, and numerous book reviews and some listed in WoS & Scopus Listings.
[4] Google Scholar Citation 100+ and Research Gate Score is 270.90 with 54+ Citations, 59,299+ reads, and 27 Research Recommendations.
[5] European Alliance for Innovation (EAI) Score is 16.
Honors and Awards:
Dr. José's accomplishments are celebrated with various honors and awards:
[1] Top Funding Project Writer.
[2] Top Researcher Award 2019-2024.
[3] Best Ph.D. Thesis Award 2018.
[4] Distinguished Young Scientist 2017.
[5] University Topper (2011-2012).
[6] Seven-time recipient of the FCB - Faculty Competency Building Award (2011-2018).
[7] Mr. Perfect Award in 2008.
International Memberships and Activities:
[1] Holds memberships in 35+ International academic and professional bodies, including IEEE (ID : 96447154), Oulu Entrepreneurship Society - Finland, AfSAE (ID: 256521), ISPIM (ID: 1374), ITPA (ID: 29660) and many more.
[2] Volunteers for Scopus, Web of Science, and ABDC Indexed journals.
[3] Serves as an editorial and reviewer board member for over 30+ journals and has reviewed 200+ articles since 2019.