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Master ChatGPT: Build AI Assistants That Know Your Business
Highest Rated
3,297 students
What you'll learn
- Build your own AI assistant using ChatGPT for real business tasks
- Use the ChatGPT interface and tools with confidence
- Understand what ChatGPT can and can't do, and how to work with it effectively
- Learn prompt engineering skills like step-by-step prompting and prompt chains
- Teach ChatGPT to match your brand voice and writing style
- Guide your AI assistant to choose and apply the right messaging framework for your audience
- Create core messaging assets like value propositions, elevator pitches, and messaging pillars
- Use your AI assistant to plan marketing campaigns, including themes, channels, and timelines
- Write landing pages and other campaign materials with the help of your AI assistant
- Create email sequences for different stages of your lead nurturing process
- Write ad copy for platforms like Google and LinkedIn, including A/B test variations
- Become more confident when you talk about or learn about AI
Explore related topics
Course content
11 sections • 11 lectures • 1h 59m total length
Requirements
- Has a general idea of a task, process, or problem they want to improve with AI
- Open to experimenting with prompts and workflows
- Able to use Google Docs, websites, and basic forms
Description
Do you wish you had your own personal AI assistant that could help you with your daily work, writing emails, creating landing pages, building campaigns, and more?
In this hands-on course, you’ll learn exactly how to build that assistant using ChatGPT.
You'll create a custom GPT that knows your business, understands your audience, and writes in your voice. Once you’ve built it, you’ll wonder how you ever got along without it.
This course is for professionals who want to get things done with AI. We skip the hype, history, and theory, and dive straight into building your own AI tool. Whether you're a marketer, founder, operator, or AI enthusiast, you'll walk away with a practical system you can use immediately.
Here’s what we’ll do together:
Teach ChatGPT the specifics of your business and product
Customize your GPT with your messaging, voice, and personas
Generate real go-to-market content like:
Landing pages
Email sequences
Ad copy
Campaign briefs
Positioning docs and more
Downloadable Materials
Everything we use in the course is yours to keep. You’ll get:
All prompts and templates in downloadable formats
A reusable template structure you can customize for your own business
Filled-out examples using our sample company, AnyQuest, to show how everything fits together
A full copy of the course slides for easy reference
By the end of this 2-hour course, you’ll have a fully functioning GPT assistant that’s trained to help you with your actual work—day in and day out.
Who this course is for:
- Marketers, founders, and business operators who want to use ChatGPT to speed up content creation
- Professionals who’ve dabbled in AI and want to go beyond basic prompt use
- Anyone responsible for generating messaging, campaigns, or go-to-market materials
- Those who want to build a ChatGPT-powered assistant that understands their business, audience, and tone
- People who are tired of generic AI output and want something custom, useful, and on-brand