Local Marketing 2026: Google My Business, SEO, Social Media

Set up your Google business listing by entering your business name, category, and address on google.com/business. Verify ownership to appear on the map and optimize your profile to attract clients.

Hide your private address in Google My Business by clearing the address in the info tab and applying. Google keeps your address on file and rankings remain unaffected.

Set up and optimize Google My Business profile by editing profile details, adding phone, website, hours, social profiles, photos, products, and services to improve how it appears to users.

Learn the top three local-pack ranking signals—proximity, reviews, and keyword-rich titles—and how a complete Google My Business listing, proper category, and active posts boost three-pack visibility in organic local searches.

Learn how to add posts, offers, and events to your Google My Business profile, with photos, dates, and call-to-action buttons, to promote locally and attract customers.

Explore how adding the town name to your Google business listing title can improve local three-pack rankings, alongside service keywords like maid or cleaning service in Evanston.

Learn how to get reviews for your Google My Business listing by sending the review link to customers via WhatsApp or Facebook, and follow Google Terms of Service best practices.

Enhance your Google My Business profile with professional exterior and interior photos and a 1–3 minute video that explains services and invites ideal clients with a clear call to action.

Learn how to reply to reviews to protect rankings and engage customers. Address negative feedback with care—apologize, outline fixes, and highlight positives for future readers.

Add products to your profile by filling the add product form with a URL, description, price, and photo, publish, and drive visitors to your sales page.

Analyze how active social media and brand mentions reinforce citations, boosting Google Local rankings and branded searches for brands with consistent, real online activity.

This case study shows a Princeton music school owner who grew revenue tenfold after applying the course’s local SEO and Google Maps strategies, now dominating Maps results and inquiries.

Assess your Google business profile in the performance tab to diagnose low activity. Optimize with keywords to improve ranking, solicit reviews, update photos, and align your site to boost calls.

set up and optimize google ads for a local business, placing campaigns in search results and the map's 3-pack, targeting specific locations, keywords, and languages while tracking phone call leads.

Analyze how duplicate listings and a strong website authority shape Google map three-pack rankings. Emphasize using main keywords in titles and building citations on local directories to boost SEO.

Engage in a practical exercise to contrast local seo with general seo by listing four key differences, then compare your answers with mine in the next video.

Compare local seo and general seo by highlighting smaller search volumes yet higher likelihood of becoming clients, near me search, and lighter competition, with map results and mobile emphasis.

Learn to set up a local business website with minimal costs, explore technologies and outsourcing development, and craft a highly converting site that drives the next step within a week.

This lecture showcases a local business website example, New York dental art, emphasizing a high-end layout with large contact prompts, reviews, before-and-after photos, and SEO-friendly interlinked pages.

Discover how to build an seo-optimized website from scratch using AI vibe coding with atoms.dev, including vibe seo and landing pages to rank on Google.

Create a seo-focused website draft by researching keywords, building a topic taxonomy, and crafting a detailed prompt with optimized urls, faqs, interlinks, and calls to action.

Preview a fully built site with a homepage, five category pages, and 40 topic pages, then edit titles, interlink pages, and publish to start gaining age in the Google algorithm.

Explore atoms pricing: free tier with 15 daily credits (up to 25 per month) and a pro plan with 100 credits monthly, plus annual discounts using alex10.

Launch your website by connecting your custom domain, configuring DNS records (A and TXT), and publishing through your hosting project with GoDaddy as the provider.

Show how to launch a live website, manage domains and SSL, fix a typo that affected connection, and submit the site to Google Search Console to assess health.

Port your existing website to Adams by downloading a zip from your server and uploading it for AI recreation. Use screenshots from sites as inspiration and repoint your domain.

Use a technical search engine optimization checklist of ranking factors and ai to generate person and organization schema in the header, enabling structured data and rich snippets.

Boost homepage conversion by pairing compelling headlines, credibility, and social proof with clear contact options and strong calls to action, while aligning sales copy with SEO keywords.

Master seo by starting with keyword research to identify high-value, rankable keywords, then apply on-page seo across your site and listings, followed by off-page seo to boost ranking across platforms.

Access the free Google keyword research tool inside Google Ads to perform SEO keyword research, discover new keywords, and evaluate average monthly searches and volume for SEO planning.

Use the Google keyword tool to explore SEO keywords, compare intent, and identify long-tail phrases you can rank for locally, avoiding highly competitive terms.

Compare long tail and short tail keywords and learn how timing and intent influence profitability in local seo, with examples from dentists and cooking pans, and avoid vanity keywords.

Present a practical local keyword research example for a dentist, covering neighborhood terms like Astoria and near me, service and emergency keywords, for website and Google My Business.

Explore voice SEO as a growing local search trend driven by natural language queries on mobile and smart home devices, and optimize to stay ahead.

Rank locally by optimizing your Google business profile, on-page SEO keywords, reviews, backlinks, and user behavior, while using citations and social media mentions.

Master on-page seo by placing keywords on your site after keyword research, focusing on serps, meta title and description tags, urls, and h1/h2 structure.

Learn to install and use the Yoast SEO plugin for WordPress, set a focus phrase and meta titles/descriptions, and review the SEO analysis, plus compare with Rank Math.

Learn to set your seo meta title and meta description by hand in html, whether you code from scratch or use any platform, and understand how to edit these tags.

Interlink your own site pages to boost SEO today. Use varied anchor text to signal topics to Google and reinforce internal pages with a white hat day one strategy.

Explore advanced on-page interlinking by creating internal links to sections on the same page, using a flyer marketing page as a table of contents to boost seo.

Learn how brand mentions and citations act as easy, early trust signals to boost your site's SEO, with practical steps to build social profiles and local listings.

Identify good backlinks by prioritizing relevant, authoritative sites and prominent placements, such as homepage links or high-visibility content placements, while avoiding distant, low-visibility pages; improve ranking in Google search.

Learn a brute-force outreach strategy called link begging to acquire backlinks by sending a prewritten script to blogs, podcasts, and influencers, or hire a freelancer, despite a low success rate.

Reach out to friends on social media, then professional contacts and groups to earn backlinks from niche websites, using private messages and mutual favors.

Learn to book radio and podcast appearances for free using radio guest list dot com and podcast guests dot com, to drive traffic and client leads through daily email outreach.

Discover white-hat strategies to rank pages in the Google top 10 through long-term link building, interlinking, table of contents links, keyword density, meta tags, and rich content.

Explore Google Search Console, a tool to understand your website's health and ranking, and monitor it. Learn theory without a site, then return to apply steps when you have one.

Learn to set up and verify ownership in google search console to track page rankings and perform seo tasks, using email-based upload or dns/text/cname verification, for free.

Create and submit a sitemap.xml to guide the Google bot through crawlable pages for indexing, using Yoast SEO or xml-sitemaps.com and checking for broken links in Google Search Console.

Learn to submit new URLs and check page status in Google Search Console, request indexing, and diagnose crawlability with sitemaps and robots.txt to improve indexing and ranking.

Diagnose why your page isn't indexed by Google using Search Console, by evaluating writing quality, page speed, and mobile rendering. Adopt a growth mindset; resubmit after improvements.

Explore how to monitor page ranking performance in Google Search Console, tracking top queries and pages, impressions, and click-through rate, then boost rankings with content improvements and links.

Trace the evolution from Urchin to Google Analytics 4, and learn how GA4 handles cross-device journeys, privacy laws, and AI-driven data to monitor what users do on your website.

Learn how ga4 uses event-based tracking rather than sessions, enabling customizable events, basic visits, custom traffic reports, predictive analytics, and data streams across apps and websites.

Set up a fresh Google Analytics 4 property from scratch, configure account and data sharing, create a web stream, and install the tag to track page views and scrolls.

Create a GA4 data stream for your website, note the measurement ID, and install the tag manually in the html head or via the WordPress Monster Insights plugin.

Explore Google Analytics 4 with demo accounts, viewing real-time data from the Google Merchandise Store, tracking shopping cart conversions, and building custom reports with machine learning insights.

Learn how to use Google Search Console and Google Analytics together to monitor website health, SEO performance, and user engagement, and to measure ranking, clicks, impressions, acquisition, and conversions.