
Learn how to add posts, offers, and events to your Google My Business profile, with photos, dates, and call-to-action buttons, to promote locally and attract customers.
Explore how adding the town name to your Google business listing title can improve local three-pack rankings, alongside service keywords like maid or cleaning service in Evanston.
Learn how to get reviews for your Google My Business listing by sending the review link to customers via WhatsApp or Facebook, and follow Google Terms of Service best practices.
Add products to your profile by filling the add product form with a URL, description, price, and photo, publish, and drive visitors to your sales page.
Assess your Google business profile in the performance tab to diagnose low activity. Optimize with keywords to improve ranking, solicit reviews, update photos, and align your site to boost calls.
Engage in a practical exercise to contrast local seo with general seo by listing four key differences, then compare your answers with mine in the next video.
Compare local seo and general seo by highlighting smaller search volumes yet higher likelihood of becoming clients, near me search, and lighter competition, with map results and mobile emphasis.
Learn to set up a local business website with minimal costs, explore technologies and outsourcing development, and craft a highly converting site that drives the next step within a week.
This lecture showcases a local business website example, New York dental art, emphasizing a high-end layout with large contact prompts, reviews, before-and-after photos, and SEO-friendly interlinked pages.
In this section, I explain how to create a website for your local small business. In order to have a website, you need to choose a good domain name, so in this lecture, I explain how to find a good domain name for your business.
Discover how to build an seo-optimized website from scratch using AI vibe coding with atoms.dev, including vibe seo and landing pages to rank on Google.
Preview a fully built site with a homepage, five category pages, and 40 topic pages, then edit titles, interlink pages, and publish to start gaining age in the Google algorithm.
Explore atoms pricing: free tier with 15 daily credits (up to 25 per month) and a pro plan with 100 credits monthly, plus annual discounts using alex10.
Launch your website by connecting your custom domain, configuring DNS records (A and TXT), and publishing through your hosting project with GoDaddy as the provider.
Show how to launch a live website, manage domains and SSL, fix a typo that affected connection, and submit the site to Google Search Console to assess health.
Master seo by starting with keyword research to identify high-value, rankable keywords, then apply on-page seo across your site and listings, followed by off-page seo to boost ranking across platforms.
Compare long tail and short tail keywords and learn how timing and intent influence profitability in local seo, with examples from dentists and cooking pans, and avoid vanity keywords.
Present a practical local keyword research example for a dentist, covering neighborhood terms like Astoria and near me, service and emergency keywords, for website and Google My Business.
Discover a free long-tail keyword research and ranking strategy tool for students that generates long-tail variations and provides actionable SEO strategies, meta titles, H1 headings, and internal linking plans.
Explore voice SEO as a growing local search trend driven by natural language queries on mobile and smart home devices, and optimize to stay ahead.
Master on-page seo by placing keywords on your site after keyword research, focusing on serps, meta title and description tags, urls, and h1/h2 structure.
Learn to set your seo meta title and meta description by hand in html, whether you code from scratch or use any platform, and understand how to edit these tags.
Learn how brand mentions and citations act as easy, early trust signals to boost your site's SEO, with practical steps to build social profiles and local listings.
Identify good backlinks by prioritizing relevant, authoritative sites and prominent placements, such as homepage links or high-visibility content placements, while avoiding distant, low-visibility pages; improve ranking in Google search.
Reach out to friends on social media, then professional contacts and groups to earn backlinks from niche websites, using private messages and mutual favors.
Learn to set up and verify ownership in google search console to track page rankings and perform seo tasks, using email-based upload or dns/text/cname verification, for free.
Explore how to monitor page ranking performance in Google Search Console, tracking top queries and pages, impressions, and click-through rate, then boost rankings with content improvements and links.
Learn how ga4 uses event-based tracking rather than sessions, enabling customizable events, basic visits, custom traffic reports, predictive analytics, and data streams across apps and websites.
Set up a fresh Google Analytics 4 property from scratch, configure account and data sharing, create a web stream, and install the tag to track page views and scrolls.
Create a GA4 data stream for your website, note the measurement ID, and install the tag manually in the html head or via the WordPress Monster Insights plugin.
Explore Google Analytics 4 with demo accounts, viewing real-time data from the Google Merchandise Store, tracking shopping cart conversions, and building custom reports with machine learning insights.
Most effective strategies to promote a local business! Stop wasting your time on strategies that don't work and begin getting clients!
* OVER 4,000 DELIGHTED STUDENTS HAVE TAKEN THIS LOCAL BUSINESS MARKETING COURSE
Made the course more actionable
More local SEO strategies with Google My Business
Added full section on business card marketing
Added full section on flier marketing
This course is full of strategies to promote a local business.
WHY I MADE THIS COURSE
Small business owners usually struggle with promoting their business. The first thing people usually think of for promotion are Instagram, Facebook, Twitter, fliers and business cards to promote their businesses. Those are fine, but there are so many other marketing strategies for local businesses that are more effective. This course shows you those much more effective strategies.
In addition to the course lectures, you get my help and advice! Students are able to start discussions and message me with private questions. I answer 99% of questions within 24 hours. I love helping students who take my courses and I look forward to helping you.
INSTRUCTOR BACKGROUND
I've been an entrepreneur for 20+ years, have coached 1,000+ entrepreneurs in person, taught 900,000+ students, impacted millions of entrepreneurs worldwide creating 6 and 7-figure businesses in the process, and I would love to help you.
BONUSES INCLUDED
* Lots of extra freebies, downloadable worksheets, and exercises to make the course more interactive and valuable
* My list of 50 business-success skills after you complete the course
* Be entered to get chosen for my student of the month status and have your business featured
RESPONSIVE AND CARING INSTRUCTOR: WORLD-CLASS STUDENT SUPPORT
If you have questions, know that I am here to help! I answer 99% of student questions within 24 hours. Many students tell me that other instructors don't respond. Well, I do because
1) I care about my students.
2) I feel a responsibility to make sure that students get their money's worth from the course.
CERTIFICATE OF COMPLETION WHEN YOU FINISH THE COURSE
When you complete 100% of the videos in this local SEO course, you will be emailed a certificate of completion by Udemy so you can show it as proof of your expertise and that you have completed a certain number of hours of instruction in local SEO and local business marketing.
MONEY-BACK GUARANTEE
The local SEO course comes with an unconditional, Udemy-backed, 30-day money-back guarantee. This is not just a guarantee, it's my personal promise to you that I will go out of my way to help you succeed with local marketing just like I've done for thousands of my other students.
Invest in your future. Enroll now.