Marketing Analytics Made Simple With Google Analytics
What you'll learn
- Understand the Google Analytic Dashboard
- Increase traffic & sales by focusing on the few metrics that actually matter
- Get job-ready experience with a Google Analytics Demo Account
- Track the success of social media and marketing campaigns
- Set up Google Analytics correctly in just a few minutes
- Find popular pages and how they contribute to revenue (or success)
- Understand and apply key terminology
- Track a monetary value for actions, goals and outcomes
- Troubleshoot poorly performing content or pages
- Create goals that provide measurable outcomes for your marketing efforts
- Learn skills necessary for reading Google Analytics reports
Requirements
- No experience required - demo account included
- You'll need a website with Google Analytics installed and tracking data
Description
Enroll today to grow your business and career with Marketing Analytics Made Simple With Google Analytics!
I created this course because too many businesses and business owners have told me that they have Google Analytics, but they just don't use it. When asked, the reasons are usually, "too complicated," "not sure what to look for" or "I just don't understand."
That is so unfortunate because Google Analytics contains information that can make an immediate impact in growing your business! The difficult part is finding information to help you set it up properly, understand the interface, and how to read the reports.
In this course, I'm going to use a lecture format, but with dozens of Google Analytics screen captures to help you navigate alongside as I teach you how:
Go from Beginner to Advanced
By the end of this Google Analytics course, you will be using Google analytics as a powerful tool to monitor the health of your business and identify growth opportunities.
You'll go from beginner to advanced and your instructor will take you through each step on screen:
Create a Google Analytics Account
Install Tracking Code
Load Demo Data from a Real Online Store
Add Filters to Remove Internal Traffic
Analyze Real-Time Reports
Analyze Audience Reports
Analyze Acquisition Reports
Analyze Behaviour Reports
Deep Dive Into Data with Dimensions & Segments
Track Marketing Campaigns with Campaign Tagging
Add Colleagues to Google Analytics
Configure Goal Tracking
Remove Spam Traffic
Set Up Custom Alerts
Master new features like Analytics Intelligence
This Course Also Comes With...
Lifetime Access to All Future Updates
Fast & Friendly Support in the Q&A section
Udemy Certificate of Completion Ready for Download
A 30 Day "No Questions Asked" Money Back Guarantee!
This Offer Won't Last Forever
Enroll today to grow your business and career with Marketing Analytics Made Simple With Google Analytics!
Don't worry you have 30 Days Money Back Guarantee By Udemy
Who this course is for:
- Small/Medium Business owners strapped for time
- Website mangers/marketers who need to measure results
- Bloggers who want to build their business
- This course is meant for beginners who get stumped from the start. For those who have clicked around, but get frustrated at the lack of directions or obvious insights.
- Anyone who has a website, but has no idea how to navigate Google Analytics
- If you are at the step of creating customer reports, this may be too simple for you.
Course content
- Preview01:58
- Preview05:21
- Preview04:37
- Preview06:28
- 13:47Google analytics structure
- 08:53Real time analytics
- 11:06Google Analytics Session
- 17:03Audience Insight
- 12:05Cohort Analysis
- 19:42Acquisition Insight
- 19:34Behaviour Reports
- 07:22conversion report
- 06:47View in Google Analytics
- 06:33Customise dashboard
- 05:01Annotations Feature
- 04:16custom audience
- 05:04custom segment
- 10:47Goals & Funnels
- 08:13Goals Settings
- 05:42Event, Tag & Goal
- 02:57connecting Google Search Console
- 10:56Attribution
- 02:46Custom alerts
- 05:04upload files
- 06:52Tool Bar
- 04:41View in Google Analytics
- 04:45Dimension & Reports
- 03:12Secondary dimension
- 02:045 Step Process Report
- 06:10Practical Cases 1
- 04:10Practical Cases 2
- 04:36Practical Cases 3
- 07:02Practical Cases 4
- 04:23Practical Cases 5
- 00:56Most Used Reports in Google Analytics
- 02:52Most Used Reports in Google Analytics 1
- 02:38Most Used Reports in Google Analytics 2
- 06:08Most Used Reports in Google Analytics 3
- 03:40Most Used Reports in Google Analytics 4
- 02:28Most Used Reports in Google Analytics 5
- 04:49Custom Reports Customization 1
- 05:08Custom Reports Customization 2
- 08:05Custom Reports Customization 3
- 05:58Custom Reports Customization 4
- 05:10Custom Reports Customization 5
- 04:38Custom Reports Customization 6
- 02:58Custom Reports Customization 7
- 11:16Regex Feature
- 02:00Thanks you to be with me :)
- 03:16Important Updates
- 00:12Bonus
Instructor
![Being Commerce](data:image/svg+xml,%3Csvg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 64 64"%3E%3C/svg%3E){kind=avatar}
- 4.5 Instructor Rating
- 416 Reviews
- 12,985 Students
- 64 Courses
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