Making a Business Plan that Investors like

You'll need an executive summary to preface your report, whether you've written a business strategy or an investment proposal. The summary should highlight the most relevant aspects of your report, but avoid boring the reader with minor details. Save the analysis, charts, data, and glowing testimonials for the actual report. This is the time to grab the attention of your reader and explain what you do and why they should read the rest of your business plan or proposal.

For an Executive Summary of an Established Business, we take into account the following

Mission Statement — tell you Articulates the aim of your organization. In a few phrases clarify what your company performs and your key ideas and business philosophy.

Firm Information — Give a brief history of your company

Firm Highlights – highlight the evolution of the business

Financial Statement - if the purpose of upgrading the business plan is to seek extra capital for expansion

Future ambitions – describe your aspirations for the business.

Some Basic Tips and Tricks of Writing a Business Summary will be discussed in this lecture.

The company description of your business plan defines the goal and direction of the company so potential lenders and partners can build an accurate idea about who you are.

SWOT analysis is a framework for identifying and analyzing an organization's strengths, weaknesses, opportunities, and threats — this is what makes up the SWOT acronym.

The fundamental purpose of SWOT analysis is to enable organizations in raising knowledge of the aspects in making a business decision.

The balance sheet is a snapshot description of the assets, liabilities, and equity of your business at a certain point in time. For a startup, this would be on the day the business begins. In this section, I will discuss how to formulate a balance sheet for your business which will be later incorporated into your business plan.

In this lecture example of a balance sheet is discussed.

This Lecture gives a brief summary of what we have learned so far.

In this lecture, I will tell you how you can make the most out of this course and contact details for any Q&A