MailerLite email marketing: The fastest way to email mastery

Explore how to create newsletters with MailerLite, using drag-and-drop, rich text and HTML editors, and build and run campaigns with automation workflows.

Master the drag-and-drop editor to design newsletters using content blocks, personalize sections with dynamic content, and save templates while previewing and testing before sending.

Master the rich text editor by building emails with blocks (text, image, video, table, signature, divider, button), using the built-in footer with unsubscribe, and applying dynamic content and social links.

Learn to use the html editor to import, paste, or write newsletter code, and leverage content, snippets, variables, and unsubscribe-aware footers to create compliant, personalized campaigns.

Discover how to build campaigns and newsletters that engage subscribers, with tips on structuring, writing, and designing visually appealing content, testing, and improving content relevance.

Create and manage campaigns to launch your newsletter strategy, using filters; choose regular, A B split, RSS, or auto resend, then name and save with drag and drop editor.

Design and customize your first MailerLite campaign using the drag-and-drop editor, set global styles, add content blocks, call-to-action, videos, surveys, rules, and save as a template for future campaigns.

Finish your design, then select recipients and review content before sending. Send now, schedule, or deliver by time zones, with an A/B split test covered in the next video.

Learn how to run ab split tests in MailerLite to compare subject lines and sender names and apply the winner based on open or click rates.

Create RSS campaigns by linking your RSS feed URL, setting weekly or daily delivery, and using a drag-and-drop editor to feature articles for subscribers.

Learn to set up auto resend campaigns to boost open rates by sending a second email to non-openers with a personalized message and different subject lines.

Review campaign analytics in the report, using tabs for overview, survey report, view, email, subscriber activity, link activity, and location data to assess opens, clicks, and engagement.

Automations streamline email marketing by letting you design, schedule, and customize month-long newsletter sequences triggered by subscribers, including welcome emails, promotions, and event notices.

Build and manage a multi-step automation workflow that triggers when a subscriber joins the Travelers group, sends emails with delays, tracks opens, and moves subscribers between groups.

Navigate automation analytics by selecting a workflow to review its trigger, queue, and completion stats. Export monthly statistics, review individual reports, and inspect history of activations and deactivations.

Master email marketing by sending great content and expertly managing and growing your subscribers, whether gained organically from website or social media, while organizing and learning subscriber behavior.

Navigate the subscriber management zone in MailerLite, segment groups with search filters, export data, and monitor growth and engagement in the stat tab.

Import subscribers from CSV, text files, or Excel/Google Sheets, clean duplicates, match fields, and finish import; you can also add single subscribers or import from MailChimp and assign groups.

Learn to organize subscribers with groups, tags, and segments to send targeted campaigns and automations; create, view, merge, or delete groups, and manually manage subscribers in the subscriber zone.

Group subscribers by common traits to send targeted, personalized campaigns and boost open and click rates. Create segments with filters like groups and location, save, and let rules update automatically.

Edit and organize your subscriber list in MailerLite by searching, filtering, and editing subscriber details. Merge similar groups, create win-back segments, and use bulk actions while maintaining GDPR compliance.

Customize the unsubscribe page with the drag-and-drop editor, edit the template to match your branding, configure unsubscribe options, and save the template for future unsubscribes.

Learn how sign-up forms collect new subscribers and boost opens and clicks through embedded forms, pop ups, and landing pages. Create impactful forms that convert visitors into leads.

Create embedded forms to collect subscribers and assign them to a group, customize styling and fields, and use the unique URL or embed code to connect to your site.

Learn to create and customize promotional forms in mailer lite, including template selection, design options, triggers, visibility settings, and the JavaScript embed snippet.

Learn to create and customize MailerLite popup forms with a drag-and-drop editor, template previews, and a JavaScript snippet to grow your recipient groups.

Embed your MailerLite form on every webpage by copying the universal JavaScript snippet into the head section, between opening and closing head tags, and consult support for HTML integration.

Review MailerLite form analytics to track subscribers gained, form views, and conversion rate. See that pop up and embedded forms share analytics, with daily stats and subscriber details.

Connect your form to an automation to automatically send a sequence of newsletters when a subscriber completes a form. Navigate forms, select a form, open overview, then automation to connect.

Learn the difference between single and double opt-in, enable double opt-in on forms to ensure valid emails and reduce hard bounces, and customize the confirmation email to match your branding.

Convert traffic into subscribers by placing sign-up forms, surveys, or quizzes on your landing page. Learn everything you need to know about collecting leads on your landing page.

Add a signup form to a landing page with the drag and drop tool, customize media and fields, and set the post-submit action on the success page.

Create a survey or quiz block with an integrated signup form on a landing page using the drag-and-drop editor, and assign new subscribers to a group.