MailChimp for Beginners (1 hour starter course)

Learn the basics of MailChimp and email marketing in under an hour
Free tutorial
Rating: 4.1 out of 5 (1,457 ratings)
23,931 students
1hr 14min of on-demand video
English [Auto]

Understand the basics of MailChimp
Know how to create and send effective email campaigns


  • Sign up to MailChimp


Email marketing, why care?

  1. Cost – Email marketing is CHEAP, there are no two ways about it. Whether you do it yourself, or through an email marketing agency, marketing to hundreds of consumers via email is going to cost you tiddlywinks compared to other channels of advertising.
  2. Success - Emails can be targeting specifically to the ideal consumer. With this concept in mind, along with email cost-effectiveness, it’s no wonder that email marketing’s ROI often blows other direct marketing strategies out of the water – The trick is that you have to get it right!
  3. Measurability and Flexibility – With the analytics available today it’s easy to track responses to your emails exactly, in order to work out what parts of your campaign are working and what parts aren’t. With this knowledge, you can then react instantly to modify your campaign strategy if need be.

Why MailChimp?

More than 12 million people and businesses use MailChimp to send 1 billion emails every day. MailChimp truly is the global leader in email marketing. With powerful features and an easy to use interface, MailChimp is your new best friend.

This course is designed to do two things:

This course is just under an hour from start to finish, and designed to give you a basic understanding of...

  1. How MailChimp works
  2. How to create effective email campaigns

This course is just under an hour from start to finish, and designed to give you a basic understanding.

Who this course is for:

  • This course is designed for people want to know how to navigate MailChimp, and want to know how to utillise the power of email marketing.


Learn email marketing with the experts.
Email Academy
  • 4.1 Instructor Rating
  • 1,457 Reviews
  • 23,931 Students
  • 2 Courses

The Email Academy is a collective of email marketing experts, delivering courses to help you go from zero to hero in a few hours. Our bite-size courses will help you send better email marketing campaigns and up your email game.

Email marketing is not dead, it's growing, and we are on hand to help you scale your business with email marketing, from platform-focused training to courses on email strategy.

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