Mailchimp Masterclass - Learn Customer Journeys

This lesson teaches starting points for your Customer Journeys.

Following this lesson you'll know:

1. What starting points are.

2. The types of starting points.

3. How many starting points you may have.

4. How to use segments within starting points.

5. How to add imported contacts into the Journey.

In this lesson you'll learn about Customer Journey rules and actions.

Following this lesson you'll know:

1. The difference between rules and actions.

2. How to use branching (if/else).

3. When to use delay versus wait rules.

4. How to add an email to your Journey.

5. How to add or remove a tag from a contact within a Journey.

This lesson shows how to create a new Customer Journey.

By the end of this lesson you'll know:

1. How to create a Journey.

2. How to create a birthday Journey with two emails that are sent to the contact.

3. How to create a welcome email series that is sent to new subscribers.

This lesson covers various Customer Journey extras including:

1. How to delete a Journey (and when a Journey can be deleted).

2. How to manually add or delete contacts to your Journey.

3. What to do to enable contacts to start a Journey more than once.

4. and more.

Learn how to see the reports related to your Customer Journey.

This lesson shows:

1. Where to see basic information related to Journey actions.

2. How to view reports for Customer Journeys.

In this bonus section you'll learn how to create a template that you may use in your Customer Journey or when creating a Mailchimp email marketing campaign.