Mailchimp Audiences: A Deep Dive

The course is design and written by leading Mailchimp Pro Partner Chimp Essentials

A look into Mailchimp audience management, exploring tags, groups and segments.  This course is intended to teach you the importance of proper audience management as well as the power of segmenting your audience for advance personalization.

The course is suitable for beginners as well as advanced user who want to learn the advanced tools that Mailchimp has to offer.

We have worked with thousands of Mailchimp users across the globe and we see the same issues users are facing with audience management and we have taken it upon ourselves to teach people the correct way of organizing and managing a Mailchimp audience.

• Creating an audience

• Audience dashboard overview

• Message inbox

• Recent growth

• Predicted demographics

• Engagement

• Top locations

• Manage contacts

• View contacts

• View archived contacts

• Unsubscribed addresses

• Groups

• Segments

• Tags

• Advanced segments

• Import history

• Audience exports

• Contact exports

• Archive all contacts

• Add contacts

• Add a subscriber

• Import contacts

• Sign up forms

• Form builder

• Embedded forms

• Contact forms

• Subscriber pop up

• Form integrations

• Surveys

• Settings

• Preferences centre

• Audience name and campaign defaults

• GDPR settings

• Audience fields and merge tags

• Required email footer content

• Email beamer

• Google analytics

• Webhooks

• Data management tool