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DesignGraphic Design & IllustrationLogo Design

Logo Design Essentials

Practical knowledge to create a logo that communicates your brand and its values from scratch.
Rating: 3.5 out of 53.5 (1,302 ratings)
103,505 students
Created by iMarket XL
Last updated 6/2014
English
English [Auto]

What you'll learn

  • Integrate the skill of logo creation
  • Logo design as an essential part of branding
  • Understand the process of visual communication
  • Create logos that enforce brand message
  • Understand the meaning of shape in Logos
  • Understand the meaning of color in Logos

Requirements

  • Corel Draw, Adobe illustrator, Autodesk Sketchbook or any other drawing software
  • Basic graphic design knowledge
  • Good taste

Description

Logo design is an essential skill that marketers MUST learn if they want to expand their marketing expertise. Why?

Because Logos are a fundamental element of any brand.

Logos are like the face of the brand, they're all that people remember when they think of a brand.

A good logo is the one that enforces the brand message.

Like any visual communication, the elements of design, like shape, color, typography, style, contrast and composition communicate at subconscious levels.

This communication happens instantly, without us realizing. However, with the right training, you can learn to identify all of the elements that are part of this communication and use them to support your brand message.

In this course you'll witness exactly:

  • How to design logos that people will remember
  • KISS technique (Keep it Simple Stupid)
  • The Elements of a Logo
  • The role of COLOR in logos
  • The role of SHAPES in logos
  • How to take control over the subconscious process of logo communication

You'll also get to see how we create a custom logo right in front of your eyes. A real logo for a REAL COMPANY called Career Claw. You'll get to see the whole process and watch one of our guys, Kamron, use Corel Draw to create an outstanding logo out of the blue!

Learn to be your very own graphic designer!

Logo creation is a Skill that everyone would be interested in learning.

And, you can learn this all in under an hour!

Who this course is for:

  • Anyone who has, or is planning on building a brand.
  • People who want to learn graphic design skills
  • People who don't want to hire designers

Instructor

iMarket XL
Essential Skills for Marketers
iMarket XL
  • 4.0 Instructor Rating
  • 6,559 Reviews
  • 206,830 Students
  • 19 Courses

Every marketing skill you need in one place.

iMarket XL is a brand founded by Matt Jensen and Max Cord whose sole objective is to teach people all the skills involved in the process of creating and running an online business.

With over 180,000 students and 14 online courses, every day we're closer to our goal. With us you can learn essential skills such as how to build your brand from the ground up, how to create a complete and effective Wordpress site to showcase your business to the world and connect with your customers.

You can also learn the fundamentals behind setting up recurring income streams by creating profitable digital products to give you some peace of mind, how to go viral on the most popular social media sites and how to dominate Google with our unique and 5 star complete SEO course.

We create, update and publish more courses each month, so you're never out of the loop when it comes to marketing skills.

Start learning everything you need to improve conversion rates, search engine rankings, sales, traffic and engagement today. 

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