The Complete Digital Marketing Course for Local Businesses
4.2 (125 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
22,535 students enrolled

The Complete Digital Marketing Course for Local Businesses

MASTER GUIDE TO BOOSTING YOUR LOCAL BUSINESS - Find Ready-to-Spend Customers with The Complete Digital Marketing Course.
Hot & New
4.2 (125 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
22,535 students enrolled
Current price: $139.99 Original price: $199.99 Discount: 30% off
5 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 48 hours on-demand video
  • 7 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
Training 5 or more people?

Get your team access to 4,000+ top Udemy courses anytime, anywhere.

Try Udemy for Business
What you'll learn
  • WIN AT LOCAL DIGITAL MARKETING – Reel in PERFECT CUSTOMERS and beat the competition in your area with techniques from an award-winning Facebook Ad Strategist.
  • COMPLETE DIGITAL MARKETING GUIDE FOR LOCAL BUSINESS – Get found by people in your area, with smart online techniques that put you at the TOP OF SEARCH RESULTS.
  • NICHE GUIDE TO LOCAL SEO & Google My Business – The insider knowledge you need to know to REACH MANY MORE CUSTOMERS IN YOUR AREA – using the power of Facebook, Google, and the web.
  • COMPREHENSIVE GUIDE TO SEO – Learn the ins and outs of Modern SEO including On-Page SEO, Keywords, Technical SEO, Link building & how to use the Google Search Console.
  • WALKTHROUGH GUIDE TO MOBILE SEO & VOICE SEARCH – Use the power of mobile and voice search to update your marketing techniques and create a cutting-edge online approach.
  • PRO-LEVEL CONTENT MARKETING TECHNIQUES– Market all your content and blogs and GET YOUR WEBSITE VISITORS TO ENGAGE.
  • WALKTHROUGH WEBSITE CREATION TUTORIAL – Learn how to create a pro-looking website in minutes - FOR FREE - using just your smartphone!
  • MASTER GUIDE TO COPYWRITING – Create CONTENT THAT DRIVES CONVERSIONS like a pro with these power tips and techniques.
  • EXCLUSIVE FACEBOOK ADS POWER GUIDE – Everything you need to choose and use the right Facebook ad to achieve your aims – cutting edge techniques that are constantly updated.
  • LEARN FROM YOUR RIVALS with Facebook Ads Analysis – Discover what the competition is doing right and use the same techniques to benefit your brand.
  • TAKE CONTROL OF YOUR ONLINE REPUTATION – Use Facebook, your blog, and your website to build a positive presence that encourage customers to purchase.
  • COMPLETE GUIDE TO FACEBOOK BUSINESS MANAGER – Learn how to use this comprehensive tool to organise and analyse your digital marketing and Facebook Ads.
  • SAVE MONEY WITH FACEBOOK ADS OBJECTIVES – Slash your budget by defining your goals and hone your marketing and Facebook ads to reach them.
  • EASY WALKTHROUGH TO SETTING UP THE FACEBOOK PIXEL – Avoid the most common mistakes people make and expand your marketing power with this essential tool.
  • USE FACEBOOK PIXEL EVENTS to SUPERCHARGE YOUR MARKETING – Streamline your sales and save time.
  • MASTER GUIDE TO FACEBOOK REACH ADS (LOCAL ADS) – Take advantage of your territory with these effective techniques to find local customers.
  • FACEBOOK TRAFFIC ADS ESSENTIAL GUIDE – What you need to know to rocket boost your traffic and push unlimited streams of traffic to your website.
  • 24/7 MARKETING WITH FACEBOOK MESSENGER ADS & CHATBOTS –Use the power of Messenger & Chatbots to smartly automate your marketing.
  • EFFECTIVE NEWSLETTER & EMAIL MARKETING STRATEGIES – Send mailouts that get opened and create persuasive content that retains subscribers and achieves your marketing objectives.
  • POWERFUL PRESS RELEASE & BRANDING TECHNIQUES – Hone your approach so the right people to sit up and take notice of your brand.
  • PROFESSIONAL VIDEO PRODUCTION GUIDE – Produce high level video content that attracts 1000’s of views, subscribes, & shares.
  • NICHE PROVEN & TESTED KNOWLEDGE THAT WILL TURN YOU INTO A LOCAL MARKETING PRO – This is the ONLY Local Digital Marketing course currently on the market that’s so effective and so comprehensive!
Requirements
  • Your computer or smartphone and an internet connection. NO OTHER EQUIPMENT IS REQUIRED.
  • Hunger to learn and achieve success.
  • Willingness to apply the knowledge you learn.
  • NO PRIOR KNOWLEDGE OF FACEBOOK ADS OR FACEBOOK MARKETING NECESSARY. This course is suitable for all levels of experience.
  • NO PRIOR EXPERIENCE OF LOCAL DIGITAL MARKETING NEEDED. The course structure has been specifically designed to take you from beginner to pro.
  • NO OTHER LOCAL MARKETING COURSES REQUIRED. This is everything you need to become proficient at Local Digital Marketing, so you can boost your business, and unlock unlimited sales.
Description

Learn everything you need to become a Local Digital Marketing EXPERT with this comprehensive course, created by an Internet Efficiency Award Winning Instructor. Get pro techniques to get found fast in your local area using Facebook Ads, and drive a stream of new traffic to your website and to your location. This course contains all the knowledge you’ll ever require to successfully market a local business online using Facebook Ads, Facebook Business Manager, your website, YouTube, Instagram Ads and more...

Dear Students,

Hi I’m Ing. Tomas Moravek, award-winning Digital Marketing Strategist and Facebook Ads expert, with my latest course THE COMPREHENSIVE MASTER GUIDE TO LOCAL DIGITAL MARKETING. I’m proud to say that this is the ONLY COURSE OF ITS KIND out there, as there is nothing that contains so much value that is so specifically focused on Local Marketing.

Using high quality video explainers, handy To-Do lists you can check off, and blueprints you can follow, I’ll teach you EVERYTHING YOU NEED TO BECOME A LOCAL MARKETING PROFESSIONAL using Facebook, Instagram, YouTube, the web, and more.

There’s no boring waffle or hypothetical theory here, only practical guides you can easily follow by watching over my shoulder.

This course uses the same proven and tested EXCLUSIVE strategies I’ve developed and used for success myself, and for hundreds of my clients. It includes the best and most essential information from 16 of my other Facebook Ads and Digital Marketing courses, each of which I sell for the same price of this course or more. Yes, that’s right, with this course you’re getting 16 courses for the price of just 1!!

Sounds great but what will I learn?

This course has been structured to take you from total beginner to Local Digital Marketing pro in a matter of weeks, IF you apply the strategies I’ll share inside. You’ll learn the latest, 2020 Facebook Ad and Digital Marketing techniques to market your Local Business, so you get found by many more customers in your area, on Facebook, and on the web.

UNLOCK THE POWER OF FACEBOOK BUSINESS MANAGER

Inside, you’ll learn how to use Facebook Business Manager to boost your brand, organise your Ads, and conduct Ad performance analysis. This is the LATEST MOST RELEVANT INFORMATION available covering the NEW Facebook Business Manager, and it will help you navigate this important tool that will revolutionise your approach to Facebook Marketing.

Once you understand how to use Facebook Business Manager to your advantage, you can define a clear strategy. You can use analytic tools to see what works and doesn’t, enabling you to cut unnecessary spend from your budget.

Facebook Ads can get expensive, and you don’t want to throw money away on marketing that doesn’t get you the results you need. But Facebook Ads can also be a powerful tool that can drive sales and traffic, helping you reach a huge, previously untapped pool of customers in your local area. I’ll teach you my award-winning strategies, so you can DO FACEBOOK ADS THE RIGHT WAY, and avoid chucking money away on your Ad spend.

YOUR COMPREHENSIVE GUIDE TO USING FACEBOOK ADS FOR LOCAL BUSINESS 2020

When you sign up, you’ll be able to access my cutting-edge knowledge on the latest 2020 FACEBOOK AD TECHNIQUES FOR EVERY KIND OF FACEBOOK AD, to achieve every type of business goal you could ever have. You’ll learn in-depth how to use Facebook Reach Ads to market your local business and encourage a constant stream of new customers in your area, and you’ll understand how to use Google My Business to get quickly found.

I’ll teach you how to use Facebook Traffic Ads to push people to your website, and expand your brand profile, and how to use Carousel Ads to share your story and promote your offers. Watch over my shoulder as through high quality video explainers I show you how to set up the Facebook Pixel correctly, so you can target and retarget customers who’ve already interacted with your content using Facebook Dynamic Ads.

USE THE FACEBOOK PIXEL TO TARGET AND RETARGET LIKE A PRO

Learning how to use the Facebook Pixel correctly is an essential if you want to enjoy the full power of Facebook marketing. I’ll show you how to do a complete set up and install, so you can start using Facebook Catalogue Ads right away to showcase your entire product range.

Using video explainers, I’ll teach you how to use Facebook Ads Manager to define custom and lookalike audiences. This will help you save time and will massively expand your market reach. With this insider knowledge, you’ll have access to a whole new pool of customers who are already interested in what you have to offer. You’ll also know how to set up Facebook Ads that work like magnets to reel these customers in and get them to spend.

DEFINE YOUR FACEBOOK AD OBJECTIVES AND SLASH YOUR AD SPEND

Inside, I’ll thoroughly explain how to define Facebook Ad objectives so you can achieve your goals while keeping on budget. You’ll also understand how to use Facebook Business’s tool suite to analyse the performance of your competition’s Facebook ads and posts, so you can see what they’re doing right and what you should avoid. This is a useful technique that will save you so much time and expense, and it will help you hone your strategy, so you make the right approach on Facebook.

As well, I’ll teach you how to use Reach Ads to market to the widest number of customers possible and you’ll also learn how to use the Video Views objective to target your perfect customer precisely.

EVERYTHING YOU NEED TO KNOW ABOUT SEO & LOCAL SEO

Included in this course is my complete guide to Local SEO, as well as my pro strategies to optimise your search rankings on Google. You’ll learn every aspect involved in making a successful modern SEO approach, including technical SEO, On-Page SEO, Keywords, Link building, and how to use the Google Search Console.

With this knowledge, you’ll be able to beat out the competition to APPEAR TOP IN YOUR NICHE on Google, so you GET FOUND FIRST when customers use local search to find products and services in your area.

AUTOMATE YOUR MARKETING AND SELL 24/7

You’ll also learn how you can use Facebook Messenger Ads & Chatbots to automate your marketing and engage customer attention. Get a virtual digital marketing assistant, working on your behalf 365 days a year, driving sales, traffic, and conversions, and promoting all your offers. Now you need NEVER LOSE A CUSTOMER AGAIN as you can reach potential purchasers while you sleep!

PROFESSIONAL WEBSITE CREATION SKILLS – NO CODING KNOWLEDGE REQUIRED

As well, I’ll be teaching you how to make impressive WordPress websites without any coding experience, using just your smartphone or laptop. This is invaluable information that will enable you to immediately start attracting clients with your own professional looking website. You can also use this knowledge to create an EFFORTLESS SECOND INCOME STREAM by making websites for other people, as this is a skill highly in demand right now as so many people start up their own businesses.

Wait that’s not all…

I wanted to deliver unbeatable value with this course, so I’ve also included some full-length bonuses that will deepen your knowledge of online digital marketing and equip you with even more tools and skills to promote your local brand.

When you enrol, you also get:

BONUS MASTER GUIDE TO COPYWRITING ESSENTIALS – Learn from a professional copywriter how to create content that captures customer attention IMMEDIATELY and understand what you need to do to persuade people to progress through the 3 stages of the customer journey to purchase.

BONUS COMPREHENSIVE VIDEO CREATION GUIDE – Discover how to shoot, edit, and produce video like the pros do, and push your view count through the roof. MAKE VIRAL VIDEO CONTENT that looks and sounds great and supercharge the number of likes, subscribes, and shares your YouTube, TikTok, and Facebook video posts receive.

Take the first step to becoming a Local Digital Marketing PRO…

My goal with this course was to create the most effective, and up to date trove of Digital Local Marketing knowledge possible, and with the content I have waiting inside for you, I’m confident I’ve achieved that aim.

As we’re all going through unprecedented changes right now, many of which have impacted us financially, I wanted to give everyone the chance to access my material, so they can gain independence working for themselves.

The information in my course will equip you with highly in demand skills that will ensure you are never out of work and are able to BUILD A SOLID INCOME FOR LIFE. You can choose to use these skills to turbo boost your own business, get a well-paid marketing position working for an employer, or take on clients who need help with their Local Digital Marketing.

As well as becoming a Local Digital Marketing expert, you’ll upgrade your Digital Marketing skillset across the board. You’ll learn website creation, video creation, the latest techniques for using every form of Facebook Ad, and how to copywrite like a pro, so you can set up as a freelance Digital Marketing professional if you want to.

I’ve priced this course accessibly to help solo start-ups and small businesses struggling to get to grips with local marketing, who’ve been hit hard by the recent pandemic. I want to help everyone who wants to upskill access the information they need affordably.

You can get immediate access to the EXCLUSIVE LOCAL AND DIGITAL MARKETING INSIDER TECHNIQUES I use myself, and for my marketing clients. You cannot access this content anywhere else on the web, as these are my UNIQUE, AWARD-WINNING TECHNIQUES AND STRATEGIES, not the same old recycled wisdom that you’ll see in most other Digital Marketing courses.

I constantly update all my content, so with me, your marketing approach will always stay relevant. I’m also so confident you’ll love this course I’m offering a 30-day FULL MONEY BACK GUARANTEE if you’re not completely satisfied.

With ZERO RISK and the LATEST LOCAL DIGITAL MARKETING TECHNIQUES FOR LIFE – for a one-time low fee – there’s nothing to lose and a huge pool of clients to gain.

When you enrol and become my student, I’ll take your Local Digital Marketing to the next level, showing you through practical, step by step guides how to build an online presence that brings you a STREAM OF NEW BUSINESS - on a DAILY basis.

I’m so proud of this course, and I really want to share this information with you as I know the incredible impact it will have on your Local Digital Marketing efforts.

Will you join me and take the first step to your success by signing up?

I hope to see you inside and can’t wait to welcome you on board,

Ing. Tomas Moravek

Who this course is for:
  • Local businesses – B2B & B2C
  • Digital Marketers
  • Solo Start-ups and Entrepreneurs
  • Content creators
  • Facebook Marketing Consultants
  • Facebook Ads Consultants
  • Advertisers & Creatives
  • Website Owners & Website Admins
  • Real Estate Agents
  • Job seekers
  • SEO help seekers
  • Anyone who wants to upskill their local digital marketing & SEO knowledge
  • Anyone who wants to upgrade their Facebook Ads knowledge
Course content
Expand all 214 lectures 48:14:04
+ Website Creation & SEO Yoast & Security
11 lectures 02:52:45
Website Creation 1
02:50
Website Creation 2
01:22
Website Creation 4
12:04
Website Creation 5
07:21
Website Creation 6
11:58
Website Creation 7
02:48
Website Creation 8
57:21
Website Creation 9
33:14
Website Creation 10
10:45
Website Creation 11
29:55
+ Facebook & Instagram Ads
44 lectures 11:11:21
Facebook Ads Introduction
08:07
Facebook Ads Essentials
14:40
Facebook for Business
30:21
Introduction into Facebook Business Manager
01:58
Facebook Business Manager
08:02
Facebook Ads Experience 1
03:10
Facebook Ads Experience 2
11:23
Facebook Ads Experience 3
11:58
Facebook Ads Experience 4
07:48
Facebook Ads Experience 5
06:41
Think in the Matter of your Business
02:50
Facebook Ads Objectives
33:04
Introduction into Facebook Pixel
01:45
Facebook Pixel Events
41:05
Facebook Pixel Events & Custom Conversions
31:32
Introduction into Facebook Reach Ads (Local Ads)
01:29
Facebook Reach Ads (Local Ads)
47:33
Introduction into Facebook Messenger Ads & Chatbots
04:22
Facebook Messenger Ads & Chatbots 1
39:37
Facebook Messenger Ads & Chatbots 2
32:27
Facebook Messenger Ads & Chatbots 3
08:42
Facebook Messenger Ads & Chatbots 4
10:25
Facebook Messenger Ads & Chatbots 5
16:09
Facebook Messenger Ads & Chatbots 6
11:49
Introduction into Facebook Traffic Ads
01:31
Facebook Traffic Ads 1
24:22
Facebook Traffic Ads 2
14:52
Facebook Traffic Ads 3
09:52
Facebook Traffic Ads 4
09:55
Facebook Traffic Ads 5
06:36
Facebook Traffic Ads 6
15:21
Facebook Traffic Ads 7
13:46
Facebook Traffic Ads 8
12:40
Facebook Traffic Ads 9
10:36
Facebook Traffic Ads 10
16:21
Facebook Traffic Ads 11
12:48
Facebook Traffic Ads 12
08:10
Facebook Traffic Ads 13
19:31
Facebook Traffic Ads 14
03:13
Facebook Traffic Ads 15
15:05
Facebook Traffic Ads 16
15:30
Facebook Ads Summary
54:10
Facebook Retargeting Summary
10:43
+ Local SEO & Google my Business
11 lectures 03:52:26
Introduction into Local SEO
00:33
Local SEO 1
18:41
Local SEO 2
12:00
Local SEO 3
16:10
Local SEO 4
17:45
Local SEO 5
07:51
Local SEO 6
05:36
Local SEO 7
18:32
Introduction into Google my Business
01:04
Google my Business for Beginners 1
59:14
Google my Business for Beginners 2
01:15:00
+ SEO
42 lectures 09:59:17
Introduction into SEO
06:58
SEO Step by Step 1
03:03
SEO Step by Step 2
03:03
SEO Tools 1
28:41
SEO Tools 2
20:29
Modern SEO 1
21:28
Modern SEO 2
10:47
Modern SEO 3
18:10
210 SEO Ranking Factors 1
11:24
210 SEO Ranking Factors 2
38:17
210 SEO Ranking Factors 3
14:30
210 SEO Ranking Factors 4
31:50
210 SEO Ranking Factors 5
31:54
SEO Keywords 1
10:20
SEO Keywords 2
12:35
SEO Keywords 3
08:09
On-Page SEO 1
17:06
On-Page SEO 2
16:42
On-Page SEO 3
18:15
On-Page SEO 4
12:49
On-Page SEO 5
08:49
Technical SEO 1
17:55
Technical SEO 2
10:57
Technical SEO 3
09:31
Technical SEO 4
10:44
Technical SEO 5
08:26
Google Search Console 1
09:37
Google Search Console 2
16:09
Google Search Console 3
22:16
Google Search Console 4
22:35
Google Search Console 5
07:57
Google Search Console 6
15:06
SEO Off Page 1
12:51
SEO Off Page 2
14:45
SEO Off Page 3
12:12
SEO Off Page 4
10:39
SEO Link Building 1
06:38
SEO Link Building 2
12:33
SEO Link Building 3
06:20
SEO Link Building 4
12:03
SEO Link Building 5
07:48
SEO Link Building 6
06:56
+ Mobile, Voice & Visual Search
16 lectures 02:36:42
Mobile SEO 1
08:52
Mobile SEO 2
08:42
Mobile SEO 3
08:41
Mobile SEO 4
08:56
Mobile SEO 5
14:26
Voice Search 1
06:44
Voice Search 2
10:01
Voice Search 3
11:23
Voice Search 4
11:29
Voice Search 5
12:57
Voice Search
12:19
Visual Search 1
21:45
Visual Search 2
15:33
Visual Search 3
02:24
+ Content Marketing & LinkedIn Marketing
13 lectures 02:49:40
Introduction into Content Marketing
01:47
Content Marketing 1
08:19
Content Marketing 2
13:30
Content Marketing 3
13:12
Content Marketing 4
14:48
Content Marketing 5
16:38
Content Marketing 6
10:04
Blog Post Marketing 1
10:06
Blog Post Marketing 2
26:34
Blog Post Marketing 3
18:18
Blog Post Marketing 4
11:12
Blog Post Marketing 5
13:24
Blog Post Marketing 6
11:48
+ LinkedIn Ads
3 lectures 01:08:44
LinkedIn Ads 1
17:40
LinkedIn Ads 2
35:50
LinkedIn Ads 3
15:14
+ Newsletter Marketing
8 lectures 02:32:03
Introduction into Newsletter Marketing
01:57
Newsletter Marketing 1
18:58
Newsletter Marketing 2
15:32
Newsletter Marketing 3
23:43
Newsletter Marketing 4
31:03
Newsletter Marketing 5
27:18
Newsletter Marketing 6
24:39
Newsletter Marketing 7
08:53
+ Press Release Marketing
6 lectures 51:04
Power of Branding
01:11
Press Release Marketing 1
12:10
Press Release Marketing 2
09:32
Press Release Marketing 3
11:57
Press Release Marketing 4
11:59
Press Release Marketing 5
04:15