LinkedIn Masterclass 2020:Boost Your Career & Personal Brand
4.7 (54 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
421 students enrolled

LinkedIn Masterclass 2020:Boost Your Career & Personal Brand

Learn LinkedIn Marketing. Create Content, Generate Leads, Get Sales, Build a Brand & Advance your Career on LinkedIn
Highest Rated
4.7 (54 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
421 students enrolled
Last updated 7/2020
English [Auto]
Current price: $139.99 Original price: $199.99 Discount: 30% off
5 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 4 hours on-demand video
  • 1 article
  • 5 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Boost your engagement on your LinkedIn posts and beat the LinkedIn algorithm
  • Grow your LinkedIn account and increase your number of connections
  • How to get a steady stream of leads on LinkedIn
  • How to create a professional, client-attracting LinkedIn profile
  • The most time-effective LinkedIn strategies for maximise your output
  • A content creation system so you will never be stuck for ideas on what to post again
  • Generate a tonne of traffic to your LinkedIn profile everyday
  • How to achieve all this for FREE without expensive ad campaigns or spammy sales tactics
  • A computer (PC or MAC)
  • Access to the internet

Let me ask you this...

  • Do you want to get started on LinkedIn but feel intimidated by the 'corporate' platform?

  • Do you already have a LinkedIn profile but it's not getting any traction?

  • Are you a business owner that knows LinkedIn unlocks the key to SEO and viral reach, but you don’t know where to start?

  • Do you want to turn your LinkedIn profile into a lead-generation system?

    If you answered YES to any of these questions, this is the course for you.

"LinkedIn right now is going through a Facebook 2012 moment" - Gary Vaynerchuk

Whether you are a business owner or looking for your next role/career move, LinkedIn is the way to be seen, and grow your connections in the professional arena. And, like all social media platforms, it comes with its own built-in, rules, quirks, algorithms, and tricks of the trade.

LinkedIn is an incredible online platform that provides you with the opportunity to contact hundreds of people in your industry every single day. With over 675 million people on LinkedIn (and ever-growing), don't miss out on the potential opportunity you could be harnessing from the internet's most powerful social media tool.

It's time to start maximising the power of organic content reach on LinkedIn

This course will show you how to promote yourself, get noticed, establish connections, and build a unique personal brand that can advance your career.

Whether your LinkedIn account specialises in business, recruitment, photography, lifestyle, blogging, technology or a creative field; these techniques WORK for any industry.

This course offers practical advice that anyone can use to get RESULTS right away, without resorting to spammy sales tactics or expensive advertising campaigns. It will help get you on the radar of potential employers as well as potential customers or clients for FREE.

After the course, you'll leave with...

This course will give you simple effective strategies that you can implement NOW, that will bring you hyper-targeted connections, increase your engagement, and work with the LinkedIN algorithm.

If you think you know everything there is to know about LinkedIn marketing, wait until you unlock the SECRETS inside this course that the top "LinkedInfluencers" and power-players don't want to tell you.

What makes this course different?

  • You get to see behind the scenes footage of me using methods to on LinkedIn - I reveal the tried-and-tested methods and techniques used on my own LinkedIn account that I used to establish my profile and put out content with NO financial outlay

  • I use my account as a case study, with behind-the-scenes instructional walkthroughs from inside the app

  • I work professionally as a social media consultant - this course will be way more comprehensive than any amount of Googling (believe me, I’ve done it all)

  • The course includes step-by-step strategies which will gain you REAL followers

I’ve already done all the legwork for you… I’ve made all the mistakes and figured out what works and what doesn’t. This course will be way more comprehensive than any amount of Googling (believe me, I’ve done it all).

My teaching style is straight forward, clear, concise, and to-the-point. I use practical real-life advice that you can apply straight away. I can’t wait to get started with you on your journey to LinkedIn success.

ENROL NOW and take your blog to the next level.

See you on the inside!

Who this course is for:
  • Anyone who wants to grow their LinkedIn network organically and get REAL results
  • Anyone who wants learn how LinkedIn marketing can bring in clients for your business
  • Professionals who want to progress their career with a new role or payrise
  • Entrepreneurs who wants learn how LinkedIn marketing can bring in clients for your business
  • Jobseekers looking for their next career opportunity, or those who want to change direction
Course content
Expand all 40 lectures 03:59:29
+ Introduction
3 lectures 11:28
How to Get The Most Out of This Course
Help Me To Make This Course the Best LinkedIn Course on Udemy!
+ Laying the Groundwork for Success on LinkedIn
4 lectures 20:33

An overview of the building blocks you need to equip your LinkedIn account for success.

Laying the Groundwork for Success on LinkedIn: Introduction

The importance of defining your personal brand.

Personal Branding

Research your ITP and put yourself ahead of the competition.

Preview 06:37

Learn how to offer value to attract people to you on LinkedIn

Preview 04:05
+ The Blueprint for a Dazzling LinkedIn Profile
9 lectures 01:00:27

Overhaul your current LinkedIn profile with key action points for this module.

The Blueprint for a Dazzling LinkedIn Profile: Introduction

Leverage photos on LinkedIn for maximum impact.

Nailing Your LinkedIn Profile Photo

Write a headline to seduce potential employers & clients on LinkedIn.

Learn How To Laser-Focus Your Headline
How to Write a Killer LinkedIn Summary

Upload media to transform your LinkedIn profile.

How to Use the LinkedIn Featured Section

Recommendations, skills and endorsements

The Power of Social Proof for your LinkedIn Profile

Optimizing each section of your LinkedIn profile

Education & Experienced on LinkedIn

Adding the finishing touches to your LinkedIn profile

Get Noticed with Linkedin's 'All-Star' Status
SEO Secrets
+ The Viral Content Marketing Strategy
8 lectures 54:12
Introduction: The Viral Marketing Strategy

How to harness the power of storytelling

Preview 05:30

Three templates to apply storytelling techniques

Three LinkedIn Post Templates

How and why you should use LinkedIn to self-promote

Promotional Content

Templates for video content on LinkedIn

Create Stand-Out Content with Video

Different formats you can use for your Linkedin content

Articles vs Posts

My number one trick to increase viral reach on LinkedIn

My Secret Weapon for Viral Reach

Understanding the LinkedIn algorithm.

How to Go Viral on LinkedIn
+ The Secrets To Expand Your Network and Generate Leads on LinkedIn
9 lectures 01:02:01
Secrets to Engagement on LinkedIn

How to build instant influence in your network on LinkedIn.


Become a networking ninja with LinkedIn keyword research.

The Hitlist Networking Strategy
Master the LinkedIn Search Feature
Get Connected, Get Connections

Why spammy messages don't work on LinkedIn

Avoid This Huge Networking Mistake

Templates to create and convert leads on LinkedIn.

DM your Way to Networking Success

A LinkedIn business strategy to turn leads into clients

LinkedIn For Lead Generation

Use groups to position yourself as the expert.

Become the Authority in your Niche
+ Streamline Your Efforts with The Ultimate LinkedIn Workflow
4 lectures 24:58
Introduction: Streamline Your Efforts with The Ultimate LinkedIn Workflow

Learn how to repurpose your content for LinkedIn.

Preview 06:00

Exploring the benefits of LinkedIn Premium

Linkedin Premium - Is It Worth It?

4 common mistakes people make on LinkedIn.

LinkedIn Fails You Should Avoid
+ Conclusion
3 lectures 05:50

Apply your learning to your LinkedIn account.

LinkedIn Inspiration

A bonus treat for those that make it to the end of the course.

Bonus Lecture